1. Junk Mail Digital Media
Introduction

2. Topics
• Platforms
• Statistics
• Demographics
• Products
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3. Platforms

4. Junk Mail Digital Group is ranked
in the top 10 most used sites in
South Africa.
Sites that fall under the Junk Mail Digital Group
include:
•www.junkmail.co.za
•www.junkmail.co.ke
•www.jobmail.co.za
•www.lovemail.co.za
•www.saautomart.co.za
•www.truckandtrailer.co.za

5. Group Statistics
Average Page Views Monthly: 27 833 000
Average Unique Browsers Monthly: 2 326 000
Average Time Sent on Sites: 22
minutes
*average over 6 months

6. Site Statistics

7. Junkmail.co.za
The No 1 Selling and Buying site in
South Africa.
Bringing BUYERS and SELLERS together
Average Page Views Monthly: 17 725 000
Average Unique Browsers Monthly: 1 427 000
Average Time Sent on Sites: 8
minutes
*average over 6 months

8. Jobmail.co.za
One of the top 3 recruitment sites in
South Africa.
Average Page Views Monthly: 9 998 000
Average Unique Browsers Monthly: 1 048 000
Average Time Sent on Sites: 7
minutes
*average over 6 months

9. Lovemail.co.za
Not a main feature but doing our bit to help
love find its way.
Average Page Views Monthly: 98 295
Average Unique Browsers Monthly: 11 690
Average Time Sent on Sites: 57
minutes
*average over 6 months

10. Automart.co.za
Focus is only on the motoring sector.
Web:
Average Page Views Monthly: 2 260 000
Average Unique Browsers Monthly: 205 000
Average Time Sent on Sites: 11
minutes
Mobile:
Average Page Views Monthly: 1 240 000
Average Unique Browsers Monthly: 75 500
Average Time Sent on Sites: 10
minutes *average over 6 months

11. Truckandtrailer.co.za
Focus is only on the
Commercial Motoring sector.
Web:
Average Page Views Monthly: 38 000
Average Unique Browsers Monthly: 21 000
Average Time Sent on Sites: 42
minutes
Mobile:
Average Page Views Monthly: 50 000
Average Unique Browsers Monthly: 6 000
Average Time Sent on Sites: 7
minutes *average over 6 months

12. Demographics

13. Effective Measure International
Category: All Categories
Audience: South Africa
Sample Size: 134,349
Date: Aug 1, 2012 - Aug 31, 2012
Traffic: All Devices

14. Effective Measure International
Category: All Categories
Audience: South Africa
Sample Size: 134,349
Date: Aug 1, 2012 - Aug 31, 2012
Traffic: All Devices

15. Effective Measure International
Category: All Categories
Audience: South Africa
Sample Size: 134,349
Date: Aug 1, 2012 - Aug 31, 2012
Traffic: All Devices

16. Effective Measure International
Category: All Categories
Audience: South Africa
Sample Size: 134,349
Date: Aug 1, 2012 - Aug 31, 2012
Traffic: All Devices

17. Products

18. Banners
468x60
Description
•Available on all platforms
•468 x 60 (pix)
•Maximum 2 per page
o Cannot place banners on homepage
o Banners fall within the content and
search results

19. Skyscraper 160x600/120x600
Description
•Available on all platforms
•160 x 600 (pix)
•Maximum 1 per page
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20. Leaderboard 728x90
Description
•Available on all platforms
•728x90 (pix)
•Maximum 1 per page
•Always below the fold Department Tracking Version 1.9 2011

21. MPU 300x250
Description
•Available on AutoMart & Truck and
Trailer
•300x250 (pix)
•Homepage

22. E-mail Banners
Description
• Banner space available on news
letters.
• 469 pix X 60 pix.
• Static
• 260 000 individual email
addresses
• 16% open rate
• 25% CTR on in house campaigns
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23. Mobile Banners
300x50
On all Platforms
Description
• Available on all platforms
• Banner space available on mobile.
• 300 pix X 50 pix.
• Opportunity to direct traffic to website

24. Affiliates
Description
• CPC model
• Within the content of the search
• All relevant info in one space
• Directs traffic to affiliate‘s site
• Targeted, relevant content

25. Lead Generators
Description
• Available on all platforms
• Lead service provided by Junk Mail so
that we supply subscribed companies
with leads for their services.
• CPL Model

26. Button
120x240
Description
•120 x 240 – Only on Junk Mail
•Maximum 2 slots per page
•can only fall under a specific category,
region and sub category
•Slots must be specified and
dependant on availability.

27. Creative Terms
Allowed Banner formats:
• Static Banners: png (8-bit), gif
• Note: Jpeg removed due to quality considerations
• Dynamic Banners:
- Animated Gif
- Flash (MUST have a backup gif banner – can be static)
Not allowed media:
•Fake Banners: These are banners that look like they contain buttons or windows
elements (and can be made by using screenshots).
• Popup Banners: These can be either popup, pop under or js/ajax modal window
banners.(case by case for pop under)
•Hover Banners
•Banners should never affect the performance of the site itself. This includes, but are not limited to...
- Exceeding the recommended file size provided per banner
-CPU, Bandwidth, memory intensive rich media ads
Ad Units currently under review:
• Expandable / Retractable Units – These are units that follow the standard IAB guidelines but
expand and retract on hover or click
• Video Ads – These are video ads running in the standard ad spots.

28. Contact:
Stephanie Walters
National Key Accounts Manager
Junk Mail Publishing Group
Tel : (+27) 12 342 3840) Ext 2500
Cell : 072 418 4541
Fax : 27866067489
Skype : stephanie_walters
Email : stephaniew@junkmail.co.za