Here are the slides from the Kerboo webinar I delivered on content promotion for SEO benefit and link building. The deck covers tactics for promoting your content specifically with link acquisition in mind.
38. @kerboo @staceycav
Well, first of all it raises the
questions about why someone
would link (rather than share)
the piece of content we are
promoting.
44. @kerboo @staceycav
Linkable assets could be:
Even simply a highly controversial
opinion or statistic that someone
effectively wants to write about but
blame you for!
75. @kerboo @staceycav
I saw you wrote about people with
their faces in their phones in the
pub!
If I had data suggesting people
spend 3 hours of the day on their
phone, would it be of interest?
76. @kerboo @staceycav
I saw you wrote about people with
their faces in their phones in the
pub!
If I had data suggesting people
spend 3 hours of the day on their
phone, would it be of interest?
78. @kerboo @staceycav
Great. While we’re conducting our
research, are there any other
questions you think we should be
asking?
Is there any data we could acquire
that would specifically help you?