1. By @NandoRecruit Sr. Social Media Recruiter, NA, Social@Ogilvy
@CharleneRecruit, Talent Recruiter, NA, OgilvyAction
May 2013

2. To kick off your job search, you’ll want to
create a public board on the industry/career
you’re curious about. Use the search box to
enter key words and phrases to pull up
relevant pins. Having a board solely dedicated
on a new career or industry will increase your
job search motivation, because having direct
access to job “eye candy” will super-charge
your visual cortex.

3. Discover and maximize the use of the three
secret pin boards Pinterest gives you access
to. Log in, go to your boards’ section, and
scroll to the bottom and activate your
imagination. You’ll want to dedicate one board
to the specific company you’re targeting.

4. You want the focus to be on you, your
personal brand and your experience. Pin your
resume, and make sure it links to your
LinkedIn profile, but that’s just the beginning;
you’ll want to dissect your background in
order to inspire the “ooh” factor in potential
employers and recruiters. Pick your resume
apart and pin your past employers, your
educational institution and past volunteer
experiences. For each item, use the
description box to add a little spice and flavor
to your pin, describe your experience at each
company, a memorable project, a media
placement, awards, or the even the reason you
left (be transparent).
NAME:
DON DRAPER

5. Pin some of the company’s greatest
accomplishments that have inspired you—and
in the description, add text that reflects your
reasons why you’d like to work for that
company. You’ll also want to pin social causes
the company participates and/or believes
in—this will show alignment all around.
WINNING!

6. Once you have created your board, work the
link into your cover letter (if you’re still in
1955), job application, or even in a follow-up
to an interview that you didn’t have the
opportunity to showcase any earlier.
Hello!

7. Click here
to view the full post on
Social@Ogilvy’s blog
with Infographic