Täglich landen Tausende von Sponsoring-Anfragen auf den Schreibtischen deutscher Unternehmen. Vereine, Verbände, gemeinnützige Organisationen, Sportler und Künstler, … buhlen um finanzielle Unterstützung ihrer Projekte. Doch einem Großteil dieser Anfragen mangelt es an einer professionellen Herangehensweise. Daher werden die meisten dieser Anfragen mit einer Absage beantwortet oder landen unbeantwortet im Papierkorb.
Wer heute ein Stück vom Sponsoringkuchen abhaben möchte, muss sich der Tatsache bewusst werden, dass er eine Leistung an den Sponsor verkauft - und das möglichst professionell.
Der Diplom-Sportwissenschaftler Andreas Will zeigt in seinem neuen Buch, wie eine zeitgemäße Sponsorengewinnung funktioniert und wie man strukturiert an das Thema Sponsorenakquise herangeht. Dieses Buch unterstützt Sie bei der Vorbereitung und Umsetzung eines Sponsoringkonzeptes, der Erstellung von professionellen Sponsoringunterlagen und der richtigen Vorgehensweise bei der Sponsorenakquise bis hin zum Vertragsabschluss. Mit Planungs- und Konzeptionshilfen sowie Beispielen werden Sie Ihren Erfolg bei der Sponsorengewinnung maßgeblich erhöhen und die Basis für eine langfristige Zusammenarbeit mit Ihren Sponsoren legen.
Hitler and Nazi Germany - treatment of other minority groupsmrmarr
The Nazis believed in a master Aryan race and sought to remove groups they deemed impure from German society. These minority groups included Jews, disabled people, Roma and Sinti, homosexuals, and others. Initially, the Nazis discriminated against these groups and isolated them, but eventually imprisoned them or killed many, especially under the Holocaust. Treatment ranged from forced sterilization and experimentation to concentration camps and gas chambers. Over six million Jewish people and other minorities were murdered under Nazi rule.
The document discusses magazine cover design. It states that the goal of a magazine cover is to visually stand out and represent the magazine's contents. It notes that the standard size for magazines in the US is letter size (8.5x11 inches), which is folded in half from tabloid size. Key elements of an effective magazine cover mentioned include the masthead, selling line, date, cover image, cover lines, and bar code. Bleed is also discussed as extending past the edge to allow for trimming during printing.
The Using of Social Media in Malaysia and US for Political Campaign Faizal Muhd Faxel Wel
Comparing social media being used by politicians of Malaysia and United States. Malaysia's understanding of social media as medium during political campaign for 14th general election (2013 to 2018).
Comprendre les nouvelles attentes des journalistesCap'Com
Quelles sont les nouvelles pratiques des journalistes ainsi que leurs nouvelles attentes ? Sur la base de la présentation des résultats de la dernière étude Cision "Relations médias : ce qu'attendent les journalistes", un état des lieux de la relation journalistes / attachés presse ainsi qu'un point sur les pratiques clefs à mettre ou ne pas mettre en oeuvre.
Intervenante :
Cyndie Bettant, directrice marketing et influence de Cision
Méthode et fonctionnement de la communication culturelle villeurbannaiseCap'Com
Décryptage du dispositif de communication culturelle de Villeurbanne, notamment dans le cadre de l’obtention du label « Capitale française de la culture ».
Täglich landen Tausende von Sponsoring-Anfragen auf den Schreibtischen deutscher Unternehmen. Vereine, Verbände, gemeinnützige Organisationen, Sportler und Künstler, … buhlen um finanzielle Unterstützung ihrer Projekte. Doch einem Großteil dieser Anfragen mangelt es an einer professionellen Herangehensweise. Daher werden die meisten dieser Anfragen mit einer Absage beantwortet oder landen unbeantwortet im Papierkorb.
Wer heute ein Stück vom Sponsoringkuchen abhaben möchte, muss sich der Tatsache bewusst werden, dass er eine Leistung an den Sponsor verkauft - und das möglichst professionell.
Der Diplom-Sportwissenschaftler Andreas Will zeigt in seinem neuen Buch, wie eine zeitgemäße Sponsorengewinnung funktioniert und wie man strukturiert an das Thema Sponsorenakquise herangeht. Dieses Buch unterstützt Sie bei der Vorbereitung und Umsetzung eines Sponsoringkonzeptes, der Erstellung von professionellen Sponsoringunterlagen und der richtigen Vorgehensweise bei der Sponsorenakquise bis hin zum Vertragsabschluss. Mit Planungs- und Konzeptionshilfen sowie Beispielen werden Sie Ihren Erfolg bei der Sponsorengewinnung maßgeblich erhöhen und die Basis für eine langfristige Zusammenarbeit mit Ihren Sponsoren legen.
Hitler and Nazi Germany - treatment of other minority groupsmrmarr
The Nazis believed in a master Aryan race and sought to remove groups they deemed impure from German society. These minority groups included Jews, disabled people, Roma and Sinti, homosexuals, and others. Initially, the Nazis discriminated against these groups and isolated them, but eventually imprisoned them or killed many, especially under the Holocaust. Treatment ranged from forced sterilization and experimentation to concentration camps and gas chambers. Over six million Jewish people and other minorities were murdered under Nazi rule.
The document discusses magazine cover design. It states that the goal of a magazine cover is to visually stand out and represent the magazine's contents. It notes that the standard size for magazines in the US is letter size (8.5x11 inches), which is folded in half from tabloid size. Key elements of an effective magazine cover mentioned include the masthead, selling line, date, cover image, cover lines, and bar code. Bleed is also discussed as extending past the edge to allow for trimming during printing.
The Using of Social Media in Malaysia and US for Political Campaign Faizal Muhd Faxel Wel
Comparing social media being used by politicians of Malaysia and United States. Malaysia's understanding of social media as medium during political campaign for 14th general election (2013 to 2018).
Comprendre les nouvelles attentes des journalistesCap'Com
Quelles sont les nouvelles pratiques des journalistes ainsi que leurs nouvelles attentes ? Sur la base de la présentation des résultats de la dernière étude Cision "Relations médias : ce qu'attendent les journalistes", un état des lieux de la relation journalistes / attachés presse ainsi qu'un point sur les pratiques clefs à mettre ou ne pas mettre en oeuvre.
Intervenante :
Cyndie Bettant, directrice marketing et influence de Cision
Méthode et fonctionnement de la communication culturelle villeurbannaiseCap'Com
Décryptage du dispositif de communication culturelle de Villeurbanne, notamment dans le cadre de l’obtention du label « Capitale française de la culture ».
AC9 - Éthique et responsabilité en communication numériqueCap'Com
Les enjeux de sobriété numérique et de responsabilité vis-à-vis des géants du web et des réseaux sociaux se posent fortement en communication digitale. Parce qu’il est possible de préserver l’éthique en communication numérique, de rendre compatible l’exigence de sobriété et l’exigence d’efficacité propres au métier, quelle est la check-list du marketing digital responsable ?
This document provides statistics and details about the Eastern Front of World War 2 between Nazi Germany and the Soviet Union from 1941 to 1945. It outlines key events and battles such as Operation Barbarossa where Germany launched a surprise attack on the Soviet Union in June 1941. Major battles discussed include the Battles of Moscow (1941-1942), Stalingrad (1942-1943), Kursk (1943), and Berlin (1945). Statistics are given for troop numbers, weapons, tanks, planes, and casualties for both sides in each of these major clashes. The document also notes background information on leaders like Hitler and Stalin and the political agreements preceding the war between the two nations.
Investigative journalism involves deeply investigating topics of public interest, such as crime, corruption, or corporate wrongdoing. It requires original research through sources and documents to uncover new information or shed light on an issue in a way that reveals its significance. The core of investigative journalism is to uncover information that is in the public interest. Successful investigative journalists employ strong reporting skills, determination, and ethics to ferret out well-guarded information from hostile sources on issues that matter to readers.
CAMBRIDGE A2 HISTORY: HITLER'S TOTALITARIAN REGIME. Suitable for Year 13 History students in Cambridge. It contains: overview, totalitarian regimes, Hitler in Vienna, etc.
This document provides guidance on designing magazine covers and layout. It discusses that the goal of a cover is to represent the magazine's contents and stand out on sales racks. Key considerations for an effective cover include having high impact with a clear target audience in mind. The cover should create a first impression and give an idea of what's inside. Guidelines are provided for cover images, text, use of grids and basic magazine parts like headers and body text.
This document discusses key topics in the development of communication research including the nature and scope of communication research. It outlines 13 milestones in mass communication research from the 1930s to the 1970s. Some of the major milestones discussed include the Payne Fund Studies from 1933-1935 which examined the effects of movies on children, Herta Herzog's 1944 research on radio gratifications which helped develop the uses and gratification approach, and agenda setting research from the 1970s which examined how media can influence political priorities and issues.
Hitler and Nazi Germany - the end of world war onemrmarr
World War One ended in 1918 with Germany's surrender. Germany was in a poor state after years of war - it faced food shortages, the Spanish flu pandemic killed 400,000 civilians, and a naval blockade cut off resources. In November 1918, Kaiser Wilhelm II abdicated and Germany transitioned to a civilian government led by Friedrich Ebert. However, Germany faced ongoing instability and arguments over its future political system. The formal end to the war came in 1919 with the Treaty of Versailles, which punished Germany with sanctions like military reductions and war reparations.
Investigative journalism involves in-depth reporting on important topics through a journalist's own initiative and work. It typically requires extensive research to uncover information that powerful interests want kept secret. Investigative journalism serves the important role of helping the public understand complex issues and holding those in power accountable. While new technologies have created opportunities for investigative reporting, they have also introduced new challenges around ensuring access to reliable information.
This document provides information about prominent national and global news agencies. It discusses news agencies like AFP, AP, Reuters, UPI, and APP. AFP, founded in 1835, is the oldest news agency. AP was created in 1846 between five New York newspapers. Reuters was founded in 1851 in London. UPI was formed in 1907 through a merger. APP was established in Pakistan in 1947. The document outlines the history and operations of these major news agencies.
Research Methods In Public Relations Practicejackie57
The document outlines a four step process for research, planning, implementation, and evaluation of public relations campaigns. It discusses developing a problem statement through research of primary and secondary sources. Next it covers a 10 step planning process including setting goals, objectives, strategies, and tactics. It then provides tips for research methods like surveys, focus groups, and determining sample sizes. The overall process advocates understanding the problem before planning how to address it through measurable objectives and strategies tailored to target audiences.
Nazi Germany - youth and educational policiesmrmarr
The Nazis aimed to control and indoctrinate German youth through education and youth groups to support the regime for generations. Boys and girls were divided into separate groups from ages 6 to 18 focused on traditional gender roles to produce strong men and mothers. At school, children received a Nazi-focused education from teachers who underwent Nazi training, with lessons shaped to promote Nazi ideology especially in subjects like history and biology. However, historians note the indoctrination's effects were limited and many youth began rebelling against forced membership near World War 2's start, and 12 years of Nazi rule did not completely erase previous cultural influences.
The document discusses the process of newspaper production from gathering news to distribution. It involves compiling, drafting and editing content. The production is delegated to different departments, like typesetting and printing press, who work together to create an informative and interesting publication for readers. Mechanicals are created using a stat camera to produce printing plates for the offset lithography process.
- AFP traces its history back to 1835 with the creation of Agence Havas, the world's first international news agency.
- Today AFP delivers fast, accurate, in-depth news from every corner of the world, 24 hours a day to a broad range of clients through text, video, photographs and graphics.
- With over 2,900 staff including more than 1,400 journalists located in 165 countries, AFP provides comprehensive global coverage of breaking news stories as well as in-depth reporting, analysis and multimedia content.
Hitler and Nazi Germany - policies towards womenmrmarr
Women in Nazi Germany had very limited opportunities and roles prescribed by the Nazi ideology of "Kinder, Kuche, Kirche" (children, kitchen, church). The Nazis aimed to reverse women's rights that had expanded in the 1920s by forcing them to conform to Nazi beliefs. Women had crucial but limited societal roles of having many children and caring for their husband and family. Employment and higher education were discouraged for women in favor of marriage, motherhood and homemaking. Jewish women faced even greater restrictions and discrimination under Nazi rule.
The Great Depression had devastating impacts on Germany after the Wall Street crash of 1929. Unemployment skyrocketed to over 6 million and many Germans lost their homes and livelihoods. Ordinary citizens suffered tremendously with no work and little food or money. This humiliation and hardship turned people against the ineffective Weimar government. Raising taxes and cutting wages to deal with the crisis only made matters worse. As living standards declined and disagreements rose within the ruling coalition, faith in the Weimar Republic collapsed and new political alternatives like the Nazis gained popularity by promising solutions.
1. The Associated Press of Pakistan (APP) is Pakistan's state-run news agency established in 1947 and converted into a corporation in 2002.
2. APP has various departments including English, Urdu, Sindhi news services, photo, video, IT, and administration that work under a managing director and bureau chiefs located in different cities.
3. Key roles include the managing director overseeing the organization, directors managing bureaus, assignment editors assigning stories, reporters covering events, and photo/video staff documenting stories.
The document traces the history of print media in Kashmir from 1850 to 1969. It notes that the first printing press was started in 1850 in Jammu and the first newspaper in Kashmir, Bidya Bilas, began in 1867. From 1924 to 1947, several newspapers emerged as the Maharaja began giving more permissions. The period from 1947-1958 saw another phase of journalism in Kashmir as political circumstances changed. Many pioneering journalists contributed to the development of the press over this period, but quality declined as more mediocre people entered the field. Khwaja Sanaullah Bhat is highlighted for his pioneering role in establishing independent journalism in Kashmir in the late 1950s.
Journalism involves gathering, writing, reporting, editing, and presenting news in print and electronic formats. A journalist collects and disseminates information about current events, people, trends, and issues for newspapers, magazines, radio, TV, and online. News is any information on current events relayed to a mass audience through print, broadcast, or word of mouth. Key elements of news include who, what, when, where, why, and how of an event. Editors determine what news stories and information the audience sees and must apply news judgment, writing skills, design skills, and management skills to select stories and ensure high quality reporting.
AC9 - Éthique et responsabilité en communication numériqueCap'Com
Les enjeux de sobriété numérique et de responsabilité vis-à-vis des géants du web et des réseaux sociaux se posent fortement en communication digitale. Parce qu’il est possible de préserver l’éthique en communication numérique, de rendre compatible l’exigence de sobriété et l’exigence d’efficacité propres au métier, quelle est la check-list du marketing digital responsable ?
This document provides statistics and details about the Eastern Front of World War 2 between Nazi Germany and the Soviet Union from 1941 to 1945. It outlines key events and battles such as Operation Barbarossa where Germany launched a surprise attack on the Soviet Union in June 1941. Major battles discussed include the Battles of Moscow (1941-1942), Stalingrad (1942-1943), Kursk (1943), and Berlin (1945). Statistics are given for troop numbers, weapons, tanks, planes, and casualties for both sides in each of these major clashes. The document also notes background information on leaders like Hitler and Stalin and the political agreements preceding the war between the two nations.
Investigative journalism involves deeply investigating topics of public interest, such as crime, corruption, or corporate wrongdoing. It requires original research through sources and documents to uncover new information or shed light on an issue in a way that reveals its significance. The core of investigative journalism is to uncover information that is in the public interest. Successful investigative journalists employ strong reporting skills, determination, and ethics to ferret out well-guarded information from hostile sources on issues that matter to readers.
CAMBRIDGE A2 HISTORY: HITLER'S TOTALITARIAN REGIME. Suitable for Year 13 History students in Cambridge. It contains: overview, totalitarian regimes, Hitler in Vienna, etc.
This document provides guidance on designing magazine covers and layout. It discusses that the goal of a cover is to represent the magazine's contents and stand out on sales racks. Key considerations for an effective cover include having high impact with a clear target audience in mind. The cover should create a first impression and give an idea of what's inside. Guidelines are provided for cover images, text, use of grids and basic magazine parts like headers and body text.
This document discusses key topics in the development of communication research including the nature and scope of communication research. It outlines 13 milestones in mass communication research from the 1930s to the 1970s. Some of the major milestones discussed include the Payne Fund Studies from 1933-1935 which examined the effects of movies on children, Herta Herzog's 1944 research on radio gratifications which helped develop the uses and gratification approach, and agenda setting research from the 1970s which examined how media can influence political priorities and issues.
Hitler and Nazi Germany - the end of world war onemrmarr
World War One ended in 1918 with Germany's surrender. Germany was in a poor state after years of war - it faced food shortages, the Spanish flu pandemic killed 400,000 civilians, and a naval blockade cut off resources. In November 1918, Kaiser Wilhelm II abdicated and Germany transitioned to a civilian government led by Friedrich Ebert. However, Germany faced ongoing instability and arguments over its future political system. The formal end to the war came in 1919 with the Treaty of Versailles, which punished Germany with sanctions like military reductions and war reparations.
Investigative journalism involves in-depth reporting on important topics through a journalist's own initiative and work. It typically requires extensive research to uncover information that powerful interests want kept secret. Investigative journalism serves the important role of helping the public understand complex issues and holding those in power accountable. While new technologies have created opportunities for investigative reporting, they have also introduced new challenges around ensuring access to reliable information.
This document provides information about prominent national and global news agencies. It discusses news agencies like AFP, AP, Reuters, UPI, and APP. AFP, founded in 1835, is the oldest news agency. AP was created in 1846 between five New York newspapers. Reuters was founded in 1851 in London. UPI was formed in 1907 through a merger. APP was established in Pakistan in 1947. The document outlines the history and operations of these major news agencies.
Research Methods In Public Relations Practicejackie57
The document outlines a four step process for research, planning, implementation, and evaluation of public relations campaigns. It discusses developing a problem statement through research of primary and secondary sources. Next it covers a 10 step planning process including setting goals, objectives, strategies, and tactics. It then provides tips for research methods like surveys, focus groups, and determining sample sizes. The overall process advocates understanding the problem before planning how to address it through measurable objectives and strategies tailored to target audiences.
Nazi Germany - youth and educational policiesmrmarr
The Nazis aimed to control and indoctrinate German youth through education and youth groups to support the regime for generations. Boys and girls were divided into separate groups from ages 6 to 18 focused on traditional gender roles to produce strong men and mothers. At school, children received a Nazi-focused education from teachers who underwent Nazi training, with lessons shaped to promote Nazi ideology especially in subjects like history and biology. However, historians note the indoctrination's effects were limited and many youth began rebelling against forced membership near World War 2's start, and 12 years of Nazi rule did not completely erase previous cultural influences.
The document discusses the process of newspaper production from gathering news to distribution. It involves compiling, drafting and editing content. The production is delegated to different departments, like typesetting and printing press, who work together to create an informative and interesting publication for readers. Mechanicals are created using a stat camera to produce printing plates for the offset lithography process.
- AFP traces its history back to 1835 with the creation of Agence Havas, the world's first international news agency.
- Today AFP delivers fast, accurate, in-depth news from every corner of the world, 24 hours a day to a broad range of clients through text, video, photographs and graphics.
- With over 2,900 staff including more than 1,400 journalists located in 165 countries, AFP provides comprehensive global coverage of breaking news stories as well as in-depth reporting, analysis and multimedia content.
Hitler and Nazi Germany - policies towards womenmrmarr
Women in Nazi Germany had very limited opportunities and roles prescribed by the Nazi ideology of "Kinder, Kuche, Kirche" (children, kitchen, church). The Nazis aimed to reverse women's rights that had expanded in the 1920s by forcing them to conform to Nazi beliefs. Women had crucial but limited societal roles of having many children and caring for their husband and family. Employment and higher education were discouraged for women in favor of marriage, motherhood and homemaking. Jewish women faced even greater restrictions and discrimination under Nazi rule.
The Great Depression had devastating impacts on Germany after the Wall Street crash of 1929. Unemployment skyrocketed to over 6 million and many Germans lost their homes and livelihoods. Ordinary citizens suffered tremendously with no work and little food or money. This humiliation and hardship turned people against the ineffective Weimar government. Raising taxes and cutting wages to deal with the crisis only made matters worse. As living standards declined and disagreements rose within the ruling coalition, faith in the Weimar Republic collapsed and new political alternatives like the Nazis gained popularity by promising solutions.
1. The Associated Press of Pakistan (APP) is Pakistan's state-run news agency established in 1947 and converted into a corporation in 2002.
2. APP has various departments including English, Urdu, Sindhi news services, photo, video, IT, and administration that work under a managing director and bureau chiefs located in different cities.
3. Key roles include the managing director overseeing the organization, directors managing bureaus, assignment editors assigning stories, reporters covering events, and photo/video staff documenting stories.
The document traces the history of print media in Kashmir from 1850 to 1969. It notes that the first printing press was started in 1850 in Jammu and the first newspaper in Kashmir, Bidya Bilas, began in 1867. From 1924 to 1947, several newspapers emerged as the Maharaja began giving more permissions. The period from 1947-1958 saw another phase of journalism in Kashmir as political circumstances changed. Many pioneering journalists contributed to the development of the press over this period, but quality declined as more mediocre people entered the field. Khwaja Sanaullah Bhat is highlighted for his pioneering role in establishing independent journalism in Kashmir in the late 1950s.
Journalism involves gathering, writing, reporting, editing, and presenting news in print and electronic formats. A journalist collects and disseminates information about current events, people, trends, and issues for newspapers, magazines, radio, TV, and online. News is any information on current events relayed to a mass audience through print, broadcast, or word of mouth. Key elements of news include who, what, when, where, why, and how of an event. Editors determine what news stories and information the audience sees and must apply news judgment, writing skills, design skills, and management skills to select stories and ensure high quality reporting.
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