Internet Marketing Tools: SEO Software
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See what types of search engine optimization (SEO) software are used by agencies and small businesses to analyze and plan, build content, find and earn links, and manage their holistic organic, local, paid, and other SEO strategy. Presented by Steve Wiideman, SEO Expert, the video and audio can be found at http://www.creativesearchstrategies.com/
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Internet Marketing Tools: SEO Software
- 1. Internet Marketing ToolsSEO Software Steve Wiideman www.CreativeSearchStrategies.com
- 2. Disclaimer We do not sell or personally endorse any of the software discussed in this presentation. Some types of SEO software perform functions that violate Google’s webmaster guidelines. We strongly encourage you to research all products that claim to help with SEO before you decide to use them. Google’s Webmaster Guidelines http://www.google.com/support/webmasters/bin/answer.py?answer=35769
- 4. Content Generation
- 5. Link Building Software
- 6. All-in-One Software
- 8. Search Analytics / Research Start at Home #4 #3 #8 #3 #4 #2 #1 #3 #3
- 10. SEMCheck.com
- 13. Xenu Link Sleuth (broken links only)
- 18. WordStream.com
- 19. SEMRush.com, SpyFu.com, KeywordSpy.com, iSpionage.com
- 20. Hitwise.com & Compete.com (requires winning lotto ticket)
- 21. sm2 Alterian& Radian6 ($500+/mo.)
- 22. seomoz.org’s OpenSiteExplorer.org & Linkscape
- 23. Aaron Wall’s various tools
- 28. Scriptlance.com
- 29. Elance.com
- 30. oDesk.com
- 31. The Old Spice GuyWe’re kidding. The Old Spice Guy is not currently available for content writing services.
- 33. Ontolo.com
- 34. OpenSiteExplorer.org & Other seomoz.org Tools“Link building software should be used to discover opportunities as well as to track and manage relationships.”
- 36. Market Samurai
- 37. Traffic Travis
- 38. WebCEO
- 39. Yield Software
- 42. Hundreds of thousands of content pages to optimize
- 43. Data cannot be shared with Google or other vendors
- 44. HIPAA
- 47. seomoz.org
- 49. WhiteSpark.ca (Local Citation Finder)
- 50. Local Rank TrackerWhat to Look for: Data Validation (current citations) Citation Opportunities (competitor, industry, locality) YOUR Website On-page SEO (not a provisioned domain) Ratings, Reviews, Check-in’s, Likes, Tweets & Mentions Never, Ever, Ever, Ever Let Someone Else Claim Your Business
- 52. Drupal
- 53. SEO-Cart.com
- 54. Everything Else“Choosing the wrong CMS is like choosing the wrong foundation for your online business.” What to Look for: Search engine-friendly URLs Custom title, description, headings, and subheadings Automatic redirects when necessary RSS and/or product data feeds Duplicate content handling Other: fast load time, social media integration, ratings, etc
- 55. Connect with Steve Wiideman Wiideman has been working with Search Engine Optimization Since 2003 and authored several eBooks on the topic while working with Fortune 100 & 500 organizations. He has been featured in Entrepreneur Magazine, Response Magazine, National Journal, Visibility Magazine and many industry blogs, including the Marketing Sherpa Blog. He is currently a consultant to several corporate brands. In 2011, Wiideman is working with his team on Creative Search Strategies, an Internet Marketing webinar series and promoting his eBook SEO in a Day, which can be found by searching “free SEO eBook” in Google. Steve Wiideman www.SEOSteve.com Facebook.com/stevewiideman P. (562) 732-4417 E. info@seosteve.com @seosteve