Public data in Georgia are growing, yet few are unlocking the stories they can tell. Find out how a small team in Georgia is striving to tell complex stories that matter to communities in creative and engaging ways. I will discuss our lessons learned: - as we choose what stories to tell and our general workflow - as we strive to to obtain data including using FOI requests, scraping sites, and knocking on the doors of NGOs, think tanks, and government agencies - as we attempt to understand the predilections of different audiences and how to leverage that knowledge for more effective engagement including the choice of the medium, how it is distributed, and how we measure impact - as we experiment with different combinations of media to tell stories including online games, infographics, interactive visualuzations, motion graphics, and mixed-media storytelling while also exploring scalable offline options for visual storytelling - and as we increase our capacity and ability to integrate new ways to tell stories in a fast-changing environment of technologies and ideas.

1. Data by design:
Choosing the right
medium for the message
and more

2. ● Infographics
● Factographs
● Interactive
Visualizations
● Photography
● Videography
● Motion Graphics
● Sound
● Mixed media
● Experimental

3. ● Ideas
● Data
● Analysis
● Story
● Audience Research
● External Review
● Publication &
Distribution
● Analytics
● Feedback Loop

4. The Team
Everyone’s ideas matter
Everyone researches, but:
● 2 Researchers
● 3 Programmers
● 3 Designers

5. ● Existing Data
○ Organizations
○ FOI Laws and Requesting Data
○ Scraping
● Gaps Analysis
○ Creating Data
■ Surveys
■ Sensors
○ Scraping
● Paying It Back
Data Landscape

8. ● Data Wrangling
○ into SQL, JSON, CSV ...
● Statistics
○ spreadsheets
○ R
○ Xtraktr
● Trends, outliers, correlations,
regression analysis
Analysis

9. Xtraktr

10. Storytelling
● Visceral Stories
● Timeliness
● Personal in context
● Humor
● Engagement when
appropriate
● Mixed
● Pragmatism
● Resources
The Medium

12. Audiences

13. Feedback

14. Informing Communities Through Data and Design
Thank You!