2. • Owner
• Not used but useful
• Must rent the store to rent it out
• Difficult to promote
• Customer
• Need something in a few time (won’t to buy)
• No reference a lot of rental
• Price is not competitive
Problem
4. 31M
• Productive
age
• Students of
University
4.7M
• Necessary
• Sometimes
• Optional
1.5M
• Needed
• Rent for
long time
• Frequently
Market Size
Total Available Market
(Indonesia)
Serviceable Available
Market
Serviceable Obtainable
Market