4. You can greatly increase sales with a three letter multiple
autoresponder. There are a number of places to get these
autoresponders free
(fastfacts.net, getresponse.com, smartbotpro.net) and
others who sell up-graded service at low cost.
5. Make your first letter briefly present your offer. It should
be designed to get attention and bring in those who tend
to quickly make up their minds to buy.
6. Your second sales letter should arrive the next day. Make
it longer and filled with details. About 70 percent of
consumers are folks who need ALL the details before they
will purchase. List your features and connect them with
the benefit your customer will get from those features.
13. 1. Pick a problem that lots of your customers struggle
with. In my business the big stumpers are getting a site
that sells, finding a way to handle email, figuring out
search engines, and finding low-cost ways to advertise
effectively.
14.
15. Your course could be on how to complete a
basement, how to avoid an IRS audit, how to give your
kids straight teeth, or anything else that customers often
ask about.
16.
17. You can also quote the article. It is best to ask in
advance, if your course is for commercial purposes. Start
your article, then say expert Jane Doe has some valuable
information. Include a few paragraphs of what Jane wrote.
Be careful not to use so much you give away her entire
article and spoil her ability to sell the information.