The information we glean from a journey into your target audience’s brain is often key to your marketing efforts, particularly the positioning of your product. Arrest the Viewer, Push the Brand, Build Awareness. Creativity will always be our biggest strength.

2. Attention spans are very short.
So we’ve got some work to do.
We consider it our Daily Grind.
“
”
GRIND

3. “
”
Audiences are tough. Especially
today’s audience. Define the message.
We have TO BE the definition
of what interests them.
We’ve got about 3.5 seconds
to arrest the viewer long
enough to do three things:
> Push the Brand. > Build Awareness. > Move them to buy.
DEFINE

4. People aren’t users that
click status updates.
They are people with
whom we develop long-term
relationships and keep
as customers / friends.
Sound to good to be true?
We don’t think so.
“
“
”
”
We’ll need to use both
Inbound and Outbound
Marketing. We feel
they are both
very important.
CREATE

5. ADVERTISING
Campaigns
Copywriting
Corporate Identity
Direct Mail
Point Of Purchase
3D Animation
Web Banners
Outdoor (Billboard)
Print
Radio
Television
Youtube HD
BRAND COMMUNICATION
Naming/Logos
Corporate Identity
Point Of Purchase
Brand Communication
Cross Branding
Menu Boards
Product Development
Duel Branding
Sphereical Branding
Image Advertising
Collateral Materials
INTERACTIVE
iPad / iPhone Sites & Apps
Social Marketing
Content Managment
Web Design
Opt-in e-Blasts
Special Offer Forms
Banner Ad Marketing
Behavioral Targeting
Special Offer Forms
Search Engine Marketing
Intent Marketing
InboundMarketingOutboundMarketingBrandEndearment
}
}
}
Inbound Marketing: Relationship or Permission
Outbound Marketing: Interruptive (In Your Face)
IMPLEMENT

7. GATHER THE MASSES.