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@quintly
Julian Gottke von @quintly
Social Media KPIs
Title Text
Milan Vukas
Account Manager
milan@quintly.com
7 Essential...
@quintly
1. Social Media Landscape
2. What are Interactions and why measure them?
3. Different Kinds of Metrics
4. Seven I...
@quintly
Social Media Landscape
@quintly
What are Interactions
and why measure them?
@quintly
Different Kinds of Metrics
Growth Metrics:
• Fan Growth
• Fan Change
• Reach (Insights Metric)
Publication Metric...
@quintly
7 Interaction KPIs
• Interaction Rate
• Interactions Distribution
• Interaction Rate by Post Type
• Interactions/...
@quintly
7 Interaction KPIs
@quintly
Happy Analyzing!
Contact us for more information or tosetup a custom metric for you:
http://quint.ly/start_trial_...
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7 Essential Interaction KPIs to Optimize your Campaigns

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Here you can find the slides of our webinar
"7 Essential Interaction KPIs to Optimize your Campaigns". You will find examples of important metrics to measure your social media campaigns.

Veröffentlicht in: Soziale Medien
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7 Essential Interaction KPIs to Optimize your Campaigns

  1. 1. @quintly Julian Gottke von @quintly Social Media KPIs Title Text Milan Vukas Account Manager milan@quintly.com 7 Essential Interaction KPIs to Optimize your Campaigns
  2. 2. @quintly 1. Social Media Landscape 2. What are Interactions and why measure them? 3. Different Kinds of Metrics 4. Seven Interaction KPIs Agenda
  3. 3. @quintly Social Media Landscape
  4. 4. @quintly What are Interactions and why measure them?
  5. 5. @quintly Different Kinds of Metrics Growth Metrics: • Fan Growth • Fan Change • Reach (Insights Metric) Publication Metrics: • Own Posts • Own Posts by Time • Post Type Distribution Interaction Metrics…
  6. 6. @quintly 7 Interaction KPIs • Interaction Rate • Interactions Distribution • Interaction Rate by Post Type • Interactions/Post Comparison • Overall Rate per Network • Key Influencers • Hashtag Detection
  7. 7. @quintly 7 Interaction KPIs
  8. 8. @quintly Happy Analyzing! Contact us for more information or tosetup a custom metric for you: http://quint.ly/start_trial_now To keep up-to-date, follow us on Twitter @quintly

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