2. Integrate Mobile Coupons with Your Autoresponder
Entice users to opt-in to receive
your coupon offer with a strong
call-to-action
Set-up your offer so they can
receive the coupon immediately
after opting-in
3. Don’t Make Your Offer Totally Free
Combine your free offer with a
paid product or service to avoid
freebie-seekers
They will grab your free offer
and then opt-out of your list
4. Make Your Offers Time-Sensitive
Most mobile users read
text messages within
minutes of receipt
Put time limits on your
offers to increase
urgency
5. Send Your Offers at the Right Time
Certain businesses get
higher conversion rates if
they send messages on
certain days or at specific
times of the day
When is your audience
more likely to redeem your
offers? Send your message
on those days and times
6. Advertise Your Coupon Campaign Aggressively
Tell the world about your mobile
coupon campaigns to drive up
participation
Tell in-store consumers, social
media followers, website
visitors, and email subscribers
about your mobile coupons
7. Do Not Overwhelm Your Customers
Do not send your customers
coupons every single hour; not
even every single day for that
matter
Coupons will be ignored
Many will unsubscribe
8. Provide High-Value to Your Customers
Find out what your
customers want and give
them just that
Make your offers “worth it”
to your subscribers to keep
them coming back to spend
money with you
9. Keep Your Coupons Super Simple
Make sure your coupons are
easy to read, easy to
understand, and easy to redeem
Simplicity wins with coupons
Keep offers short, sweet, and
to-the-point
11. Be Consistent with Your Offers
Figure out how often
you will send out
coupon offers and stick
with it
Don’t let months go by
without communicating
with your list as they
may grow unresponsive