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Gamification
         &
     Innovation
       Prashanth
Co-Founder & CTO, Kwestr

  www.KWESTR.cc
What is Gamification?
Gamification
         =
The art of applying
 Game Mechanics
1. Constraint
2. Reward
The whole game
Game Balance
BAD Game
A            B




C        D
Game Levels
The Invention

Gamification
  Glasses
Some real life games
Some real life games
Airlines Mileage
Groupon
Fapiao




谢谢    谢谢      谢谢   谢谢
你     你       你    你
VIP
Simplify
Innovation


“There is nothing new under the SUN”
Innovation
           =
     Evolution

Improve on an Existing Product
Why Innovate?


  Evolve
    Or
   Die
Gamifying Innovation
– Constraints are your friends
– What’s the Reward?
– Balance the two and make a great game!
Constraints – Size & Speed
Constraint – Size (SMALL)
Constraint – Fast (cars)
Constraint - Marketing
Constraint - Simplicity
Constraint - Elimination




     1960 - 2010
Gamify – Free Community iApp
Let’s have a coffee, or beer,…



 Email: prash@kwestr.com

    Weibo: @JustBB007

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Innovation via Gamification