A presentation on how reading "The Economic Times" can be beneficial to students and aspiring professionals

1. Reading The Economic Times A Step towards Professionalism

3. Specific things to watch out for

5. Why read a Business daily-daily? Insight into real time changes happening in business Holistic view of ideas and concepts Gives you the edge Bible of “case studies”

6. Why read a Business daily-daily? One activity which gives you time alone. Improve skills – Vocabulary, business knowledge, market information, general knowledge-quizzing

7. For students A practical correlation of class room theory Real time implications of different business concepts Bible of “case studies”

12. National Coverage

13. International feel

14. Salmon-pink paper

15. In-depth analysis

18. Emerging Business & IT– News related to IT sector

20. The regulars: Inside

21. The regulars: Inside Political theatre: Political news Cross word International

22. Monday mania Pitch report – Brief report about one specific brand Monday Mocha: Feature articles Shipping & Logistics Monday musings: Interview Dilbert Letters from London

23. Monday Supplement: Investors Guide Stock markets Investments Economics

24. Terrific Tuesdays Quick Bytes – news about recent trends Legalese- Law aspects of Business Taking stock – News about top gainers and Losers

25. Tuesdays… ET High Flier – talks about careers and entrepreneurs My eureka moment

26. Wacky Wednesday Money & Banking Face value: news about a policy Current account: news in a nutshell

27. Supplement-Wednesday Brand Equity: The benchmark for advertising and marketing

28. Thirsty Thursday Emerging Opportunities: Rural marketing and strategies

29. Freaky Fridays Enterprise Quotient: News about an enterprise

30. Solid Saturdays Guest column: Guest writer writes a column

31. ET in Campus Major discounts for college students Privilege to attend ETIC Quiz Guest lecture series Cannes Award screening Participation in BIG IDEAS

33. www.edventures1.com