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History of outdoor advertising in India? 
Archaeologists have found evidence of outdoor advertising dating 
back to 3000 BC. One of the first known methods of advertising was 
the outdoor display. . Thousands of years ago, the Egyptians employed 
tall stone obelisks to publicize laws and treaties. While modes of 
advertising have changed over the centuries, OOH advertising is still a 
relevant form of communication today. Outdoor Advertising in India 
is one of the most opted modes of brand promotion. Indian Outdoor 
Advertising industry comprises of a major share in the overall 
advertising industry. Outdoor Advertising avenues such a billboard 
ads, kiosks ads, airport/metro/mall ads are popularly adopted by brand 
owners. With digital technology, Indian Outdoor Advertising has seen 
a drastic change. Airport Advertising, another popular avenue of 
outdoor advertising is also gaining much acclamation as one of the 
most effective avenues of brand promotion.
History of outdoor advertising in india   global advertisers

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History of outdoor advertising in india global advertisers

  • 1.
  • 2. History of outdoor advertising in India? Archaeologists have found evidence of outdoor advertising dating back to 3000 BC. One of the first known methods of advertising was the outdoor display. . Thousands of years ago, the Egyptians employed tall stone obelisks to publicize laws and treaties. While modes of advertising have changed over the centuries, OOH advertising is still a relevant form of communication today. Outdoor Advertising in India is one of the most opted modes of brand promotion. Indian Outdoor Advertising industry comprises of a major share in the overall advertising industry. Outdoor Advertising avenues such a billboard ads, kiosks ads, airport/metro/mall ads are popularly adopted by brand owners. With digital technology, Indian Outdoor Advertising has seen a drastic change. Airport Advertising, another popular avenue of outdoor advertising is also gaining much acclamation as one of the most effective avenues of brand promotion.