1. Philip H. Drash, MBA
Savvy Marketing Leader
Credentials Presentation
PHD Marketing Solutions

2. PHD Marketing
My Credentials
Solutions
Breadth of Experience
20+ years of progressive, diversified
marketing experience – assimilated
cross-industry best practices!
Marketed both Products and Services
within the B2B and B2C arenas
Possess Product Management,
Marketing Communications &
Business Development expertise
50,000-foot & 50-foot Views -
Strategic Planning and Tactical
Execution
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3. PHD Marketing
My Credentials
Solutions
Deliver Results…FAST!
Expert in helping companies “IDENTIFY, ACQUIRE,
GROW & RETAIN their best customers”
Specialize in integrated, measurable direct marketing
campaigns (direct mail, push-email, telemarketing)
that deliver significant Return On
Marketing Investment (ROMI)
Reputation for delivering results quickly
with limited time, staff & budget
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4. PHD Marketing
My Credentials
Solutions
Other Stuff You Should Know:
Accomplished leader, teacher, presenter & coach
“Intrapreneurial” – Routinely apply creative, “out-of-the-box”
resourcefulness to everyday business challenges
Former B2B Council Member of the
Advisory Board Member of Canada’s largest
executive networking organization
Member of an elite candidate group
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5. PHD Marketing
My Credentials
Solutions
Leadership,
Coaching &
Strategic Product &
Mentoring
Planning Portfolio
Phil’s 8 Management
Value
Spheres Advertising &
Business
Philip Marketing
Development Communications
Drash
Direct
Strategic
Lead Marketing
Alliance
Generation & CRM
Cultivation
&
Retention
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6. PHD Marketing
My Credentials
Solutions
Five Career “Pillars” & Value Proposition
(B2C)
(B2B)
(B2C)
(B2B) (B2B) (B2B)
(B2C) (B2C)
(B2C)
(B2B)
(B2C)
Insurance Credit Data Solutions Consumer
Telecomm
& Investment & Banking & Local Search Goods
• Strategic Planning • Direct Marketing • Customer Relationship • Product & Franchise
• Business Case
Management (CRM) Management
Development
• Market Research • Marketing
Communications • Lead Generation • Event & Sponsorship
• Strategic Alliance
• Web-site Marketing
Marketing
& Partnership
• Retail Marketing • Sales Reporting
• Sales Support & Cultivation • Brand Management
Training • Campaign Management • Landing Page & Micro-
• New Product
site Content & Design • Account
• Channel Management • Database Marketing Introduction Presentations
• Branding
• Business Process • Client Retention • Portfolio • Competitive Analyses
Refinement Management
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7. PHD Marketing
My Credentials
Solutions
Recommendations
Click here to see what
Managers, Colleagues, Staff,
Clients & Business Partners
are saying about Phil and his work
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8. PHD Marketing
My Credentials
Solutions
Do These Pieces Fit YOUR Puzzle?
Leadership
Experience
Achievement
Teamwork
&
&
Performance
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9. Philip H. Drash, Principal
PHD Marketing Solutions
Contact Info
M: (416) 579-5800
pdrash@sympatico.ca
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