Weitere ähnliche Inhalte Kürzlich hochgeladen (20) How To Use Social Extensions For Google Adwords | PPC Best Practices 20131. TOP 5 REASONS FOR
USING SOCIAL EXTENSIONS
IN PAY PER CLICK MARKETING
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3. What exactly are
social extensions?
Google AdWords Social Extensions allow
Google+ users to tally all of their +1s together
from every ad with annotations.
Answer:
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4. Here’s why you’ll want these
for your campaign.
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5. Top 5 Reasons for
Using Social Extensions
in Pay Per Click Marketing
Google+ should already be a firm part
of your marketing campaign today.
Reason 1:
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6. Top 5 Reasons for
Using Social Extensions
in Pay Per Click Marketing
All of your ads tied to your
Google+ page show the total
number of “+1” recommendations,
making them more reputable.
Reason 2:
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7. Top 5 Reasons for
Using Social Extensions
in Pay Per Click Marketing
You only pay for the visits to your
official website or landing pages.
Reason 3:
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8. Top 5 Reasons for
Using Social Extensions
in Pay Per Click Marketing
With an enhanced campaign,
all other ad tools are compatible
with social extensions.
Reason 4:
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9. Top 5 Reasons for
Using Social Extensions
in Pay Per Click Marketing
Annotations appear not just on
Google’s sites and AdWords ads,
but are also supported by several
other search partners.
Reason 5:
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11. Verify that your Google+ page
is linked to your personal website
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Image source:
http://socialfresh.com/wp-content/uploads/2011/11/connect-640x379.jpg
Step 1:
Image source:
http://socialfresh.com/wp-content/uploads/2011/11/connect-640x379.jpg
12. The verified URL on your Google + page must
match the domain on your ad copy
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Step 2:
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Image source:
http://storage.googleapis.com/support-kms-prod/SNP_2853641_en_v0
Your Google+ page should have a following
of about 100 people, with quality posts that
attract attention
Step 3:
14. Once you’ve got social extensions,
you can take full advantage of the average
5-10% click through rate increase that occurs
with annotated ads.
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15. Greatly enhance your PPC management
overall by branching everywhere.
It’s not just Google optimization, but optimization
for the rest of your online campaign as well.
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Image source:
http://www.stateofsearch.com/wp-content/uploads/2011/11/connect-plus-1-sml.jpg
16. An online marketing company can
help to ensure that social extensions
are part of an extensive campaign.
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17. Contact OneIMS today for a
knowledgeable hand in your
SEO and PPC marketing
at www.oneims.com
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