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Shared Mobility Service for New Town Development
1. www.osgeo.kr
Shared Mobility Service for New Town
Development
Junyoung Choi(Ph.D.), Urban Project Office, LH
Charter Member, OSGeo
Date: June 22th, 2019
Venue: LH Daejon HQ, Daejon, Korea
2. Contents
1 Shared Mobility
2 Regional transportation, Unjeong New town
3 Last Mile Mobility Service in Unjeong
4 Future Plan
6. Autonomous vehicle
Robotic car
LEVEL 2
LEVEL 3
LEVEL 4
LEVEL 1
LEVEL 0
Full Self-Driving
Limited Self-Driving
Combined Functions
Function-Specific
No Automation
Operator
Control
Vehicle
Control
Driverless car
Self-driving car
7. Shared Mobility
Source: Wikipedia
• Shared mobility refers to the shared used of a vehicle, bicycle,
or other transportation mode.
• It is a transportation strategy that allows users to
access transportation services on an as-needed basis.
• Shared mobility is an umbrella term that encompasses a
variety of transportation modes
• including carsharing, bikesharing, peer-to-peer ridesharing, on-
demand ride services, microtransit, and other modes.
Shared Mobility
Shared transportation mode
9. Type of shared mobility for vehicle
Type TNC
(Transportation Network Company)
Ride Hailing, Network Taxi Uber, Lyft
B2B Vehicle Sharing ZipCar, Streetcar, Citycar
P2P Vehicle Sharing
DriveMyCar, Relayrides, WhipCar,
Buzzcar
Ride Sharing Zimride, GoLoco
10. Socar
• #1 market share in Korea, and Investment from #1 Telecom company in Korea, SK
Telecom
• Recently launching ridesharing service, “Tada”
Kakao Mobility
• Operated inside the Kakao Platform, the biggest Korean chatting app.
• Kakao mobility expanding mobility service to all service area
Greencar
• Child company of Lotte Group (Hotel, Beverage company under its umbrella)
• Investment from GS-Caltex
Hyundai motors
• Car maker but also want to be a mobility service provider
Buxi
• Car sharing app. for brokering users between airport and hotel
LH Happycar (Outsourced to a small TNC, Radius)
• Car sharing service for LH rental housing district
• Provide Renaut Twizy as a personal mobility
TNCS in Korean Market
11. Personal Mobility
Solution for Metropolitan
Personal Mobility
• Personal mobility refers to modes of transportation that are
small in scale and powered by electricity. The types of
personal mobility are very diverse.
• They range from single-wheel unicycles to bicycles and kick
scooters. The biggest advantage of personal mobility is that
it's quicker than walking.
• Since the wheels are powered by electricity, there are high
hopes for them to help tackle the issues of environmental
pollution and traffic congestion.
13. Ageing Society
Convenience for all
• Development and evolution of “vehicles” that are easy to use by the silver generation
as well as the younger generation
Economic recession
Looking for a cheaper one
• Attention to young people who can't afford to buy cars, a surge in single-person
households and single-person mobility mode that can be enjoyed more cheaply.
Complex Urban Trans.
Fast travel without congestion
• Potential as a next generation mobility device because it is easy to carry around and does
not generate exhaust gas
Personal Mobility
14. Personal Mobility
Solution for Metropolitan
PM
NMT
Small
Medium
Large
MT
Electric
motor engine
Smart PM
Low speed
Medium
speed
High speed
Micro
Mobility
Combustion
engine
Skateboard
bike
Ninebot
E-bike
E-quickboard
E-scooter
Micro-vehicle
15. • Type of Mode: Vehicle, Bike or other
type (Below 32 km/h Electric wheel as
Low Speed Vehicle, US)
• Safety: Insurance for personal mobility
• Permission: road, pedestrian road or
bike lane?
• License for driving: No license in Korea,
Scooter license for Twizy driving over 14
in France & Germany
Personal Mobility
Solution for Metropolitan
18. New Towns in Seoul Metropolitan Area
1st Seoul ringway expressway
2nd Seoul ringway expressway
Seoul
Unjeong
1st gen. new town
2nd gen. new town
3rd gen. new town
19. Commuting from Unjeong new town(2nd), Paju
Origin: Unjeong new town, Paju (1hr 51min)
Hangang new town, Gimpo (1hr 37min)
Dasan new town, Namjangju, 1hr 24min)
Destination: Gangnam, Seoul
Commuting condition from 2nd
new townto Gangnam
출처: https://www.hankookilbo.com/News/Read/201906121679349457?did=NA&dtype=&dtypecode=&prnewsid=
21. #3 Last Mile Mobility
Service in Unjeong
http://news.khan.co.kr/kh_news/khan_art_view.html?art_id=201811281034001Photo credit: Kyunghyang newspaper(2018.11)
23. • Role of para transit in the District until the Residence
Conditions of New Towns are mature
• Improve ease of travel and reduce commuting time for
commuters to work in downtown Seoul
• Improved accessibility between GTX stations and
surrounding communities and open spaces
• Role of Leisure Transportation in Connecting the GTX
Station Area with the Neighborhood Tourism Area
Purpose of Introducing Shared Mobility
24. Purpose of Introducing Shared Mobility
Home in New town New town in a City
Public bike
Walking
Carsharing
Bus
Taxi
City Outside of a city
City bus
Regional bus
Railway
Airplane
City bus
Regional bus
Railway
Airplane
BRT(Autonomous Vehicle)
Shuttle (Autonomous Vehicle)
New Transportation Mode
BRT
Bus
Taxi
Public bike
25. P
Unjeong stn. home
P
homestation Regional bus station
S S
Shared
shuttle
e-bike/
e-scooter
(Personal
Mobility)
Ridesharing
Paju
Regional train station
Location for Sharing port
Sharing Port
LH parking space as a Service Platform
• Shared device(vehicle, bike, etc.)
• Shared facility(parking space, electric charger)
• Shared space(Agora, curbed area, etc)
29. Number of alighting
passenger at the bus stop
Junggu to Gyeonggi
province
Seongnam to Seoul
Bundang to SeoulGangnam to Seoul Junggu, Seoul to Seoul
Travel pattern using big data analysis
Calculating commuting passengers through public transportation using Transportation card data
30. 정류장 중심의 하차수
오전 08시30분
서울 중구->경기도
대중교통 이용 이동수
경기도 성남->서울
대중교통 이용 이동수
성남 분당->경기도
대중교통 이용 이동수
강남구->서울,경기도
대중교통 이용 이동수
중구->서울,경기도
대중교통 이용 이동수
UsecharacteristcsofLHHappycarsharingservice
Correlation between LH Happy car usage pattern and public transportation supply
31. P
Bundang Newtown
Regional transportation hubJeongja stn. stationstation
WalkBusBus or subway
Car
Bus or Subway Walk
Electric bike
Ride share
Shared Shuttle Bus
Existing trip
Sharing
port
① Calculating walking
and non walking first
mile commute trip
during morning peak
hour using mobile
phone OD
② Estimating converted
trip from existing
commute trip to first
mile commute trip
shared mobility trip
Neighborhood
home
P
S
Sharing
port
Sharing
port
20 min.
10 min.
30 min.
20 min.
10 min.
30 min.
20 min.
10 min.
30 min.
Travel pattern using big data analysis
32. P
Bundang Newtown
Regional transportation hubJeongja stn. stationstation
WalkBusBus or subway
Car
Bus or Subway Walk
Electric bike
Ride share
Shared Shuttle Bus
Sharing
port
③ location and
specification of sharing
port facility and its
operation
Neighborhood
home
P
S
Converted trip
using Shared
mobility
Sharing
port
Sharing
port
Gender and
age sensitive
Travel pattern using big data analysis
33. Mobility Service for Unjeong new town
PM
Person Vehicle
Car sharing
Traditional transportation mode
Share Mobility Service
Maas in Unjeong
• Introduce as a district level transportation
• Minimize travel time for commuting to Seoul
0 ~ 5km
0 ~ 10km
Over 10km
Shared Mobility Service
First / Last mile
37. Global Parent Project – 4 Working Groups
• Electric light duty vehicles
• Electric heavy duty vehicles
• Charging infrastructure and grid integration
• Batteries
Regional Platform
Asia-Pacific
Regional Platform
Africa
Regional Platform
Europe
Child
Project
Child
Project
Child
Project
Child
Project
Child
Project
Child
Project
Child
Project
Child
Project
Regional Platform
Latin America &
Carribean
•Informative Guideline will be
developed and shared using
Electric Vehicle Initiative(EVI)’s
Asia-Pacific regional platform
organized by UNEP
Considering
participation as a
planning agency
38. Junho, Ko(2017), “Autonomous Vehicles and Urban Mobility”, Presentation for LH-OSGeo Joint Seminar, Seoul:Koreap.4~6
Wikipediap.7-8
https://www.youtube.com/watch?v=xBoxswrDNQMp.12
Source: Korea JoongAng Daily (2019.5.8)http://koreajoongangdaily.joins.com/news/article/article.aspx?aid=3062751p.17
MOLIT (2014) Spatial Big Data Construction Projectp.28-29
J.Y. CHOI (2015) Travel pattern analysis of LH rental housing district using LH Happy Car sharing servicep.30
Plan for GTX station influenced area of Unjeong new townp.22, 34
Brian Barth (2019) “Curb Control, Planning”, American Planning Association https://www.planning.org/planning/2019/jun/curbcontrol/p.36
https://www.hankookilbo.com/News/Read/201906121679349457?did=NA&dtype=&dtypecode=&prnewsid=p.19-20
Arirang TV(2018) Rise of eco-friendly personal mobility device
p.14 Shin et al.(2016) Study on the improvement of Laws and Regulations for Personal Mobilities, KOTI, Korea
Source
p.15 https://www.youtube.com/watch?v=lsh2_-W8UB8
김재열외(2014) Development of the Multi-mobility Sharing Service Management System - A Case Study of Kashiwa City,
Japan, 13(1):75-85, 한국ITS학회 논문지.
p.26
39. Thank you
Urban Project Office
Korea Land and Housing Corporation(LH)
Junyoung Choi (Ph.D in Urban Planning & GIS)
junyoung@lh.or.kr