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Virtual world brands: R to S
1.
The definitive guide to
brands in virtual worlds
2.
This report is
updated every month as new brands and companies go virtual. Some brands with employee-based presences are excluded.
3.
R
4.
Randstad
5.
Virtual job recruitment
6.
Reebok
7.
Customisable shoes
Virtual store
8.
Reuters Renault F1
9.
Media events
Reuters Infotainment Interaction and fanbase engagment
10.
Reuters Renault Twingo
11.
Media events
Reuters Virtual racing Product launch Interaction and fanbase engagment
12.
Reuters
13.
Virtual news bureau
Dedicated in-world reporter
14.
Rixos
15.
Recreation of real Virtual
news bureau world venue for global marketing
16.
S
17.
Sapphire Technologies
18.
Donations Virtual recruitment
19.
Save the Children
20.
Donations Integrated marketing
21.
Saxo Bank
22.
Virtual financial services
NPD
23.
Sky News
24.
Sky News
Virtual news room
25.
Sony BMG
26.
Community building Artists platform
27.
Sony in Gaia
28.
STA Travel
29.
World travel guides
Cultural events Free virtual accomodation Themed areas
30.
Starfruit
31.
World travel guides
Cultural events Virtual to real world Themed areas sales channel
32.
Starwood Hotels and
Aloft
33.
A real-world virtual
hotel Market research for new hotel brand Concept testing and user feedback
34.
Sun Microsystems
35.
Product platform NPD
Future sales channel
36.
Suruga Bank
37.
Product education
38.
Sunbelt Software
39.
Virtual security products
40.
The Sundance Channel
41.
Entertainment destination
42.
Swedish Embassy
43.
Culture destination
Events
44.
T
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