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INDUSTRY ANALYSIS ,[object Object],[object Object],[object Object],[object Object]
Industry Analysis ,[object Object],[object Object]
What is an Industry?
INDUSTRY GROUPS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SIC   Code ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Computer industry ,[object Object],[object Object],[object Object],[object Object],[object Object]
Furniture industry Home Furniture Office Furniture Wooden Hosehold Metal Household
Industry Analysis tries to find out following answer ,[object Object],[object Object],[object Object],[object Object],[object Object]
ECONOMY AND INDUSTRIAL SECTORS The economic performance of a country,to a large extent,determine  Favourable and unfavourablable climate for its industrial participation
Reasons of industrial analysis ,[object Object],[object Object],[object Object],[object Object]
Data Requirement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Industrial Life Cycle It is Rise and Fall in Customer Interest
Industrial Life Cycle ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
Feature  of Industrial Life Cycle ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],High Advertising Skimming Pricing Under Capacity High Production Cost Low High High but low profit Increase Market Share High Advertising Under Capacity Shift to High Production Many Competitor Groth Vs Risk High and High Profit High Prices Change Quality &Price Image Market Segmentation Services Optimum Capacity Price Competition Low Low due to price war Marketing Effectiveness Low Advertising Overcapacity, Mass Production Exit,Fewer Very High Risk Low Profit Cost Control Introduction  Growth   Maturity  Decline
TOOLS FOR INDUSTRY ANALYSIS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Cross sectional industry performance ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Example ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Industry performance over time ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Differences in industry risk ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
SWOT ANALYSIS ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SWOT analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SWOT analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SWOT analysis Threat Opprtunity Strenth Weakness Internal environment External  environment Confront Avoid Exploit Search
Analysing Employment data ,[object Object],[object Object],[object Object],[object Object],[object Object]
Data Requrement ,[object Object],[object Object],Employes: Who receive wge and hold clerical superwisery post Duration of analysis Short  : Changing environment Long  :  Predictive purpose Base year
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Employment shift analysis Current yr total national employment  - 1 Base yr total national employment Base yr total national employment National avarage growth rate Industry avarage growth rate Regional industry base year employment  *  national avg growth rate
Emolument Data ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object]
Input output analysis ,[object Object],[object Object],[object Object],[object Object],[object Object]
 

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Industry Analysis

  • 1.
  • 2.
  • 3. What is an Industry?
  • 4.
  • 5.
  • 6.
  • 7. Furniture industry Home Furniture Office Furniture Wooden Hosehold Metal Household
  • 8.
  • 9. ECONOMY AND INDUSTRIAL SECTORS The economic performance of a country,to a large extent,determine Favourable and unfavourablable climate for its industrial participation
  • 10.
  • 11.
  • 12. Industrial Life Cycle It is Rise and Fall in Customer Interest
  • 13.
  • 14.  
  • 15.
  • 16.
  • 17.
  • 18.
  • 19.
  • 20.
  • 21.  
  • 22.
  • 23.
  • 24.
  • 25. SWOT analysis Threat Opprtunity Strenth Weakness Internal environment External environment Confront Avoid Exploit Search
  • 26.
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  • 29.
  • 30. Employment shift analysis Current yr total national employment - 1 Base yr total national employment Base yr total national employment National avarage growth rate Industry avarage growth rate Regional industry base year employment * national avg growth rate
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  • 34.