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Personal Brand Conversation at Villanova's EMBA Program

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Mosaic Partners LLC
Mosaic Partners LLC

Build Your Personal Brand to Build a Great Career

BusinessGesundheit & Medizin
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Managing and Projecting Your Personal Brand November 11, 2011 Martin McLaughlin, Managing Partner, Mosaic Partners [email_address]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What is personal branding?
[object Object],Top 10 List for Branding You… #10
Know Your Target Better Than Anyone Else!!! ,[object Object],[object Object],Top 10 List for Branding You…
Top 10 List for Branding You… #9 What you read and who you meet will define where you are one year from today!!! Calendars don’t lie!!!
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Top 10 List for Branding You…
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Top 10 List for Branding You…
[object Object],Top 10 List for Branding You… #8
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Top 10 List for Branding You…
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Do you need to invest in more assets? Do you leverage your assets? Top 10 List for Branding You…
Top 10 List for Branding You… LinkedIn with an Intent #1 – By Adding Value I’m Creating Awareness of My Brand…
Top 10 List for Branding You… LinkedIn with an Intent #2 – By Defining My Conversations I’m Defining My Brand…
[object Object],[object Object],Top 10 List for Branding You… #7
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Top 10 List for Branding You…
What Skills / Values are Best in Class? What kind of brand do you want to build? Top 10 List for Branding You… What Are You Passionate About? What Goals Will Guide You to Greatness?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],What kind of brand do you want to build? Top 10 List for Branding You…
[object Object],Top 10 List for Branding You… #6
Top 10 List for Branding You… Personal Value Proposition Connecting Brand to Revenue Growth Product Value ,[object Object],[object Object],[object Object],Service Value ,[object Object],[object Object],[object Object],Solution Value ,[object Object],Experience Value ,[object Object],[object Object],[object Object]
Top 10 List for Branding You… Personal Value Proposition Realizing New Growth Opportunities Product Value ,[object Object],[object Object],Service Value ,[object Object],[object Object],[object Object],Solution Value ,[object Object],Experience Value ,[object Object],[object Object],[object Object]
[object Object],Top 10 List for Branding You… #5
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Top 10 List for Branding You…
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Top 10 List for Branding You…
[object Object],Top 10 List for Branding You… #4
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Top 10 List for Branding You…
[object Object],[object Object],Top 10 List for Branding You… #3
[object Object],Top 10 List for Branding You… #2
“ He had done nothing to sell me on his business, yet he had given me the most powerful sales pitch of my life. Because his sole concern had been my welfare and the success of my business.” Jim Pennman, on learning how to sell (What Will They Franchise Next? The Story of Jim’s Group) Top 10 List for Branding You…
[object Object],Top 10 List for Branding You… #1
[object Object],Top 10 List for Branding You…

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Personal Brand Conversation at Villanova's EMBA Program

  • 1. Managing and Projecting Your Personal Brand November 11, 2011 Martin McLaughlin, Managing Partner, Mosaic Partners [email_address]
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  • 5. Top 10 List for Branding You… #9 What you read and who you meet will define where you are one year from today!!! Calendars don’t lie!!!
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  • 11. Top 10 List for Branding You… LinkedIn with an Intent #1 – By Adding Value I’m Creating Awareness of My Brand…
  • 12. Top 10 List for Branding You… LinkedIn with an Intent #2 – By Defining My Conversations I’m Defining My Brand…
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  • 15. What Skills / Values are Best in Class? What kind of brand do you want to build? Top 10 List for Branding You… What Are You Passionate About? What Goals Will Guide You to Greatness?
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  • 27. “ He had done nothing to sell me on his business, yet he had given me the most powerful sales pitch of my life. Because his sole concern had been my welfare and the success of my business.” Jim Pennman, on learning how to sell (What Will They Franchise Next? The Story of Jim’s Group) Top 10 List for Branding You…
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