Weitere ähnliche Inhalte
Ähnlich wie BMC Communities: Milestones since 2000 (20)
Kürzlich hochgeladen (20)
BMC Communities: Milestones since 2000
- 2. © Copyright 5/30/2013 BMC Software, Inc 2© Copyright 5/30/2013 BMC Software, Inc 2
Between 2000 and 2013, BMC Communities
evolved from a
niche developer network … to a
mainstream Community,
accelerating many Business Processes,
serving a far bigger Market,
boosting our Brand.
- 3. © Copyright 5/30/2013 BMC Software, Inc 3
For each Milestone
- What was included
- Issues we faced
- Why it succeeded
Next Steps
- What we plan for the future
- Share feedback!
(this Community is for/by you!)
Content of this Presentation
- 5. © Copyright 5/30/2013 BMC Software, Inc 5
2000: BMC Developer Connection
Focused goal: development around one product
- 6. © Copyright 5/30/2013 BMC Software, Inc 6
2001: BMC acquires Remedy
By acquiring Remedy, BMC inherited a
vibrant community of users
- 8. © Copyright 5/30/2013 BMC Software, Inc 8
2008: Bladelgic
The Bladelogic family seamlessly joined BMC
(teams already had a community culture)
- 10. © Copyright 5/30/2013 BMC Software, Inc 10
Early 2011: BMC Communities
Rebranding: new
name, new User
Experience
Quick Access to
main areas
Highlighting Blog
posts
- 11. © Copyright 5/30/2013 BMC Software, Inc 11
Web User Interface Tricks
- Less cluter in the Home Page
- Hightlighting Hottest areas
Content
- Starting to include visionnary Blogs
- Testing Local User Groups
Early 2011: key factors of success
- 12. © Copyright 5/30/2013 BMC Software, Inc 12
April 2012: UX Simplification
Focused on
content
Data-driven
Grouping by
user persona
(Top Nav)
- 13. © Copyright 5/30/2013 BMC Software, Inc 13
Easier Navigation for all User Persona
(Top Nav Grouping interactions by
Use Case - see more details)
Content providers now own an area,
and are more motivated in improving
User Experience for users their
community
April 2012: Key Factors of Success
- 14. © Copyright 5/30/2013 BMC Software, Inc 14
June 2012: Ideation
Open Innovation
Transparent Crowdsourced RFE process
- 15. © Copyright 5/30/2013 BMC Software, Inc 15
Background
- High demand from Customers
- High demand from R&D
Execution
- Buy-in from R&D
- A couple of champions in Product
Management
June 2012: Key Success Criteria
- 16. © Copyright 5/30/2013 BMC Software, Inc 16
April 2013: Streams, Mobile
Social from the ground up!
Far more Actionable from Web and/or Mobile
- 17. © Copyright 5/30/2013 BMC Software, Inc 17
Answering pains from users
- Mobile: easily replying, and
posting!
- Ability to follow/be notified
Leveraging Key champions
- To embrace early
- To educate others
April 2013: Key Success criteria
- 18. © Copyright 5/30/2013 BMC Software, Inc 18
May 2013: User-contributed Product content
Customers to upload
their BMC Product
settings or utilities
Crowdsourcing
Actionable
Collaborative
Gamifying engagement
- 19. © Copyright 5/30/2013 BMC Software, Inc 19
Very motivated Users
(bullet List to be updated as things
progress)
May 2013: Key Success Criteria (tentative)
- 20. © Copyright 5/30/2013 BMC Software, Inc 20
What’s Next?
• People
– More local User Groups
– More engagement (from BMC and other SMEs)
• Technology
– More Social synergy
– Fostering Good User Behavior through challenges/quests
- 21. Want to give it a try?
Go to http://communities.bmc.com/