Procter & Gamble (P&G) is an American multinational consumer goods corporation founded in 1837. P&G has a vision to provide superior quality products that improve lives and touch lives around the world. P&G has a strong R&D focus, leading market positions, a diverse product portfolio, and strong brands, including 300 brands available globally. However, P&G also faces threats such as heavy reliance on Walmart for revenue and increasing competition from other FMCG companies and unbranded products. To address challenges, P&G's future strategies include expanding in rural markets, increasing market penetration through mergers and acquisitions, and growing in the Indian FMCG market.

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4. •Introduction
•Vision & mission
•SWOT analysis
•Major competitors
•PESTLE analysis
•Future strategies
•Shiksha
•Conclusion
•Bibliography
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5. •William procter (candlemaker)
•James gamble (soapmaker)
•October 31, 1837
•82.55 billion US$ (2011)
•Touching lives, improving life.
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6. •Be, and be recognized as, the best consumer
products and services company in the world.
•We will provide branded products and services
of superior quality and value that improve the
life’s of the world’s customer, now and
generation to come.
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8. •Strong focus on Research and
development.
• Leading market position.
• Diversified product portfolio.
• Strong brand portfolio.
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9. •300 brands available in 180 countries.
•Employing 1,25,000 people globally.
•24 brands having annual sales of billion
dollars.
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11. •Employment of foreign based local
management .
•Lack of effective distribution system.
•Increasing instances of product recalls.
•Depending on wal-mart stores for majority of its
revenue.
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12. •To tap rural market.
•Increase penetration strategy.
•Mergers and acquisitions.
•Growing in Indian FMCG market.
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13. •Intense and increasing competition from
other FMCG companies.
•Competition from unbranded and local
products.
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16. •The P&G Political Action Committee
(P&G PAC).
•P&G PAC operations are transparent and
compliant with all applicable laws.
•P&G PAC contribution to candidates in 2006.
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17. •Type: Public co.
•Industry: Consumer goods and personal care
•Area served: world wide
•Total assets: US$ 138.35 billion (2011)
•Total equity: US$ 68.00 billion (2011)
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18. Working environment of P&G:
•To build an working environment that
welcomes and embraces diversity.
•Focused diversity training.
•Employee surveys, culture sensing and diverse
leadership networks
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19. •Robert McDonald is a CEO on a missionto
make Procter & Gamble the most
technologically enabled business in the world.
For following things:
•Maintaining relationships with retailers.
•Building brands.
•Interaction with customers.
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20. •P&G supports the goals of Climate
R.E.S.O.L.V.E.
(Responsible Environmental Steps,
Opportunities to Lead by Voluntary Efforts).
•Help consumers to reduce their own GHG
(green
house gas) emissions.
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21. Raw
Material &
packaging
Materials
for
recycling
revenue
2.36%
Non-
hazardous
Solid
waste
1.54%
Hazardous
Solid
waste
0.21%
Air
emission
0.07%
Water
Emission
0.09%
Energy 79.2 million
gigajoules
95.72%
Finished
product
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22. •Compliance issues.
•Non-compliance issues.
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23. •To retain customer loyalty.
•To reduce harmful biological effects.
•To build up reputation with consumers.
•Sustainable innovations.
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24. •P&G launches shiksha which focuses on
helping marginalized children access their
right to education.
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26. •http://www.pg.com/en_IN/
•http://www.ukessays.com/essays
/business/strategic-analysis-of-
procter-and-gamble.php
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