SlideShare ist ein Scribd-Unternehmen logo

Social media for small business. How to Increase Your Visibility in 21 days

•
•
Catherine Marsden MS, PMP
Catherine Marsden MS, PMP

This document discusses how social media can help small businesses grow by finding and keeping customers. It notes that many small business owners are struggling because 60-70% of customer buying decisions now happen online before engaging with businesses. The document then provides an overview of different social media platforms like Facebook, LinkedIn, Twitter, and Google+ that small businesses can use to build their online presence and engage with customers. It emphasizes identifying goals and metrics to ensure social media marketing efforts are effective.

Marketing
1 von 26
Downloaden Sie, um offline zu lesen
Social  Media  to  Grow     Your  Small  Business     Catherine  Marsden,  MS.  PMP   Please  do  not  reproduce  without   permission   1  
Many  Small  Business  Owners  Struggle   to  Find  and  Keep  Customers  Today   Please  do  not  reproduce  without   permission   2  
Why  Are  Small  Business   Owners  Struggling?     How   My  Dad  Never   Had  to  Use   Social  Media     Please  do  not  reproduce  without   permission   3  
What’s  Causing  the  Disconnect?           Self   Educate   Online   Opinion  of   Others  is   King   Narrow   Down   OpOons   60-­‐70%  of  the  Buying  Cycle  Completed  Online  First     Google  and  CEB  Study   Please  do  not  reproduce  without   permission   4  
What’s  Causing  the  Disconnect?   Please  do  not  reproduce  without   permission   5  
Why  is  this  a  Problem?   Photo  courtesy  of  ehow.com  Please  do  not  reproduce  without   permission   6  
Part  of  the  SoluOon   Please  do  not  reproduce  without   permission   7  
What  Having  a  Social  Media  Strategy  Feels  Like       Photo  by  ShuZerstock   Please  do  not  reproduce  without   permission   8  
Please  do  not  reproduce  without   permission   9  
IdenOfy  Your  Goals   Please  do  not  reproduce  without   permission   10   Ask  Yourself  -­‐  How   will  I  know  my  social   media  markeOng  is   working?    
Please  do  not  reproduce  without   permission   11   Blogging   Email  MarkeOng   Step  2:  Build  the  FoundaOon  
Which  social  media  channel  is  right  for  you?   Please  do  not  reproduce  without   permission   12  
The  Most  Used   Websites  in  the  US   Please  do  not  reproduce  without   permission   13  
Please  do  not  reproduce  without   permission   14  
Pay  to  Play  Model   Please  do  not  reproduce  without   permission   15  
Facebook  Company  Pages   Please  do  not  reproduce  without   permission   16  
Facebook  Insights   Please  do  not  reproduce  without   permission   17  
Please  do  not  reproduce  without   permission   18  
LinkedIn   Please  do  not  reproduce  without   permission   19  
Please  do  not  reproduce  without   permission   20  
TwiZer   Please  do  not  reproduce  without   permission   21  
OpOmizing  Your  TwiZer  Account   Please  do  not  reproduce  without   permission   22   Start   Lists  of   those   you  want   to  follow   and   make  it   public.     Tweet   about  a   sale  or   event.   Not  what   you  are   doing,   but  what   has  your   aZenOon  
Please  do  not  reproduce  without   permission   23  
Google  +   Please  do  not  reproduce  without   permission   24  
Wrapping  Up   Please  do  not  reproduce  without   permission   25  
Stay  In  Touch   Let’s  Stay  In  Touch.     Sign  Up  for  our  Free  “Find  More  Customers   Now”  Program  and  Receive  Your  Free  Gids     Catherine  Marsden,  MS,  PMP   Ardent  Scope  MarkeOng,  Inc.   catherine@ardentscope.com   847.592.6264   Please  do  not  reproduce  without   permission   26  

Empfohlen

Lastest and Coolest In Internet Marketing
Lastest and Coolest In Internet MarketingLastest and Coolest In Internet Marketing
Lastest and Coolest In Internet Marketinghillarybressler
 
Richard Frieman from CMS social media presentation at n4a conference
Richard Frieman from CMS social media presentation at n4a conferenceRichard Frieman from CMS social media presentation at n4a conference
Richard Frieman from CMS social media presentation at n4a conferencemkaschak
 
Oak Room Soc Med Lunch 8 12 09
Oak Room Soc Med Lunch 8 12 09Oak Room Soc Med Lunch 8 12 09
Oak Room Soc Med Lunch 8 12 09Be Visible
 
The Do's and Don'ts of Social Media
The Do's and Don'ts of Social MediaThe Do's and Don'ts of Social Media
The Do's and Don'ts of Social MediaNitin Karkara
 
Social Media is Simple
Social Media is SimpleSocial Media is Simple
Social Media is SimpleTim Young
 
8 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 20108 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 2010Josh Martin
 
Social media for business training course
Social media for business training courseSocial media for business training course
Social media for business training courseRebecca Caroe
 
Do's And Don'ts of Social Media
Do's And Don'ts of Social MediaDo's And Don'ts of Social Media
Do's And Don'ts of Social MediaTodd Earwood
 

Empfohlen

Lastest and Coolest In Internet Marketing
Lastest and Coolest In Internet MarketingLastest and Coolest In Internet Marketing
Lastest and Coolest In Internet Marketinghillarybressler
 
Richard Frieman from CMS social media presentation at n4a conference
Richard Frieman from CMS social media presentation at n4a conferenceRichard Frieman from CMS social media presentation at n4a conference
Richard Frieman from CMS social media presentation at n4a conferencemkaschak
 
Oak Room Soc Med Lunch 8 12 09
Oak Room Soc Med Lunch 8 12 09Oak Room Soc Med Lunch 8 12 09
Oak Room Soc Med Lunch 8 12 09Be Visible
 
The Do's and Don'ts of Social Media
The Do's and Don'ts of Social MediaThe Do's and Don'ts of Social Media
The Do's and Don'ts of Social MediaNitin Karkara
 
Social Media is Simple
Social Media is SimpleSocial Media is Simple
Social Media is SimpleTim Young
 
8 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 20108 Digital Trends That Will Change Everything - March 2010
8 Digital Trends That Will Change Everything - March 2010Josh Martin
 
Social media for business training course
Social media for business training courseSocial media for business training course
Social media for business training courseRebecca Caroe
 
Do's And Don'ts of Social Media
Do's And Don'ts of Social MediaDo's And Don'ts of Social Media
Do's And Don'ts of Social MediaTodd Earwood
 
Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for Businessbatchblue
 
Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)Gia Lyons
 
Social Media Intro for Small Business
Social Media Intro for Small BusinessSocial Media Intro for Small Business
Social Media Intro for Small BusinessDeb Brown
 
Does Your Future Depend On Your Social Media Etiquette?
Does Your Future Depend On Your Social Media Etiquette?Does Your Future Depend On Your Social Media Etiquette?
Does Your Future Depend On Your Social Media Etiquette?Don Schindler
 
Integrating Social Media Into Your Marketing Mix
Integrating Social Media Into Your Marketing MixIntegrating Social Media Into Your Marketing Mix
Integrating Social Media Into Your Marketing MixMichael Brenner
 
Hands on-social-media-introduction-by-anyssa
Hands on-social-media-introduction-by-anyssaHands on-social-media-introduction-by-anyssa
Hands on-social-media-introduction-by-anyssaAnyssa Jane
 
Growing Your Business With Social Media Otr Chamber
Growing Your Business With Social Media Otr ChamberGrowing Your Business With Social Media Otr Chamber
Growing Your Business With Social Media Otr ChamberKrista Neher
 
How to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising EventHow to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising EventConstant Contact
 
Social Media Strategy in 6 steps
Social Media Strategy in 6 stepsSocial Media Strategy in 6 steps
Social Media Strategy in 6 stepsSam Verhaegen
 
Social Networking Ppt
Social Networking PptSocial Networking Ppt
Social Networking Pptkmlaughl
 
Why Facebook Communities Cannot Work for Your Brand?
Why Facebook Communities Cannot Work for Your Brand?Why Facebook Communities Cannot Work for Your Brand?
Why Facebook Communities Cannot Work for Your Brand?AM Collective Pte Ltd
 
Facebook for Business
Facebook for BusinessFacebook for Business
Facebook for BusinessJonny Ross
 
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...affilicon
 
Integrating Social Media In Schools.
Integrating Social Media In Schools.Integrating Social Media In Schools.
Integrating Social Media In Schools.Ian Gibbins
 
6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media Strategy6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media StrategyMark Schaefer
 
Social Media Strategy, HSM Italia
Social Media Strategy, HSM ItaliaSocial Media Strategy, HSM Italia
Social Media Strategy, HSM ItaliaCharlene Li
 
Put your social media strategy where the sun don't shine.
Put your social media strategy where the sun don't shine.Put your social media strategy where the sun don't shine.
Put your social media strategy where the sun don't shine.Christian Verschaeren
 
Basics of Social Media
Basics of Social MediaBasics of Social Media
Basics of Social MediaAzure Collier
 
Social media seminar
Social media seminarSocial media seminar
Social media seminarGuy Clapperton
 
Using Twitter for Marketing and Outreach Workshop
Using Twitter for Marketing and Outreach WorkshopUsing Twitter for Marketing and Outreach Workshop
Using Twitter for Marketing and Outreach WorkshopALATechSource
 
Ms.cutiebear
Ms.cutiebearMs.cutiebear
Ms.cutiebeargizelfabillar
 
Acertijos
AcertijosAcertijos
AcertijosPaulaArciniegas
 

Weitere ähnliche Inhalte

Was ist angesagt?

Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for Businessbatchblue
 
Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)Gia Lyons
 
Social Media Intro for Small Business
Social Media Intro for Small BusinessSocial Media Intro for Small Business
Social Media Intro for Small BusinessDeb Brown
 
Does Your Future Depend On Your Social Media Etiquette?
Does Your Future Depend On Your Social Media Etiquette?Does Your Future Depend On Your Social Media Etiquette?
Does Your Future Depend On Your Social Media Etiquette?Don Schindler
 
Integrating Social Media Into Your Marketing Mix
Integrating Social Media Into Your Marketing MixIntegrating Social Media Into Your Marketing Mix
Integrating Social Media Into Your Marketing MixMichael Brenner
 
Hands on-social-media-introduction-by-anyssa
Hands on-social-media-introduction-by-anyssaHands on-social-media-introduction-by-anyssa
Hands on-social-media-introduction-by-anyssaAnyssa Jane
 
Growing Your Business With Social Media Otr Chamber
Growing Your Business With Social Media Otr ChamberGrowing Your Business With Social Media Otr Chamber
Growing Your Business With Social Media Otr ChamberKrista Neher
 
How to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising EventHow to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising EventConstant Contact
 
Social Media Strategy in 6 steps
Social Media Strategy in 6 stepsSocial Media Strategy in 6 steps
Social Media Strategy in 6 stepsSam Verhaegen
 
Social Networking Ppt
Social Networking PptSocial Networking Ppt
Social Networking Pptkmlaughl
 
Why Facebook Communities Cannot Work for Your Brand?
Why Facebook Communities Cannot Work for Your Brand?Why Facebook Communities Cannot Work for Your Brand?
Why Facebook Communities Cannot Work for Your Brand?AM Collective Pte Ltd
 
Facebook for Business
Facebook for BusinessFacebook for Business
Facebook for BusinessJonny Ross
 
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...affilicon
 
Integrating Social Media In Schools.
Integrating Social Media In Schools.Integrating Social Media In Schools.
Integrating Social Media In Schools.Ian Gibbins
 
6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media Strategy6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media StrategyMark Schaefer
 
Social Media Strategy, HSM Italia
Social Media Strategy, HSM ItaliaSocial Media Strategy, HSM Italia
Social Media Strategy, HSM ItaliaCharlene Li
 
Put your social media strategy where the sun don't shine.
Put your social media strategy where the sun don't shine.Put your social media strategy where the sun don't shine.
Put your social media strategy where the sun don't shine.Christian Verschaeren
 
Basics of Social Media
Basics of Social MediaBasics of Social Media
Basics of Social MediaAzure Collier
 
Using Twitter for Marketing and Outreach Workshop
Using Twitter for Marketing and Outreach WorkshopUsing Twitter for Marketing and Outreach Workshop
Using Twitter for Marketing and Outreach WorkshopALATechSource
 

Was ist angesagt? (20)

Social Media for Business
Social Media for BusinessSocial Media for Business
Social Media for Business
 
Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)Employees are Social Media Marketers, Too! (they just don't know it yet)
Employees are Social Media Marketers, Too! (they just don't know it yet)
 
Social Media Intro for Small Business
Social Media Intro for Small BusinessSocial Media Intro for Small Business
Social Media Intro for Small Business
 
Does Your Future Depend On Your Social Media Etiquette?
Does Your Future Depend On Your Social Media Etiquette?Does Your Future Depend On Your Social Media Etiquette?
Does Your Future Depend On Your Social Media Etiquette?
 
Integrating Social Media Into Your Marketing Mix
Integrating Social Media Into Your Marketing MixIntegrating Social Media Into Your Marketing Mix
Integrating Social Media Into Your Marketing Mix
 
Hands on-social-media-introduction-by-anyssa
Hands on-social-media-introduction-by-anyssaHands on-social-media-introduction-by-anyssa
Hands on-social-media-introduction-by-anyssa
 
Growing Your Business With Social Media Otr Chamber
Growing Your Business With Social Media Otr ChamberGrowing Your Business With Social Media Otr Chamber
Growing Your Business With Social Media Otr Chamber
 
How to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising EventHow to Communicate with Supporters Before, During and After a Fundraising Event
How to Communicate with Supporters Before, During and After a Fundraising Event
 
Social Media Strategy in 6 steps
Social Media Strategy in 6 stepsSocial Media Strategy in 6 steps
Social Media Strategy in 6 steps
 
Social Networking Ppt
Social Networking PptSocial Networking Ppt
Social Networking Ppt
 
Why Facebook Communities Cannot Work for Your Brand?
Why Facebook Communities Cannot Work for Your Brand?Why Facebook Communities Cannot Work for Your Brand?
Why Facebook Communities Cannot Work for Your Brand?
 
Facebook for Business
Facebook for BusinessFacebook for Business
Facebook for Business
 
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...
5 Things Social Media Marketing Is Not - Miriam Schwab - Affilicon Israel J...
 
Integrating Social Media In Schools.
Integrating Social Media In Schools.Integrating Social Media In Schools.
Integrating Social Media In Schools.
 
6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media Strategy6 Questions to Lead You to a Social Media Strategy
6 Questions to Lead You to a Social Media Strategy
 
Social Media Strategy, HSM Italia
Social Media Strategy, HSM ItaliaSocial Media Strategy, HSM Italia
Social Media Strategy, HSM Italia
 
Put your social media strategy where the sun don't shine.
Put your social media strategy where the sun don't shine.Put your social media strategy where the sun don't shine.
Put your social media strategy where the sun don't shine.
 
Basics of Social Media
Basics of Social MediaBasics of Social Media
Basics of Social Media
 
Social media seminar
Social media seminarSocial media seminar
Social media seminar
 
Using Twitter for Marketing and Outreach Workshop
Using Twitter for Marketing and Outreach WorkshopUsing Twitter for Marketing and Outreach Workshop
Using Twitter for Marketing and Outreach Workshop
 

Andere mochten auch

ใบความรู้+กระบวนการเปลี่ยนแปลงของเปลือกโลกการผุพังอยู่กับที่ป.6+ป.6+294+dltvs...
ใบความรู้+กระบวนการเปลี่ยนแปลงของเปลือกโลกการผุพังอยู่กับที่ป.6+ป.6+294+dltvs...ใบความรู้+กระบวนการเปลี่ยนแปลงของเปลือกโลกการผุพังอยู่กับที่ป.6+ป.6+294+dltvs...
ใบความรู้+กระบวนการเปลี่ยนแปลงของเปลือกโลกการผุพังอยู่กับที่ป.6+ป.6+294+dltvs...Prachoom Rangkasikorn
 
HIA in Decision Making: What We Know and What We Need to Know
HIA in Decision Making: What We Know and What We Need to Know HIA in Decision Making: What We Know and What We Need to Know
HIA in Decision Making: What We Know and What We Need to Know Francesca Viliani
 
Play Group English Spoken 1
Play Group English Spoken 1Play Group English Spoken 1
Play Group English Spoken 1Cambriannews
 
Prosperar en el Mundo del Network Digital [Mexico City]
Prosperar en el Mundo del Network Digital [Mexico City]Prosperar en el Mundo del Network Digital [Mexico City]
Prosperar en el Mundo del Network Digital [Mexico City]SAP Ariba
 
DIPLOMA Certificate
DIPLOMA CertificateDIPLOMA Certificate
DIPLOMA CertificateSanja Vr?ek
 
(2013) When does Yes Mean Yes? Is parental consent a necessary component of o...
(2013) When does Yes Mean Yes? Is parental consent a necessary component of o...(2013) When does Yes Mean Yes? Is parental consent a necessary component of o...
(2013) When does Yes Mean Yes? Is parental consent a necessary component of o...Dr. Chiachen Cheng
 
실경마배팅사이트 ≫mum888.ｃｏｍ≪ 실경마 사이트 인터넷경마se7
실경마배팅사이트 ≫mum888.ｃｏｍ≪ 실경마 사이트 인터넷경마se7 실경마배팅사이트 ≫mum888.ｃｏｍ≪ 실경마 사이트 인터넷경마se7
실경마배팅사이트 ≫mum888.ｃｏｍ≪ 실경마 사이트 인터넷경마se7 rlaehdrb212
 
Resultado do parlamento jovem dia 7
Resultado do parlamento jovem dia 7Resultado do parlamento jovem dia 7
Resultado do parlamento jovem dia 7Isaquel Silva
 
생방송바둑이 사이트 ≫bdq258.ｃｏｍ≪ 생방송바둑이 생중계바둑이 사이트fd4
생방송바둑이 사이트 ≫bdq258.ｃｏｍ≪ 생방송바둑이 생중계바둑이 사이트fd4 생방송바둑이 사이트 ≫bdq258.ｃｏｍ≪ 생방송바둑이 생중계바둑이 사이트fd4
생방송바둑이 사이트 ≫bdq258.ｃｏｍ≪ 생방송바둑이 생중계바둑이 사이트fd4 rlaehdrb212
 
Servicio Nacional de la Mujer - Seminario sobre género y cohesión social / Pa...
Servicio Nacional de la Mujer - Seminario sobre género y cohesión social / Pa...Servicio Nacional de la Mujer - Seminario sobre género y cohesión social / Pa...
Servicio Nacional de la Mujer - Seminario sobre género y cohesión social / Pa...EUROsociAL II
 
Crime Scene Investigation Portfolio
Crime Scene Investigation PortfolioCrime Scene Investigation Portfolio
Crime Scene Investigation PortfolioBrooke Dale
 
ANIMALIAK galderak sortu
ANIMALIAK galderak sortu ANIMALIAK galderak sortu
ANIMALIAK galderak sortu idoialariz
 

Andere mochten auch (18)

Ms.cutiebear
Ms.cutiebearMs.cutiebear
Ms.cutiebear
 
Acertijos
AcertijosAcertijos
Acertijos
 
Trees_low_res
Trees_low_resTrees_low_res
Trees_low_res
 
ใบความรู้+กระบวนการเปลี่ยนแปลงของเปลือกโลกการผุพังอยู่กับที่ป.6+ป.6+294+dltvs...
ใบความรู้+กระบวนการเปลี่ยนแปลงของเปลือกโลกการผุพังอยู่กับที่ป.6+ป.6+294+dltvs...ใบความรู้+กระบวนการเปลี่ยนแปลงของเปลือกโลกการผุพังอยู่กับที่ป.6+ป.6+294+dltvs...
ใบความรู้+กระบวนการเปลี่ยนแปลงของเปลือกโลกการผุพังอยู่กับที่ป.6+ป.6+294+dltvs...
 
HIA in Decision Making: What We Know and What We Need to Know
HIA in Decision Making: What We Know and What We Need to Know HIA in Decision Making: What We Know and What We Need to Know
HIA in Decision Making: What We Know and What We Need to Know
 
Play Group English Spoken 1
Play Group English Spoken 1Play Group English Spoken 1
Play Group English Spoken 1
 
Prosperar en el Mundo del Network Digital [Mexico City]
Prosperar en el Mundo del Network Digital [Mexico City]Prosperar en el Mundo del Network Digital [Mexico City]
Prosperar en el Mundo del Network Digital [Mexico City]
 
DIPLOMA Certificate
DIPLOMA CertificateDIPLOMA Certificate
DIPLOMA Certificate
 
(2013) When does Yes Mean Yes? Is parental consent a necessary component of o...
(2013) When does Yes Mean Yes? Is parental consent a necessary component of o...(2013) When does Yes Mean Yes? Is parental consent a necessary component of o...
(2013) When does Yes Mean Yes? Is parental consent a necessary component of o...
 
실경마배팅사이트 ≫mum888.ｃｏｍ≪ 실경마 사이트 인터넷경마se7
실경마배팅사이트 ≫mum888.ｃｏｍ≪ 실경마 사이트 인터넷경마se7 실경마배팅사이트 ≫mum888.ｃｏｍ≪ 실경마 사이트 인터넷경마se7
실경마배팅사이트 ≫mum888.ｃｏｍ≪ 실경마 사이트 인터넷경마se7
 
Resultado do parlamento jovem dia 7
Resultado do parlamento jovem dia 7Resultado do parlamento jovem dia 7
Resultado do parlamento jovem dia 7
 
생방송바둑이 사이트 ≫bdq258.ｃｏｍ≪ 생방송바둑이 생중계바둑이 사이트fd4
생방송바둑이 사이트 ≫bdq258.ｃｏｍ≪ 생방송바둑이 생중계바둑이 사이트fd4 생방송바둑이 사이트 ≫bdq258.ｃｏｍ≪ 생방송바둑이 생중계바둑이 사이트fd4
생방송바둑이 사이트 ≫bdq258.ｃｏｍ≪ 생방송바둑이 생중계바둑이 사이트fd4
 
Servicio Nacional de la Mujer - Seminario sobre género y cohesión social / Pa...
Servicio Nacional de la Mujer - Seminario sobre género y cohesión social / Pa...Servicio Nacional de la Mujer - Seminario sobre género y cohesión social / Pa...
Servicio Nacional de la Mujer - Seminario sobre género y cohesión social / Pa...
 
1. PROMIN_1
1. PROMIN_11. PROMIN_1
1. PROMIN_1
 
Automation in Cloud
Automation in CloudAutomation in Cloud
Automation in Cloud
 
Crime Scene Investigation Portfolio
Crime Scene Investigation PortfolioCrime Scene Investigation Portfolio
Crime Scene Investigation Portfolio
 
Zaragoza turismo 226
Zaragoza turismo 226Zaragoza turismo 226
Zaragoza turismo 226
 
ANIMALIAK galderak sortu
ANIMALIAK galderak sortu ANIMALIAK galderak sortu
ANIMALIAK galderak sortu
 

Ähnlich wie Social media for small business. How to Increase Your Visibility in 21 days

Social Media basics - Microsoft store presentation JUN14 - GHOST PARTNER
Social Media basics - Microsoft store presentation JUN14 - GHOST PARTNERSocial Media basics - Microsoft store presentation JUN14 - GHOST PARTNER
Social Media basics - Microsoft store presentation JUN14 - GHOST PARTNERGhost Partner
 
27 of the Best Tweets to get mlm leads on twitter
27 of the Best Tweets to get mlm leads on twitter27 of the Best Tweets to get mlm leads on twitter
27 of the Best Tweets to get mlm leads on twitterErik Christian Johnson
 
Titanium Marketing Guide
Titanium Marketing GuideTitanium Marketing Guide
Titanium Marketing GuideJason Townsend
 
20 online marketing tips kristy campbell - atlanta tour
20 online marketing tips kristy campbell - atlanta tour20 online marketing tips kristy campbell - atlanta tour
20 online marketing tips kristy campbell - atlanta tourRamon Ray
 
10 marketing tips kristy campbell - chicago tour
10 marketing tips kristy campbell - chicago tour10 marketing tips kristy campbell - chicago tour
10 marketing tips kristy campbell - chicago tourRamon Ray
 
Facebook for Business - BoQ
Facebook for Business - BoQFacebook for Business - BoQ
Facebook for Business - BoQTwoCents Group
 
DMAoc Social Media Lunch Presentation 060909
DMAoc Social Media Lunch Presentation 060909DMAoc Social Media Lunch Presentation 060909
DMAoc Social Media Lunch Presentation 060909David C Aaronson
 
Toyota Presentation Nov 2010
Toyota Presentation Nov 2010Toyota Presentation Nov 2010
Toyota Presentation Nov 2010Rob Hagen
 
Social Media 101 - The Basics of Social Media
Social Media 101 - The Basics of Social MediaSocial Media 101 - The Basics of Social Media
Social Media 101 - The Basics of Social MediaKate Bourland Digital
 
Social Media 101 for Realtors
Social Media 101 for RealtorsSocial Media 101 for Realtors
Social Media 101 for RealtorsLizBESocial
 
Social media 101 for Realtors
Social media 101 for RealtorsSocial media 101 for Realtors
Social media 101 for RealtorsLizBESocial
 

Ähnlich wie Social media for small business. How to Increase Your Visibility in 21 days (20)

Social media
Social mediaSocial media
Social media
 
Social media 101 slides
Social media 101 slidesSocial media 101 slides
Social media 101 slides
 
Fb ebook
Fb ebookFb ebook
Fb ebook
 
Social Media basics - Microsoft store presentation JUN14 - GHOST PARTNER
Social Media basics - Microsoft store presentation JUN14 - GHOST PARTNERSocial Media basics - Microsoft store presentation JUN14 - GHOST PARTNER
Social Media basics - Microsoft store presentation JUN14 - GHOST PARTNER
 
SWARM
SWARMSWARM
SWARM
 
How to capture clients with copy 1
How to capture clients with copy 1How to capture clients with copy 1
How to capture clients with copy 1
 
27 of the Best Tweets to get mlm leads on twitter
27 of the Best Tweets to get mlm leads on twitter27 of the Best Tweets to get mlm leads on twitter
27 of the Best Tweets to get mlm leads on twitter
 
Social Media Presentation
Social Media PresentationSocial Media Presentation
Social Media Presentation
 
Titanium Marketing Guide
Titanium Marketing GuideTitanium Marketing Guide
Titanium Marketing Guide
 
20 online marketing tips kristy campbell - atlanta tour
20 online marketing tips kristy campbell - atlanta tour20 online marketing tips kristy campbell - atlanta tour
20 online marketing tips kristy campbell - atlanta tour
 
10 marketing tips kristy campbell - chicago tour
10 marketing tips kristy campbell - chicago tour10 marketing tips kristy campbell - chicago tour
10 marketing tips kristy campbell - chicago tour
 
Facebook for Business - BoQ
Facebook for Business - BoQFacebook for Business - BoQ
Facebook for Business - BoQ
 
Facebook For Business
Facebook For BusinessFacebook For Business
Facebook For Business
 
DMAoc Social Media Lunch Presentation 060909
DMAoc Social Media Lunch Presentation 060909DMAoc Social Media Lunch Presentation 060909
DMAoc Social Media Lunch Presentation 060909
 
Toyota Presentation Nov 2010
Toyota Presentation Nov 2010Toyota Presentation Nov 2010
Toyota Presentation Nov 2010
 
Content Writing to Capture Clients
Content Writing to Capture Clients Content Writing to Capture Clients
Content Writing to Capture Clients
 
Social Media 101 - The Basics of Social Media
Social Media 101 - The Basics of Social MediaSocial Media 101 - The Basics of Social Media
Social Media 101 - The Basics of Social Media
 
Social Media 101 for Realtors
Social Media 101 for RealtorsSocial Media 101 for Realtors
Social Media 101 for Realtors
 
Social Media Strategy
Social Media Strategy Social Media Strategy
Social Media Strategy
 
Social media 101 for Realtors
Social media 101 for RealtorsSocial media 101 for Realtors
Social media 101 for Realtors
 

Kürzlich hochgeladen

Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceEnjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceDelhi Call girls
 
Social Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa
 
Forecast of Content Marketing through AI
Forecast of Content Marketing through AIForecast of Content Marketing through AI
Forecast of Content Marketing through AIRinky
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRSapana Sha
 
marketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdfmarketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdfarsathsahil
 
April 2024 - VBOUT Partners Meeting Group
April 2024 - VBOUT Partners Meeting GroupApril 2024 - VBOUT Partners Meeting Group
April 2024 - VBOUT Partners Meeting GroupVbout.com
 
Brand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdfBrand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdftbatkhuu1
 
Branding strategies of new company .pptx
Branding strategies of new company .pptxBranding strategies of new company .pptx
Branding strategies of new company .pptxVikasTiwari846641
 
The Skin Games 2024 25 - Sponsorship Deck
The Skin Games 2024 25 - Sponsorship DeckThe Skin Games 2024 25 - Sponsorship Deck
The Skin Games 2024 25 - Sponsorship DeckToluwanimi Balogun
 
Mastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldMastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldScalenut
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...ChesterYang6
 
Aryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxAryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxtegevi9289
 

Kürzlich hochgeladen (20)

Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort ServiceEnjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
Enjoy Night⚡Call Girls Dlf City Phase 4 Gurgaon >༒8448380779 Escort Service
 
Social Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdf
 
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel LeminTurn Digital Reputation Threats into Offense Tactics - Daniel Lemin
Turn Digital Reputation Threats into Offense Tactics - Daniel Lemin
 
Forecast of Content Marketing through AI
Forecast of Content Marketing through AIForecast of Content Marketing through AI
Forecast of Content Marketing through AI
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCR
 
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAILBUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
BUY GMAIL ACCOUNTS PVA USA IP INDIAN IP GMAIL
 
Brand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLaneBrand Strategy Master Class - Juntae DeLane
Brand Strategy Master Class - Juntae DeLane
 
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan ScheltgenHow to Create a Social Media Plan Like a Pro - Jordan Scheltgen
How to Create a Social Media Plan Like a Pro - Jordan Scheltgen
 
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting GroupSEO Master Class - Steve Wiideman, Wiideman Consulting Group
SEO Master Class - Steve Wiideman, Wiideman Consulting Group
 
marketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdfmarketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdf
 
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
Generative AI Master Class - Generative AI, Unleash Creative Opportunity - Pe...
 
April 2024 - VBOUT Partners Meeting Group
April 2024 - VBOUT Partners Meeting GroupApril 2024 - VBOUT Partners Meeting Group
April 2024 - VBOUT Partners Meeting Group
 
Brand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdfBrand experience Peoria City Soccer Presentation.pdf
Brand experience Peoria City Soccer Presentation.pdf
 
No Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found OnlineNo Cookies No Problem - Steve Krull, Be Found Online
No Cookies No Problem - Steve Krull, Be Found Online
 
Branding strategies of new company .pptx
Branding strategies of new company .pptxBranding strategies of new company .pptx
Branding strategies of new company .pptx
 
The Skin Games 2024 25 - Sponsorship Deck
The Skin Games 2024 25 - Sponsorship DeckThe Skin Games 2024 25 - Sponsorship Deck
The Skin Games 2024 25 - Sponsorship Deck
 
Mastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldMastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven World
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
 
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
Top 5 Breakthrough AI Innovations Elevating Content Creation and Personalizat...
 
Aryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptxAryabhata I, II of mathematics of both.pptx
Aryabhata I, II of mathematics of both.pptx
 

Social media for small business. How to Increase Your Visibility in 21 days

  • 1. Social  Media  to  Grow     Your  Small  Business     Catherine  Marsden,  MS.  PMP   Please  do  not  reproduce  without   permission   1  
  • 2. Many  Small  Business  Owners  Struggle   to  Find  and  Keep  Customers  Today   Please  do  not  reproduce  without   permission   2  
  • 3. Why  Are  Small  Business   Owners  Struggling?     How   My  Dad  Never   Had  to  Use   Social  Media     Please  do  not  reproduce  without   permission   3  
  • 4. What’s  Causing  the  Disconnect?           Self   Educate   Online   Opinion  of   Others  is   King   Narrow   Down   OpOons   60-­‐70%  of  the  Buying  Cycle  Completed  Online  First     Google  and  CEB  Study   Please  do  not  reproduce  without   permission   4  
  • 5. What’s  Causing  the  Disconnect?   Please  do  not  reproduce  without   permission   5  
  • 6. Why  is  this  a  Problem?   Photo  courtesy  of  ehow.com  Please  do  not  reproduce  without   permission   6  
  • 7. Part  of  the  SoluOon   Please  do  not  reproduce  without   permission   7  
  • 8. What  Having  a  Social  Media  Strategy  Feels  Like       Photo  by  ShuZerstock   Please  do  not  reproduce  without   permission   8  
  • 9. Please  do  not  reproduce  without   permission   9  
  • 10. IdenOfy  Your  Goals   Please  do  not  reproduce  without   permission   10   Ask  Yourself  -­‐  How   will  I  know  my  social   media  markeOng  is   working?    
  • 11. Please  do  not  reproduce  without   permission   11   Blogging   Email  MarkeOng   Step  2:  Build  the  FoundaOon  
  • 12. Which  social  media  channel  is  right  for  you?   Please  do  not  reproduce  without   permission   12  
  • 13. The  Most  Used   Websites  in  the  US   Please  do  not  reproduce  without   permission   13  
  • 14. Please  do  not  reproduce  without   permission   14  
  • 15. Pay  to  Play  Model   Please  do  not  reproduce  without   permission   15  
  • 16. Facebook  Company  Pages   Please  do  not  reproduce  without   permission   16  
  • 17. Facebook  Insights   Please  do  not  reproduce  without   permission   17  
  • 18. Please  do  not  reproduce  without   permission   18  
  • 19. LinkedIn   Please  do  not  reproduce  without   permission   19  
  • 20. Please  do  not  reproduce  without   permission   20  
  • 21. TwiZer   Please  do  not  reproduce  without   permission   21  
  • 22. OpOmizing  Your  TwiZer  Account   Please  do  not  reproduce  without   permission   22   Start   Lists  of   those   you  want   to  follow   and   make  it   public.     Tweet   about  a   sale  or   event.   Not  what   you  are   doing,   but  what   has  your   aZenOon  
  • 23. Please  do  not  reproduce  without   permission   23  
  • 24. Google  +   Please  do  not  reproduce  without   permission   24  
  • 25. Wrapping  Up   Please  do  not  reproduce  without   permission   25  
  • 26. Stay  In  Touch   Let’s  Stay  In  Touch.     Sign  Up  for  our  Free  “Find  More  Customers   Now”  Program  and  Receive  Your  Free  Gids     Catherine  Marsden,  MS,  PMP   Ardent  Scope  MarkeOng,  Inc.   catherine@ardentscope.com   847.592.6264   Please  do  not  reproduce  without   permission   26