6. Social Media Platforms
• Create your content
• Connect with others directly
• For profit
• An interest to make users use them
• Create and share, consume content
• Develop tools and methods to share
content and to tell stories
7. How can we use these tools
to tell better stories
11. Great Visuals
• A Picture is worth a thousand words
• In social media: save time, convert to action
• Social media platforms encourage sharing
visuals
• Some are visual based
12. Add Images To Facebook Posts
For 2.3x More Engagement
Buzzsumo and Canva reasearch, May 2015
29. For further reading and follow up
• Social Media Examiner
• Social media platforms' blogs:
– Buffer
– Hootsuite
– Canva
• Museums, libraries and archives on SM
• Techsoup for Libraries
30. Thank You
and See You Online
Ma’ayan Alexander
about.me/maayanale
webforchange.wordpress.com (Hebrew)