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Stop Walking in Circles
Institute for Biological Cybernetics – TÜbingen, Germany
Research Finding #1
Institute for Biological Cybernetics
Without reliable cues for their walking direction
people who think they are heading in the right
direction – do in fact walk in circles.
Research Finding #2
Institute for Biological Cybernetics
Without a map or compass – people become
increasingly uncertain about where straight
ahead is.
Research Finding #3
Institute for Biological Cybernetics
The perception of walking in a straight line or
specific direction is highly unreliable.
Most individuals and many
Organizations don’t have a plan or a
process for getting them from where
they are now to where they want to
be.
The failure rate for small businesses in
the U.S. is 96% within the first 10 years
and …80% of those businesses fail
within the first two years of start-up.
Why?
One of the primary reasons is they
have no plan (strategy) for converting
their passion into a profitable
enterprise.
FranklinCovey Center for Advanced Research
“If you can’t describe what you’re doing
as a process, you don’t know what you’re
doing.”
W. Edwards Deming
“If you don’t know where you’re going, you might
end up somewhere else. Yogi Berra
Employee Goal Awareness Study
• 5 Year Study
• 6778 Employees
• 530 Companies / Organizations
• 9 Separate Sectors of the Economy
44Had no organizational objectives
45Couldn’t Name a Single Organizational Goal
Transportation & Utilities
48Couldn’t Name a Single Organizational Goal
Retail
49Couldn’t Name a Single Organizational Goal
Information
59Couldn’t Name a Single Organizational Goal
Financial Services
60Couldn’t Name a Single Organizational Goal
Manufacturing
62Couldn’t Name a Single Organizational Goal
Health & Education
63Couldn’t Name a Single Organizational Goal
Professional Consultants
69Couldn’t Name a Single Organizational Goal
Hospitality Industry
74Couldn’t Name a Single Organizational Goal
Public Administration
(Gov’t)
“When large numbers of American workers show up
to work each day knowing neither why they are there
nor what they are supposed to do all day, it means
American business is operating very inefficiently, and
that means poor service and lower profits.”
The Bottom Line
Tactical Operations
Strategic
TacticalExecution
WHAT? Big Picture –
Overall Objective
WHERE is this going to take place?WHO does what?
Outperformers Action Plan
See
Clearly
Focus
Intently
Work
Wisely
What you want to accomplish
Strategic Initiatives
Specific Goals
Daily/Weekly Focused
Activity
Outperformers Action Plan
S.M.A.R.T Vision (What are you trying accomplish or achieve?) Specificity is key
· Timeline (90 days
· Product Offering(s)?
· Target Market?
· Geographical Scope
· Desired Revenue
Categories – Specific Areas of Focus
· Sales
· Marketing (Visibility)
· Process Improvement – Continuous Improvement
· Business Systems – Team Development
Initiatives – General plans of Action – Areas of Focus for your business
· Increase product sales
· Increase XYZ product sales
· Gain agency visibility through social media
· Improve sales skills – Personally and for my team
· Develop Sustainable Business Systems/Processes
Goals – Measurable Objectives (How Much? By When?
· Increase product sales by X%
· Increase PIFs by X%
· Informative Twitter and LinkedIn posts weekly
· Improve sales skills by learning…. By 8/31/14
Action Items – DAILY goal achievement activities
· 90 Minutes – every day
· Specific tasks
· EOD deadline
State Clearly What You Intend to
Accomplish
See
Clearly
Focus
Intently
Work
Wisely
S.M.A R.T Vision Statements
On key initiatives
Link daily activities to
Initiatives & objectives
“A pile of rocks…. a cathedral.”
Saint Exupéry
“The Only way to get the future you want is
to create it.”
Peter Drucker
What are you wanting to accomplish or
achieve?
Specificity is the key
S.M.A.R.T. Vision
GAP Analysis
From Our Current State – To a Desired State
Where We Are Now
Clearly define the
Current state – be
Very specific.
Where We Want To
BE
Clearly define the
preferred state –
again, be very
specific
.
The Gap
Closed by developing
Strategies and goals
For closing the gap.
Limit the number of
Strategies to no more
Than five
Timeline of 90 Days
Specific Product/Service Offering
Specific Target Market
Specific Geographic Scope
S.M.A.R.T. Vision
Why a 90 Day Timeline?
S.M.A.R.T. Vision
Within the next 90 days increase consulting
clients by 50% by focusing on “C” level
executives of medium sized companies in the
Phoenix metro area.
S.M.A.R.T. Vision
Outperformers Action Plan
S.M.A.R.T Vision (What are you trying accomplish or achieve?) Specificity is key
· Timeline (90 days
· Product Offering(s)?
· Target Market?
· Geographical Scope
· Desired Revenue
Categories – Specific Areas of Focus
· Sales
· Marketing (Visibility)
· Process Improvement – Continuous Improvement
· Business Systems – Team Development
Initiatives – General plans of Action – Areas of Focus for your business
· Increase product sales
· Increase XYZ product sales
· Gain agency visibility through social media
· Improve sales skills – Personally and for my team
· Develop Sustainable Business Systems/Processes
Goals – Measurable Objectives (How Much? By When?
· Increase product sales by X%
· Increase PIFs by X%
· Informative Twitter and LinkedIn posts weekly
· Improve sales skills by learning…. By 8/31/14
Action Items – DAILY goal achievement activities
· 90 Minutes – every day
· Specific tasks
· EOD deadline
Focus Intently - 3 Areas
See
Clearly
Focus
Intently
Work
Wisely
What you want to accomplish
• Categories
• Initiatives
• Goals
Link daily activities to
Initiatives & objectives
Categories
Areas of Focus – Profit Centers
Category Initiative
Sales
Marketing
Process Improvement/Continuous
Improvement
Business Systems / Team Development
Strategic
Initiatives
Categories Strategic Initiative
Sales Focus on newly promoted “C” level execs
Marketing Increase visibility in Phoenix metro area
Process Improvement/Continuous
Improvement
Business Systems / Team Development
Measurable
Goals
Initiative Goal
Focus on newly promoted “C” level execs Speak with 10 “C” level prospects per week
Increase visibility in Phoenix metro area Implement direct mail campaign by 7/15/14
Process Improvement/Continuous
Improvement
Business Systems / Team Development
“Goals are the fuel for the furnace
of achievement”
Brian Tracey
“If you can’t measure it, you can’t
manage it”
Anonymous
Action Plans – Daily Tasks
See
Clearly
Focus
Intently
Work
Wisely
S.M.A.R.T. Vision
Strategic Initiatives
Measurable Goals
Do those things (daily) that will
accomplish stated objectives
“When an archer misses the mark he
looks for the fault within himself.
Failure to hit the bull’s eye is never
the fault of the target, if we want to
improve our aim we have to improve
ourselves.”
Gilbert Orland
“The only measure of what you
believe is what you do...”
Ashley Montagu
“Failure is the result of a few errors
in judgement - repeated every day.”
Jim Rohn
“Success – is the result of a few simple
disciplines practiced every day.”
Jim Rohn
Action Plans
MIAs
Most Important Activities
Goal MIAs
Speak with 10 “C” level prospects per week 10 Sales Calls every day this week
Implement direct mail campaign by 6/30/14 Draft direct mail campaign piece by 6/30/14
Action Plans
MIAs
Most Important Activities
80/20 Time Management
Outperformers Action Plan
S.M.A.R.T Vision (What are you trying accomplish or achieve?) Specificity is key
· Timeline (90 days
· Product Offering(s)?
· Target Market?
· Geographical Scope
· Desired Revenue
Categories – Specific Areas of Focus
· Sales
· Marketing (Visibility)
· Process Improvement – Continuous Improvement
· Business Systems – Team Development
Initiatives – General plans of Action – Areas of Focus for your business
· Increase product sales
· Increase XYZ product sales
· Gain agency visibility through social media
· Improve sales skills – Personally and for my team
· Develop Sustainable Business Systems/Processes
Goals – Measurable Objectives (How Much? By When?
· Increase product sales by X%
· Increase PIFs by X%
· Informative Twitter and LinkedIn posts weekly
· Improve sales skills by learning…. By 8/31/14
Action Items – DAILY goal achievement activities
· 90 Minutes – every day
· Specific tasks
· EOD deadline
Achievement Solutions, LLC (DBA) Outperformers International
Six Success Keys
1. The size of your success will be determined by the size of the problems you
solve.
What big problems are you facing – solving?
2. Build and utilize your team. “None of us is as smart as all of us.”
Build your team around your deficits.
Leverage your team’s strengths.
Are you building / developing a team that leverages individual strengths?
3. The harder you work – the luckier you get.
The key – working on the “right things.” The right things contribute to your
professional development and contribute to your company’s success.
What are the “right things for you and/or your company?
4. Focus & Clarity Rule – Multitasking is a myth.
“Good is the enemy of the best.” Activity does not equal productivity.
Are you carving out time – every day – to work on the “right things?”
5. Accept failure as a part of success.
See adversity as a challenge. Take calculated risks.
What’s the one risk you should be taking now?
6. Challenge yourself beyond your current capabilities. Strive for continuous
growth and learning.
Be greedy at getting better. Have a plan for personal and professional
development and WORK that plan.
Today’s PRIORITIES:
Date: ____________
MIA #1 ______________________________________________________________
Resources Needed: ________________________________________________
Challenges Expected: ______________________________________________
What finished will look like:
______________________________________________________________________________
______________________________________________________________________________
___________________________________________________________________________ ___
______________________________________________________
Completed: ___Yes ___ No
MIA #2 ______________________________________________________________
Resources Needed: ________________________________________________
Challenges Expected: ______________________________________________
What finished will look like:
______________________________________________________________________________
______________________________________________________________________________
___________________________ ___________________________________________________
______________________________________________________
Completed: ___Yes ___ No
MIA #3 ______________________________________________________________
Resources Needed: ____________________________ ____________________
Challenges Expected: ______________________________________________
What finished will look like:
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________________________________
______________________________________________________
Completed: ___Yes ___ No
“If you can’t describe what you’re doing
as a process, you don’t know what you’re
doing.”
W. Edwards Deming
Think Strategically
Act Tactically
See
Clearly
Focus
Intently
Work
Wisely
What you want to accomplish
On what matters mostMIAs
80/20 = 90
MIAs
Goals
Initiatives
Vision
Exercise
S.M.A.R.T. Vision
Draft a sample Outperformers Action
Plan – for some aspect of your business
The Bullet Proof Vest

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Stop Walking In Circles

  • 1. Stop Walking in Circles Institute for Biological Cybernetics – TÜbingen, Germany
  • 2. Research Finding #1 Institute for Biological Cybernetics Without reliable cues for their walking direction people who think they are heading in the right direction – do in fact walk in circles.
  • 3. Research Finding #2 Institute for Biological Cybernetics Without a map or compass – people become increasingly uncertain about where straight ahead is.
  • 4. Research Finding #3 Institute for Biological Cybernetics The perception of walking in a straight line or specific direction is highly unreliable.
  • 5. Most individuals and many Organizations don’t have a plan or a process for getting them from where they are now to where they want to be.
  • 6. The failure rate for small businesses in the U.S. is 96% within the first 10 years and …80% of those businesses fail within the first two years of start-up. Why?
  • 7. One of the primary reasons is they have no plan (strategy) for converting their passion into a profitable enterprise. FranklinCovey Center for Advanced Research
  • 8. “If you can’t describe what you’re doing as a process, you don’t know what you’re doing.” W. Edwards Deming
  • 9. “If you don’t know where you’re going, you might end up somewhere else. Yogi Berra
  • 10. Employee Goal Awareness Study • 5 Year Study • 6778 Employees • 530 Companies / Organizations • 9 Separate Sectors of the Economy
  • 12. 45Couldn’t Name a Single Organizational Goal Transportation & Utilities
  • 13. 48Couldn’t Name a Single Organizational Goal Retail
  • 14. 49Couldn’t Name a Single Organizational Goal Information
  • 15. 59Couldn’t Name a Single Organizational Goal Financial Services
  • 16. 60Couldn’t Name a Single Organizational Goal Manufacturing
  • 17. 62Couldn’t Name a Single Organizational Goal Health & Education
  • 18. 63Couldn’t Name a Single Organizational Goal Professional Consultants
  • 19. 69Couldn’t Name a Single Organizational Goal Hospitality Industry
  • 20. 74Couldn’t Name a Single Organizational Goal Public Administration (Gov’t)
  • 21. “When large numbers of American workers show up to work each day knowing neither why they are there nor what they are supposed to do all day, it means American business is operating very inefficiently, and that means poor service and lower profits.” The Bottom Line
  • 22.
  • 23. Tactical Operations Strategic TacticalExecution WHAT? Big Picture – Overall Objective WHERE is this going to take place?WHO does what?
  • 24. Outperformers Action Plan See Clearly Focus Intently Work Wisely What you want to accomplish Strategic Initiatives Specific Goals Daily/Weekly Focused Activity
  • 25. Outperformers Action Plan S.M.A.R.T Vision (What are you trying accomplish or achieve?) Specificity is key · Timeline (90 days · Product Offering(s)? · Target Market? · Geographical Scope · Desired Revenue Categories – Specific Areas of Focus · Sales · Marketing (Visibility) · Process Improvement – Continuous Improvement · Business Systems – Team Development Initiatives – General plans of Action – Areas of Focus for your business · Increase product sales · Increase XYZ product sales · Gain agency visibility through social media · Improve sales skills – Personally and for my team · Develop Sustainable Business Systems/Processes Goals – Measurable Objectives (How Much? By When? · Increase product sales by X% · Increase PIFs by X% · Informative Twitter and LinkedIn posts weekly · Improve sales skills by learning…. By 8/31/14 Action Items – DAILY goal achievement activities · 90 Minutes – every day · Specific tasks · EOD deadline
  • 26. State Clearly What You Intend to Accomplish See Clearly Focus Intently Work Wisely S.M.A R.T Vision Statements On key initiatives Link daily activities to Initiatives & objectives
  • 27. “A pile of rocks…. a cathedral.” Saint Exupéry
  • 28. “The Only way to get the future you want is to create it.” Peter Drucker
  • 29. What are you wanting to accomplish or achieve? Specificity is the key S.M.A.R.T. Vision
  • 30. GAP Analysis From Our Current State – To a Desired State Where We Are Now Clearly define the Current state – be Very specific. Where We Want To BE Clearly define the preferred state – again, be very specific . The Gap Closed by developing Strategies and goals For closing the gap. Limit the number of Strategies to no more Than five
  • 31. Timeline of 90 Days Specific Product/Service Offering Specific Target Market Specific Geographic Scope S.M.A.R.T. Vision
  • 32. Why a 90 Day Timeline? S.M.A.R.T. Vision
  • 33. Within the next 90 days increase consulting clients by 50% by focusing on “C” level executives of medium sized companies in the Phoenix metro area. S.M.A.R.T. Vision
  • 34. Outperformers Action Plan S.M.A.R.T Vision (What are you trying accomplish or achieve?) Specificity is key · Timeline (90 days · Product Offering(s)? · Target Market? · Geographical Scope · Desired Revenue Categories – Specific Areas of Focus · Sales · Marketing (Visibility) · Process Improvement – Continuous Improvement · Business Systems – Team Development Initiatives – General plans of Action – Areas of Focus for your business · Increase product sales · Increase XYZ product sales · Gain agency visibility through social media · Improve sales skills – Personally and for my team · Develop Sustainable Business Systems/Processes Goals – Measurable Objectives (How Much? By When? · Increase product sales by X% · Increase PIFs by X% · Informative Twitter and LinkedIn posts weekly · Improve sales skills by learning…. By 8/31/14 Action Items – DAILY goal achievement activities · 90 Minutes – every day · Specific tasks · EOD deadline
  • 35. Focus Intently - 3 Areas See Clearly Focus Intently Work Wisely What you want to accomplish • Categories • Initiatives • Goals Link daily activities to Initiatives & objectives
  • 36. Categories Areas of Focus – Profit Centers Category Initiative Sales Marketing Process Improvement/Continuous Improvement Business Systems / Team Development
  • 37. Strategic Initiatives Categories Strategic Initiative Sales Focus on newly promoted “C” level execs Marketing Increase visibility in Phoenix metro area Process Improvement/Continuous Improvement Business Systems / Team Development
  • 38. Measurable Goals Initiative Goal Focus on newly promoted “C” level execs Speak with 10 “C” level prospects per week Increase visibility in Phoenix metro area Implement direct mail campaign by 7/15/14 Process Improvement/Continuous Improvement Business Systems / Team Development
  • 39. “Goals are the fuel for the furnace of achievement” Brian Tracey
  • 40. “If you can’t measure it, you can’t manage it” Anonymous
  • 41. Action Plans – Daily Tasks See Clearly Focus Intently Work Wisely S.M.A.R.T. Vision Strategic Initiatives Measurable Goals Do those things (daily) that will accomplish stated objectives
  • 42. “When an archer misses the mark he looks for the fault within himself. Failure to hit the bull’s eye is never the fault of the target, if we want to improve our aim we have to improve ourselves.” Gilbert Orland
  • 43. “The only measure of what you believe is what you do...” Ashley Montagu
  • 44. “Failure is the result of a few errors in judgement - repeated every day.” Jim Rohn
  • 45. “Success – is the result of a few simple disciplines practiced every day.” Jim Rohn
  • 46. Action Plans MIAs Most Important Activities Goal MIAs Speak with 10 “C” level prospects per week 10 Sales Calls every day this week Implement direct mail campaign by 6/30/14 Draft direct mail campaign piece by 6/30/14
  • 47. Action Plans MIAs Most Important Activities 80/20 Time Management
  • 48. Outperformers Action Plan S.M.A.R.T Vision (What are you trying accomplish or achieve?) Specificity is key · Timeline (90 days · Product Offering(s)? · Target Market? · Geographical Scope · Desired Revenue Categories – Specific Areas of Focus · Sales · Marketing (Visibility) · Process Improvement – Continuous Improvement · Business Systems – Team Development Initiatives – General plans of Action – Areas of Focus for your business · Increase product sales · Increase XYZ product sales · Gain agency visibility through social media · Improve sales skills – Personally and for my team · Develop Sustainable Business Systems/Processes Goals – Measurable Objectives (How Much? By When? · Increase product sales by X% · Increase PIFs by X% · Informative Twitter and LinkedIn posts weekly · Improve sales skills by learning…. By 8/31/14 Action Items – DAILY goal achievement activities · 90 Minutes – every day · Specific tasks · EOD deadline
  • 49. Achievement Solutions, LLC (DBA) Outperformers International Six Success Keys 1. The size of your success will be determined by the size of the problems you solve. What big problems are you facing – solving? 2. Build and utilize your team. “None of us is as smart as all of us.” Build your team around your deficits. Leverage your team’s strengths. Are you building / developing a team that leverages individual strengths? 3. The harder you work – the luckier you get. The key – working on the “right things.” The right things contribute to your professional development and contribute to your company’s success. What are the “right things for you and/or your company? 4. Focus & Clarity Rule – Multitasking is a myth. “Good is the enemy of the best.” Activity does not equal productivity. Are you carving out time – every day – to work on the “right things?” 5. Accept failure as a part of success. See adversity as a challenge. Take calculated risks. What’s the one risk you should be taking now? 6. Challenge yourself beyond your current capabilities. Strive for continuous growth and learning. Be greedy at getting better. Have a plan for personal and professional development and WORK that plan.
  • 50. Today’s PRIORITIES: Date: ____________ MIA #1 ______________________________________________________________ Resources Needed: ________________________________________________ Challenges Expected: ______________________________________________ What finished will look like: ______________________________________________________________________________ ______________________________________________________________________________ ___________________________________________________________________________ ___ ______________________________________________________ Completed: ___Yes ___ No MIA #2 ______________________________________________________________ Resources Needed: ________________________________________________ Challenges Expected: ______________________________________________ What finished will look like: ______________________________________________________________________________ ______________________________________________________________________________ ___________________________ ___________________________________________________ ______________________________________________________ Completed: ___Yes ___ No MIA #3 ______________________________________________________________ Resources Needed: ____________________________ ____________________ Challenges Expected: ______________________________________________ What finished will look like: ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________________________________ ______________________________________________________ Completed: ___Yes ___ No
  • 51. “If you can’t describe what you’re doing as a process, you don’t know what you’re doing.” W. Edwards Deming
  • 52. Think Strategically Act Tactically See Clearly Focus Intently Work Wisely What you want to accomplish On what matters mostMIAs 80/20 = 90
  • 54. Exercise S.M.A.R.T. Vision Draft a sample Outperformers Action Plan – for some aspect of your business