business trends online marketing 2012 marketing evolution - crowd based marketing

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my business trends for online marketing 2012. You'll find 12 Trends with deep impact potential for your social & online marketing world. Let's start a dialog about the changes in the marketing world: My Thesis, marketing evolution : crowd based marketing for business brands and services. I hope you'll enjoy my trends and i would appreciate it to start a fruitful discussion about online marketing trends.

Business Technologie

myTrends 2012
online marketing
written by maik lange
Tweet me @webjets

myTrends 2012
Online TrendScout
Blogs News
Online Meetings
Conferences
TV
find Potentials, new Services, new Demands, major Shifts
Interviews
Check the Online Marketing Pulse!
eBooks
Magazine
Discussion
Search
Social Stream
Daily Business

myTrends 2012
Success = (Product + Online Service) x Crowd Engagement
Time
My Thesis:
 Marketing Evolution
Crowd based Marketing
Resource based View
Market based View
1950
1980
2010

myTrends 2012
12*/2012
*without warranty

-1- myTrends 2012
Visibility Fight!
SEO
Social Networks
SEM
News
Apps
Video
Places
http://www.carilliontech.com/wp-content/uploads/2010/09/SEO_Competition_Analysis.jpg

-2- myTrends 2012
Social Storyteller & Supporter
good stories
have always
a happy end!
Authenticity & Motivation

-3- myTrends 2012
Social Platforms & Networking!
1 Billion Facebook-User Oct 2012
Source: Socialbakers.com
http://www.elephantjournal.com/wp-content/uploads/2010/05/Socialnomics.png
Scale & Speed

-4- myTrends 2012
Online Diseases!
keep an eye on your lifebalancecard
Digital Burn Out
Social Mobbing
Office Diseases

-5- myTrends 2012
Big Data & Social Analytics
identify the right demands & decisions
BIG DATA
Analytics ECG HeartBeat

-6- myTrends 2012
Jobs with Potentials 2012!
Online Performance Manager
Community Builder
Social TrendScout

-7- myTrends 2012
Online Media ADS Investment
SEO, SEM, Facebook, Youtube, Linkedin,
Twitter, Games, Mobile Apps…
Source: http://www.xplant.net/wp-content/uploads/2011/12/keyword-trendscout.jpg
Visibility
Attention
Engagement
Leads
Reach
Conversion Goals

-8- myTrends 2012
Mobile: Apps & Commerce
first location based services
Social Local Mobile
App Solutions
Mobile NFC meets
City Marketing
Mobile Coupon Services
M-Commerce Trend Potential Germany

-9- myTrends 2012
Video Marketing
TV + Online Video Platforms = Social TV
Online Video Facts in Germany
Source: http://www.youtube.com/watch?v=COvrf6NoCog

-10- myTrends 2012
Partnering & Networking
Find Best in class partner for your Bussines Objectives
Research & Market Analysis
Campaign & Storyboarding
Content & Digial Asset Production
Social Networks Marketing & Development
Performance & Social Community Building
Mobile Marketing & Development
Monitoring & Analytics
SEO, SEM …
…
…

-11- myTrends 2012
Social Media Culture meets
Company Culture

- 12- myTrends 2012
Big Picture Online Marketing 
Think in smart Loops
online business is alive!
is your marketing plan
alive?

myTrends 2012
Augmented Reality  YouTube Playlist
3D Mapping projection  YouTube Playlist
Video Production & Promotion  http://tubemax.tv/
Virtual goods & 3D Animation  http://www.xgoods.net/
Mobile Trends  Blog
Digital Music  http://soundcloud.com/maik-lange
Social Platform Trends: Pinterest  Tips & Best Practice Blog
my trend projects 2012?
Social Projects “SEO Studenten Workshops”  Project Berlin
YouTube Video Marketing  Blog
Social Crowd Innovation Ideas  Blog

myTrends 2012
Thanks for your
Attention
Contacts: maik lange
Tweet me @webjets

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https://www.hubspot.com/state-of-marketing · Scaling relationships and proving ROI · Social media is the place for search, sales, and service · Authentic influencer partnerships fuel brand growth · The strongest connections happen via call, click, chat, and camera. · Time saved with AI leads to more creative work · Seeking: A single source of truth · TLDR; Get on social, try AI, and align your systems. · More human marketing, powered by robots

2024 State of Marketing Report – by Hubspot

Marius Sescu

ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!

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Product Design Trends in 2024 | Teenage Engineerings

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Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits. To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups. Technology For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did. While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis. Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad. Age and Gender When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same. Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers. Race Affects Attitudes As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).

How Race, Age and Gender Shape Attitudes Towards Mental Health

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A report by thenetworkone and Kurio. The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).

Social Media Marketing Trends 2024 // The Global Indie Insights

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The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands. It’s important that you’re ready to implement new strategies in 2024. Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024. You’ll learn: - The latest trends in AI and automation, and what this means for an evolving paid search ecosystem. - New developments in privacy and data regulation. - Emerging ad formats that are expected to make an impact next year. Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape. If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.

Trends In Paid Search: Navigating The Digital Landscape In 2024

Search Engine Journal

From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world. With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively. The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage. Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience. See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers See the original article on Forbes here: http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b

5 Public speaking tips from TED - Visualized summary

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Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world. Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance. For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age. Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.

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business trends online marketing 2012 marketing evolution - crowd based marketing

1. myTrends 2012 online marketing written by maik lange Tweet me @webjets

2. myTrends 2012 Online TrendScout Blogs News Online Meetings Conferences TV find Potentials, new Services, new Demands, major Shifts Interviews Check the Online Marketing Pulse! eBooks Magazine Discussion Search Social Stream Daily Business

3. myTrends 2012 Success = (Product + Online Service) x Crowd Engagement Time My Thesis:  Marketing Evolution Crowd based Marketing Resource based View Market based View 1950 1980 2010

4. myTrends 2012 12*/2012 *without warranty

5. -1- myTrends 2012 Visibility Fight! SEO Social Networks SEM News Apps Video Places http://www.carilliontech.com/wp-content/uploads/2010/09/SEO_Competition_Analysis.jpg

6. -2- myTrends 2012 Social Storyteller & Supporter good stories have always a happy end! Authenticity & Motivation

7. -3- myTrends 2012 Social Platforms & Networking! 1 Billion Facebook-User Oct 2012 Source: Socialbakers.com http://www.elephantjournal.com/wp-content/uploads/2010/05/Socialnomics.png Scale & Speed

8. -4- myTrends 2012 Online Diseases! keep an eye on your lifebalancecard Digital Burn Out Social Mobbing Office Diseases

9. -5- myTrends 2012 Big Data & Social Analytics identify the right demands & decisions BIG DATA Analytics ECG HeartBeat

10. -6- myTrends 2012 Jobs with Potentials 2012! Online Performance Manager Community Builder Social TrendScout

11. -7- myTrends 2012 Online Media ADS Investment SEO, SEM, Facebook, Youtube, Linkedin, Twitter, Games, Mobile Apps… Source: http://www.xplant.net/wp-content/uploads/2011/12/keyword-trendscout.jpg Visibility Attention Engagement Leads Reach Conversion Goals

12. -8- myTrends 2012 Mobile: Apps & Commerce first location based services Social Local Mobile App Solutions Mobile NFC meets City Marketing Mobile Coupon Services M-Commerce Trend Potential Germany

13. -9- myTrends 2012 Video Marketing TV + Online Video Platforms = Social TV Online Video Facts in Germany Source: http://www.youtube.com/watch?v=COvrf6NoCog

14. -10- myTrends 2012 Partnering & Networking Find Best in class partner for your Bussines Objectives Research & Market Analysis Campaign & Storyboarding Content & Digial Asset Production Social Networks Marketing & Development Performance & Social Community Building Mobile Marketing & Development Monitoring & Analytics SEO, SEM … … …

15. -11- myTrends 2012 Social Media Culture meets Company Culture

16. - 12- myTrends 2012 Big Picture Online Marketing  Think in smart Loops online business is alive! is your marketing plan alive?

17. myTrends 2012 Augmented Reality  YouTube Playlist 3D Mapping projection  YouTube Playlist Video Production & Promotion  http://tubemax.tv/ Virtual goods & 3D Animation  http://www.xgoods.net/ Mobile Trends  Blog Digital Music  http://soundcloud.com/maik-lange Social Platform Trends: Pinterest  Tips & Best Practice Blog my trend projects 2012? Social Projects “SEO Studenten Workshops”  Project Berlin YouTube Video Marketing  Blog Social Crowd Innovation Ideas  Blog

18. myTrends 2012 Thanks for your Attention Contacts: maik lange Tweet me @webjets