PechaKucka Presentation @ OfficinaStrategia June 21st 2010

1. My American Dream
PechaKucha, June 21st 2010,
OfficinaStrategia. Brescia, Italy
Leonardo Ratti
1

2. Don't ever
let
somebody
tell you...
You can't do
something
2

3. Planes Soccer, Brescia Innovation
Travels Sport challenges Business
My passions
3

4. Pre- American Dream
• Degree in law, Brescia
• 5 years as employee @ my family
Company Business (Lubrogamma)
• Good salary, but not innovation, not
delegation and moreover not
accountability and prospectives
4

5. Grand Canyon 04 L.A. 04 New Orleans 05
NYC 06 Miami 06 Hawaii 07
Vacations in USA
5

6. Passion is growing up
• Visiting places
• Talking with people
• Learning language and cultures
• Hearing stories and experiences
• Absorbing a new mindset
6

7. Yes, I wanna change my life
following these principles!
• Learn from anybody and be heard by anybody
• Innovation and meritocracy
• Open to diversity
• Priority in education and learning process
• High professionalism
• Failure is an option, give up is not
7

8. First goals achieved:
NYC Marathons 2005-2006
8

9. New York City
Jan.-May. 2008
• TOEFL Test
• GMAT
• English, English,
English.....
9

10. Getting admitted in an
MBA program
• Hult International Business School,
Boston
• International University of Geneva,
Switzerland
• University of Nice and San Francisco
State
10

11. Boston 08-09
• The Hub
• BeanTown
• Athens of America
• Capital of New England
• Harvard, Mit, BU,
Notheastern, Hult,
Babson
11

12. Working days
12

13. Party hard, too....
13

14. The challenges
• 18 hours a day of study/work
• No week end, just half a day free per
week
• Multitasks assignments and tests
• Team work with students from 35
countries worldwide
• Language and different cultures
14

15. The goal and the world
ahead
• August 23rd 2009
• Graduated in Master in
Business
Administration
• Dean’s List of the 20%
best student of the
business school
15

16. Back @ the old mentality
• We don’t care about
your MBA
• Pursue what others do
not what is your dream
• You are too young to be
heard
• Failure is a shame
• We have always done
in this way
16

17. I was targeting passions
Management &
Airlines
Innovation
Entrepreneurship & Innovation
Soccer
Innovation
17

18. Coordinator @ Mind
Where I’m now
the Bridge Foundation
• On Line Sales Manager
Where I’m now
- Business Plan competition coordinator @ Mind
@ Lufthansa Italia
the Bridge Foundation
- Web Marketing Manager @ Lufthansa
18
Italia

19. Looking ahead to improve
• Just targeting dreams and passions
• Open to learn, learn, learn.....
• Looking to execute always at my best
• Respect others opinions
• Delegate
• Fail is fine, just learn from it!
19

20. Thanks America!
20