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Network marketing
1. Advantages of network marketing to a business
Network marketing is where business people use independent representatives to get to the
people who are potential clients of a given company. The networking companies are therefore
required to recruit individuals who will get the job done. The individual representatives are
therefore paid according to the number of customers brought forward. Most of the products that
are involved in network marketing are not advertised in the mainstream media. These networking
companies therefore opt to use individuals to sell the products through the word of mouth.
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Network marketing has different advantages which are discussed below.
Networking companies require low capital to start their business. This is because the affiliates
used are paid after they have gathered clients. At the end of it all, the business owner is likely to
get thousands of clients in relation to the number of affiliates available. The start up capital can
therefore be low and thus being an advantage to the business owner.
Network marketing
Use of influence- The affiliates used are likely to influence a large number of clients because they
have in mind that the more the clients that they gather, the more the profits they get. The business
owners also get to pay the workers for their efforts. The more the affiliates that the business owner
has, the more the customers they are likely to get.
Availability of residual income- The networking companies allow the affiliates to earn residual
income with little efforts. The affiliate marketers should therefore have good convincing techniques
to make sure that they persuade as many customers as possible in order to get paid.
Presence of international clients- Network marketing companies have the potential of dealing with
international clients. This is because there is no limitation with regard to where one can do
business operation. This helps the networking company owners to enlarge their boundaries.
Taxation- The networking company owners enjoy the benefits of taxation. Unlike other businesses,
networking company owners are allowed to deduct their expenses before they pay their taxes.
This helps them to save some amount of money that helps them improve their businesses.
Networking offers freedom for business owners. This is mostly in terms of time. Most businesses
are faced with the disadvantage of time freedom. The affiliate marketers have time freedom
because they can work anytime they want as long as they reach their business goals.
2. People who engage themselves in networking need support from independent representatives in
order to succeed in their businesses. This form of marketing needs real support from both the
employer and the employees for a business to succeed. The employer should therefore team up
with the employees to make sure that the business becomes successful.
In this form of marketing, there is likely to be personal development. One develops skills in public
speaking, improving skills on how to mentor others and also improving the way one relates with
people. The benefits not only fall on the employer but also to the employees.
The independent representatives get a chance for training. In this form of marketing, one does not
need to have a business background or even have the skills to work. They are engaged in helpful
training that helps them to carry on with the marketing. Most of them gain strong skills from the
networking jobs and end up coming up with their own businesses.
With the marvelous benefits that are accompanied with this form of marketing, business owners
should take a twist to their businesses. This type of marketing has a very low cost of advertising
compared to others. Though there are some of networking companies who do physical operations,
most of them are found online. It can also offer a platform for success especially for the people
who are hardworking and committed to their work. Networking employers should also make sure
that they get many affiliates because the many the affiliates the more the profit.
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