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Sales Mastery InstituteMaximizing Sales Funnel Conversions through Effective Calling and Emailing Welcome!  We’ll get started injust a few minutes.
Maximizing Sales Funnel Conversions through Effective Calling and Emailing Wendy Weiss – The Queen of Cold Calling™ Beth Rush – Rush Marketing Group Craig Klein – SalesNexus
Wendy WeissThe Queen of Cold Calling™ Author, speaker, sales trainer and sales coach Leading authority on lead generation and cold calling Featured in NYT, Business Week, Entrepreneur Magazine, Selling Power Magazine Author of The Sales Winner’s Handbook: Essential Scripts & Strategies to Skyrocket Sales Performance, Cold Calling for Women, and more…
Beth RushRush Marketing Group 25 year Sales and Marketing professional Pitney Bowes, VP of Direct Marketing Home Depot, Maintenance Warehouse, VP Sales California Concept Skin Care, Owner
Craig KleinSalesNexus.com 20+ year Sales Leader in Energy Business CEO, Founder of SalesNexus
Your Questions! Find the Questions area in the GotoWebinar control panel and type in your questions. We’ll respond to them as they come in.
Typical Sales Calling Campaign ,[object Object]
10 to 30 conversations
5 to 15 appointments	orders, etc. ,[object Object],[object Object]
500 to 1000 opens
100 to 200 click thrus
1 to 2% conversion rate,[object Object]
Emails and Calling Together – Why? ,[object Object]
Making initial contact is the greatest challenge
Some will respond to emails before calls and voice mails
Strengths of calls
Immediate
Personal connection
Weakness of calls
Depends on low probability of catching someone at the right time,[object Object]
Keys to Success in Calling Belief Target Skill Have a goal Have a system Take action
What are realistic goals for telephone calling? Get appointment, Agreement to have conversation What are the challenges of being successful in calling? Belief - Attitude
What are realistic goals of emailing in the sales funnel? What are the challenges of being successful in emailing? Answers…
How can calling and emailing support each other in the sales funnel?

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Grow Sales Funnel Conversions - Combine Calling and Emailing with Online CRM