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Kayla Buchmann Proudly Presents:

 Created in 1997 by Reed Hastings and Marc
Randolph
 History Trivia- sales of 1998 DVD of President
Clinton Grand Jury Trial
 In 2002 – Netflix, Inc. had 500,000 subscribers and
began life as a publicly traded company
 Currently serving over 1 million customers to date
 Famous for no due date or late fees
Company Background

 Currently serving the regions of:
North America
Mexico
South America
United Kingdom
Nordic region
 Serving 47 countries and counting
 Headquarters:
100 Winchester Circle Los Gatos, CA 95032
Areas Served and Company
Headquarters

 Departments for services including: Billing, talent,
content, international, etc.
 Headquarters are in Los Gatos California
Organizational Structure
Flat

 :Reed Hastings, 52, CEO/ Founder
 David Wells, 42, CFO
 Kelly Bennett, Chief Marketing Officer
 Neil Hunt, 51, Chief Product Officer
 Theodore Sarandos , 48, Chief Content Officer
 Jonathan Friedland , 53, Chief Communications
Officer
 Bill Holmes, 42, Chief Business Development Officer
 Patricia McCord, 58, CTO
Management

( Figures reflect most recent quarter ending March
30,2013)
 Revenue: $1,023,961
 Net Income: $2,689
 Stock Price as of May 21,2013 at 4 P.M. ET is $237.09
 Stock is expected to vary over the fiscal year with
company price adjustments and content contract
cancellations. Price is on the decline.
Finances

Products and Services
Products:
• DVD
• Blu-Ray disc
• Instantly streaming online video
Services:
Online and mail video rental

 2011- serviced 61% of US streaming digital movie
market
 Enterprise value of $8.9 Billion as of April 2013
 Current lifetime revenue is $3.6 Billion
Market Research

Content Providers
Walt Disney Studios
Warner Bros. Studios
Time Warner
Turner Broadcasting System
Universal Studios

Promotion
1 month free trial beginning the day of membership
Entitles customer to watch instant streaming movies on 1 device at a
time
Can be canceled during month at any time to avoid monthly charge
If not canceled within the month, customer will be automatically
billed for the next service month

Iphone
Android
Windows smart phone
Xbox
Roku
Playstation 3
Computer ( Mac/PC)
Wii
Blu-Ray Player
Accepted Devices
Ipad
Smart TV

(All plans are billed monthly with cancellation available
anytime during current serviced month)
 Streaming only-$7.99
 1 DVD+ streaming - $16.00
 2 DVDs + streaming - $19.98
 3 DVDs + Streaming - $23.98
 4 DVDs + streaming- $29.98
Price

 Amazon.com, Inc.
 Trans World Entertainment Corporation
 Direct Brands, Inc.
 Hastings Entertainment Inc.
 Books-A-Million Inc.
 Barnes and Noble Inc.
 Blockbuster L.L.C.
Competition
Thank you for watching!

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Fpk bucextracredit

  • 2.   Created in 1997 by Reed Hastings and Marc Randolph  History Trivia- sales of 1998 DVD of President Clinton Grand Jury Trial  In 2002 – Netflix, Inc. had 500,000 subscribers and began life as a publicly traded company  Currently serving over 1 million customers to date  Famous for no due date or late fees Company Background
  • 3.   Currently serving the regions of: North America Mexico South America United Kingdom Nordic region  Serving 47 countries and counting  Headquarters: 100 Winchester Circle Los Gatos, CA 95032 Areas Served and Company Headquarters
  • 4.   Departments for services including: Billing, talent, content, international, etc.  Headquarters are in Los Gatos California Organizational Structure Flat
  • 5.   :Reed Hastings, 52, CEO/ Founder  David Wells, 42, CFO  Kelly Bennett, Chief Marketing Officer  Neil Hunt, 51, Chief Product Officer  Theodore Sarandos , 48, Chief Content Officer  Jonathan Friedland , 53, Chief Communications Officer  Bill Holmes, 42, Chief Business Development Officer  Patricia McCord, 58, CTO Management
  • 6.  ( Figures reflect most recent quarter ending March 30,2013)  Revenue: $1,023,961  Net Income: $2,689  Stock Price as of May 21,2013 at 4 P.M. ET is $237.09  Stock is expected to vary over the fiscal year with company price adjustments and content contract cancellations. Price is on the decline. Finances
  • 7.  Products and Services Products: • DVD • Blu-Ray disc • Instantly streaming online video Services: Online and mail video rental
  • 8.   2011- serviced 61% of US streaming digital movie market  Enterprise value of $8.9 Billion as of April 2013  Current lifetime revenue is $3.6 Billion Market Research
  • 9.  Content Providers Walt Disney Studios Warner Bros. Studios Time Warner Turner Broadcasting System Universal Studios
  • 10.  Promotion 1 month free trial beginning the day of membership Entitles customer to watch instant streaming movies on 1 device at a time Can be canceled during month at any time to avoid monthly charge If not canceled within the month, customer will be automatically billed for the next service month
  • 11.  Iphone Android Windows smart phone Xbox Roku Playstation 3 Computer ( Mac/PC) Wii Blu-Ray Player Accepted Devices Ipad Smart TV
  • 12.  (All plans are billed monthly with cancellation available anytime during current serviced month)  Streaming only-$7.99  1 DVD+ streaming - $16.00  2 DVDs + streaming - $19.98  3 DVDs + Streaming - $23.98  4 DVDs + streaming- $29.98 Price
  • 13.   Amazon.com, Inc.  Trans World Entertainment Corporation  Direct Brands, Inc.  Hastings Entertainment Inc.  Books-A-Million Inc.  Barnes and Noble Inc.  Blockbuster L.L.C. Competition
  • 14. Thank you for watching!

Hinweis der Redaktion

  1. Note to Professor: Since I cannot present this in person, I would like you to keep in mind while viewing this powerpoint that I have worked hard to include sound bites that are supposed to play on special slides.The title slide in particular has an effect as indicated by the volume icon on the right bottom corner. Please open the presentation and click once at first so the animation and sound can start. Adjust volume accordingly and enjoy.