3. The Growing Malware Threat 3 4,250,000 4,000,000 3,750,000 New threats per day 30,000+ 3,500,000 3,250,000 3,000,000 New signatures per day 3,500+ 2,750,000 2,500,000 2,250,000 Total signatures as of July 2010 4,400,000 2,000,000 1,750,000 1,500,000 Spam messages per day 30,000,000+ 1,250,000 1,000,000 750,000 500,000 250,000 0 2010 1998 2000 2002 2004 2006 2008 2009 1999 2001 2003 2005 2007
4. New Phishing Attacks are Most Dangerous in The Earliest Hours 4 Cost $ Victims 1 72 20 Time in Hours
5. This is Big Business, Well-funded, Very Clever Cybercriminals are very motivated to be as creative and tricky as possible because there’s lots of money to be made In some cases you can even call a customer service line if your hacker software isn’t working They have the resources and the motivation to do things on a grand scale with maximum impact in the shortest amount of time 5 $ $ $
6. The Kaspersky Difference Premium Multi-Layer Protection Real-Time protection against viruses, spyware, Trojans, worms, rootkits, botnets and more Superior Identity Theft Defense with Virtual Keyboard to protect your most sensitive data Small Hourly Signature Updates Maximum PC Performance Small footprint with 1% CPU usage iChecker/iSwift provide intelligent scanning for maximum performance Gamer Mode blocks pop-ups and reduces use of pc’s resources in one-click Ease of Use Desktop Security Gadget Intuitive Interface
8. 8 Real-time Protection New: If your PC is so severely infected that no software can be installed on it, you can download the AVP tool to scan and eliminate all threats without calling Support Includes Rescue Disk for efficiently detecting and eliminating computer infections if your system is maliciously attacked Installs on Infected PCs
9. 9 Ease of Use New: Quick desktop access to your security status and settings Customizable buttons for convenient access to frequently used security features Easy drag-and-drop functionality for instant virus scanning Desktop Security Gadget
10. 10 Premium Protection New: Cutting-edge technology for proactive defense against emerging threats Monitors and analyzes system activity to detect any dangerous behavior Malicious actions can be rolled-back, preventing permanent damage System Watcher Monitor Log Reverse
11. v 11 ID Protection New: Proactively detects phishing resources, in addition to using the database of phishing web sites Protects your digital identity and blocks access to phishing web sites Virtual Keyboard keeps your passwords secure when shopping, banking or social networking online Proactive Phishing Protection
13. 13 Emerging Threat Protection New: Completely walled-off environment for running unknown or suspicious programs “Test drive” programs with total confidence that no harm will come to your system Includes Safe Run for Web sites for an added layer of protection when accessing web sites that handle confidential information like online banking Safe Desktop
14. 14 Family Protection New: Monitor, limit or block your kids’ online activities: Applications or games Communications via Email, IM or social networks File downloads Transfer of personal information like addresses, phone numbers or credit cards Web content Time spent online Advanced Parental Controls
15. 15 Real-time Protection New: Delivers unparalleled online security, protecting you from dangerous web sites Assesses an IP address, and assigns it a status: Trusted, Suspicious or Banned Status is determined by analyzing data related to the IP address: Rate of visit/hits Does it contain malicious code? Does it link to suspicious web sites? Safe Surf
16. Blocks web sites by their country code domain Allows users the ability to specify where they want to receive content from or where they don’t want to receive it from Protects against legitimate web sites that “re-direct” to foreign malware servers 16 Real-time Protection New: Geo Filter
17. What’s New from Kaspersky 2011 Desktop Security Gadget - Instant access to security status and features System Watcher – Monitors and analyzes system activity to detect any dangerous behavior Proactive Phishing Protection - Protects your digital identity and blocks access to phishing web sites Installation on Infected PCs - Directly download the AVP tool to scan and eliminate all threats Also New with Kaspersky Internet Security 2011: Safe Desktop with Safe Run for Web sites– Completely walled-off environment for running suspicious programs and Safe Run mode for additional protection for your financial information Advanced Parental Controls – Monitor, limit or block your kids’ online activities Safe Surf– Protects you from dangerous or offensive web sites Geo Filter – Blocks web sites by their country code domain
This year Kaspersky has taken the “sandbox” concept one step further with our new “Safe Desktop”. It literally replicates your actual desktop in a sandbox environment, let’s you launch any file or application in Safe Mode (so no newly introduced malware can invade your system while you are in Safe Mode) – even gives you the ability to switch back and forth between your Main Desktop and your Safe Desktop.
