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Introduction to Social Media in Education

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Jason Rhode
Jason Rhode

Do you use Facebook, Twitter, and YouTube? Have you ever considered leveraging social media tools like these in your teaching? During this introductory online session led by Jason Rhode on 9/28/2012, we explored what social media are and the pedagogical potential for use of social media in educational settings. We set the stage for future sessions to further explore use of social media tools and the design of engaging and innovative learning activities.

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Introduction to Social Media in Education Social Media Series
Presenter Jason Rhode, Ph.D. Assistant Director, Faculty Development and Instructional Design Center Northern Illinois University niu.edu/facdev jrhode@niu.edu twitter.com/jrhode
Today’s Workshop • Explore what social media is and the pedagogical potential for use of social media in educational settings • Set the stage for future sessions to further explore use of social media tools and the design of engaging and innovative learning activities
What is Social Media? “Web 2.0 applications that have the potential to increase interactions among individuals through creating and sharing” (Joosten, 2012) Photo courtesy http://www.flickr.com/photos/yourdon/2973403186
Expanded Definition …anyone can participate due to the democratic nature and the expected equality of participating. Individuals participating in social media are communicating, encoding, transmitting, and decoding messages at a basic level. Usually, this communication takes the form of user- generated content (UGC) which is created, shared, and gathered. Communication is predominately efficient.
Expanded Definition (cont.) …The social process is distanciated through time and space; individuals can participate anytime and anywhere. Social interactions can equally assist individuals in completing a task or building and maintaining relationships. Or more simply put, social media are: Virtual places where people share; everybody and anybody can share anything anywhere anytime. (Joosten, 2012)
Social Networking “Web based services that allow individuals to: 1. Construct a public or semi-public profile within a bounded system; 2. Articulate a list of other users with whom they share a connection; and 3. View and traverse their list of connections and those made by others within the system” (Boyd & Ellison, 2007, para. 4)
Social Media vs. Social Networking Web 2.0 Social Media Social Networking Sites
The Networked Teacher Photo courtesy http://www.flickr.com/photos/courosa/2922421696
Teacher’s Guide to Social Media http://www.onlinecolleges.net/2012/07/26/a-teachers-guide-to-social-media/
Which of these do you use? • YouTube • Facebook • Blogs • LinkedIn • Wikis • Twitter • Flickr • SlideShare
Teacher’s Guide to Social Media http://www.onlinecolleges.net/2012/07/26/a-teachers-guide-to-social-media/
Teacher’s Guide to Social Media http://www.onlinecolleges.net/2012/07/26/a-teachers-guide-to-social-media/
Benefits for Educators • Opportunity for professional development without leaving the office • Way to gather resources, including publications and research • Learn new strategies through videos and blog posts • Get updates and news influencing your field • Crowdsource or gather input on questions and problems you’re trying to solve
Core Interaction Components Diagram courtesy http://flickr.com/photos/jrhode/2041352741
Formal & Informal Interaction
Interaction Matrix Diagram courtesy http://flickr.com/photos/jrhode/2040911590
Pedagogical Framework engaging presenting students in material and collaborations, concepts in a connecting meaningful and concepts with memorable real-world Socially ways, guiding the applications learning process Engaged Online fostering social Instruction pulling together, presence, reviewing, and providing timely selecting information, content, guiding the resources, and learning process conversations
Social Media Tools & Technologies Blogs Wikis Social Social Podcasts Bookmarks Networks Video Photo Sharing Sharing
Blog • usually maintained by an individual • regular entries of commentary, descriptions of events, or other material such as graphics or video • entries are commonly displayed in reverse- Recommended Free Blogging Tools: chronological order • • combines, text, images, and • Blogger.com WordPress.com links to other blogs • Posterous.com • • readers can leave comments Tumblr.com Diagram courtesy http://flickr.com/photos/jrhode/1482486825
Sample Blog facdevblog.niu.edu
Wiki • “quick” website • anyone who accesses it can contribute or modify content (excluding blocked users) • uses a simplified markup language in conjunction with, or instead of HTML • often used to create Recommended Free Wiki Tools: collaborative websites and to • Wikispaces power community websites • Pbworks • Wikipedia is one of the best- • Google Sites • Google Drive known wikis Diagram courtesy http://flickr.com/photos/jrhode/4665680423
Sample Wiki blackboardtips.wikispaces.com
Podcast • combination of audio and/or video made available for download via syndication • files are usually retrieved with software applications (generically known as podcatchers) such as iTunes • subscribers can listen at their convenience on devices that have Recommended Podcasting Tools: intermittent, slow, or are otherwise lacking Internet access • iTunes • Downcast (mobile podcatcher) • podcatcher reads an [RSS] feed • Audioboo (mobile app for creation) (whose entries point to specific • Podbean.com podcasts, usually sorted by date) to • Podomatic.com identify and retrieve the podcast Diagram courtesy http://flickr.com/photos/jrhode/1482486833
Sample Podcast niu.edu/blackboard/podcast
Social Bookmarks • store, organize, search, & manage bookmarks of Web pages in the “cloud” • use keywords, called “tags” to easily sort and Recommended Free Social share Bookmarking Tools: • keep some bookmarks • Diigo.com • Delicious.com private, share others • CiteULike.org • Pinterest Diagram courtesy http://diigo.com
Sample Social Bookmarks citeulike.org/user/jrhode
Social Networks • connections among users with shared interests, relationships, or contexts • “following” or “friending” to add a connection in your network • either public or private Recommended Free Social • used for different Networking Tools: purposes (personal, • Twitter.com professional, academic) • Facebook.com • LinkedIn.com • many networks intertwine • Google+ Diagram courtesy http://flickr.com/photos/joepemberton/3305147093
Sample Social Network twitter.com/facdev
Video Sharing • media recorded either with a webcam or external video camera, then posted online to a video sharing service for distribution • video is optimized for easy viewing online and usually also able to be embedded Recommended Free Video Sharing Tools: in another website or LMS like Blackboard • YouTube.com • Vimeo.com • KhanAcademy.com • Screenr.com
Sample Shared Videos vimeo.com/facdev
Photo Sharing • photos taken using either camera, or mobile device with camera, then uploaded to cloud-based service to share with others Recommended Free Photo Sharing • photos easily shared Tools: using other connected • Flickr.com social networks • • Shutterfly.com Photobucket.com • Instagram.com
Sample Shared Photos flickr.com/photos/jrhode
Tips for Getting Started • Attend upcoming “Social Media Series” workshops offered by Faculty Development • Baby Steps…pick one tool at a time • Setup a free account on tool you select • Look for mobile app for the tool selected to use on your mobile device • Try personally and professionally before incorporating into your teaching
Tips for Getting Started (cont.) • Commit to be a social media participant • Build your own network • Consider including options for students to utilize social media in their course-related activities
Suggested Books
References Boyd, D. M. and Ellison, N. B. (2007). Social network sites: Definition, history, and scholarship. Journal of Computer-Mediated Communication, 13(1). Joosten, T. (2012). Social media for educators: Strategies and best practices. San Francisco: Jossey-Bass.
Archives Available Online www.niu.edu/facdev/programs/archives
Archives Available in iTunes Search “NIU Faculty Development”
Follow Faculty Development facebook.com/facdev twitter.com/facdev
Contact the Presenter Jason Rhode, Ph.D. Faculty Development and Instructional Design Center Northern Illinois University jrhode@niu.edu niu.edu/facdev twitter.com/jrhode 815.753.2475

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Introduction to Social Media in Education

  • 1. Introduction to Social Media in Education Social Media Series
  • 2. Presenter Jason Rhode, Ph.D. Assistant Director, Faculty Development and Instructional Design Center Northern Illinois University niu.edu/facdev jrhode@niu.edu twitter.com/jrhode
  • 3. Today’s Workshop • Explore what social media is and the pedagogical potential for use of social media in educational settings • Set the stage for future sessions to further explore use of social media tools and the design of engaging and innovative learning activities
  • 4. What is Social Media? “Web 2.0 applications that have the potential to increase interactions among individuals through creating and sharing” (Joosten, 2012) Photo courtesy http://www.flickr.com/photos/yourdon/2973403186
  • 5. Expanded Definition …anyone can participate due to the democratic nature and the expected equality of participating. Individuals participating in social media are communicating, encoding, transmitting, and decoding messages at a basic level. Usually, this communication takes the form of user- generated content (UGC) which is created, shared, and gathered. Communication is predominately efficient.
  • 6. Expanded Definition (cont.) …The social process is distanciated through time and space; individuals can participate anytime and anywhere. Social interactions can equally assist individuals in completing a task or building and maintaining relationships. Or more simply put, social media are: Virtual places where people share; everybody and anybody can share anything anywhere anytime. (Joosten, 2012)
  • 7. Social Networking “Web based services that allow individuals to: 1. Construct a public or semi-public profile within a bounded system; 2. Articulate a list of other users with whom they share a connection; and 3. View and traverse their list of connections and those made by others within the system” (Boyd & Ellison, 2007, para. 4)
  • 8. Social Media vs. Social Networking Web 2.0 Social Media Social Networking Sites
  • 9. The Networked Teacher Photo courtesy http://www.flickr.com/photos/courosa/2922421696
  • 10. Teacher’s Guide to Social Media http://www.onlinecolleges.net/2012/07/26/a-teachers-guide-to-social-media/
  • 11. Which of these do you use? • YouTube • Facebook • Blogs • LinkedIn • Wikis • Twitter • Flickr • SlideShare
  • 12. Teacher’s Guide to Social Media http://www.onlinecolleges.net/2012/07/26/a-teachers-guide-to-social-media/
  • 13. Teacher’s Guide to Social Media http://www.onlinecolleges.net/2012/07/26/a-teachers-guide-to-social-media/
  • 14. Benefits for Educators • Opportunity for professional development without leaving the office • Way to gather resources, including publications and research • Learn new strategies through videos and blog posts • Get updates and news influencing your field • Crowdsource or gather input on questions and problems you’re trying to solve
  • 15. Core Interaction Components Diagram courtesy http://flickr.com/photos/jrhode/2041352741
  • 16. Formal & Informal Interaction
  • 17. Interaction Matrix Diagram courtesy http://flickr.com/photos/jrhode/2040911590
  • 18. Pedagogical Framework engaging presenting students in material and collaborations, concepts in a connecting meaningful and concepts with memorable real-world Socially ways, guiding the applications learning process Engaged Online fostering social Instruction pulling together, presence, reviewing, and providing timely selecting information, content, guiding the resources, and learning process conversations
  • 19. Social Media Tools & Technologies Blogs Wikis Social Social Podcasts Bookmarks Networks Video Photo Sharing Sharing
  • 20. Blog • usually maintained by an individual • regular entries of commentary, descriptions of events, or other material such as graphics or video • entries are commonly displayed in reverse- Recommended Free Blogging Tools: chronological order • • combines, text, images, and • Blogger.com WordPress.com links to other blogs • Posterous.com • • readers can leave comments Tumblr.com Diagram courtesy http://flickr.com/photos/jrhode/1482486825
  • 22. Wiki • “quick” website • anyone who accesses it can contribute or modify content (excluding blocked users) • uses a simplified markup language in conjunction with, or instead of HTML • often used to create Recommended Free Wiki Tools: collaborative websites and to • Wikispaces power community websites • Pbworks • Wikipedia is one of the best- • Google Sites • Google Drive known wikis Diagram courtesy http://flickr.com/photos/jrhode/4665680423
  • 24. Podcast • combination of audio and/or video made available for download via syndication • files are usually retrieved with software applications (generically known as podcatchers) such as iTunes • subscribers can listen at their convenience on devices that have Recommended Podcasting Tools: intermittent, slow, or are otherwise lacking Internet access • iTunes • Downcast (mobile podcatcher) • podcatcher reads an [RSS] feed • Audioboo (mobile app for creation) (whose entries point to specific • Podbean.com podcasts, usually sorted by date) to • Podomatic.com identify and retrieve the podcast Diagram courtesy http://flickr.com/photos/jrhode/1482486833
  • 26. Social Bookmarks • store, organize, search, & manage bookmarks of Web pages in the “cloud” • use keywords, called “tags” to easily sort and Recommended Free Social share Bookmarking Tools: • keep some bookmarks • Diigo.com • Delicious.com private, share others • CiteULike.org • Pinterest Diagram courtesy http://diigo.com
  • 28. Social Networks • connections among users with shared interests, relationships, or contexts • “following” or “friending” to add a connection in your network • either public or private Recommended Free Social • used for different Networking Tools: purposes (personal, • Twitter.com professional, academic) • Facebook.com • LinkedIn.com • many networks intertwine • Google+ Diagram courtesy http://flickr.com/photos/joepemberton/3305147093
  • 30. Video Sharing • media recorded either with a webcam or external video camera, then posted online to a video sharing service for distribution • video is optimized for easy viewing online and usually also able to be embedded Recommended Free Video Sharing Tools: in another website or LMS like Blackboard • YouTube.com • Vimeo.com • KhanAcademy.com • Screenr.com
  • 32. Photo Sharing • photos taken using either camera, or mobile device with camera, then uploaded to cloud-based service to share with others Recommended Free Photo Sharing • photos easily shared Tools: using other connected • Flickr.com social networks • • Shutterfly.com Photobucket.com • Instagram.com
  • 34. Tips for Getting Started • Attend upcoming “Social Media Series” workshops offered by Faculty Development • Baby Steps…pick one tool at a time • Setup a free account on tool you select • Look for mobile app for the tool selected to use on your mobile device • Try personally and professionally before incorporating into your teaching
  • 35. Tips for Getting Started (cont.) • Commit to be a social media participant • Build your own network • Consider including options for students to utilize social media in their course-related activities
  • 37. References Boyd, D. M. and Ellison, N. B. (2007). Social network sites: Definition, history, and scholarship. Journal of Computer-Mediated Communication, 13(1). Joosten, T. (2012). Social media for educators: Strategies and best practices. San Francisco: Jossey-Bass.
  • 38. Archives Available Online www.niu.edu/facdev/programs/archives
  • 39. Archives Available in iTunes Search “NIU Faculty Development”
  • 41. Contact the Presenter Jason Rhode, Ph.D. Faculty Development and Instructional Design Center Northern Illinois University jrhode@niu.edu niu.edu/facdev twitter.com/jrhode 815.753.2475

Hinweis der Redaktion

  1. Jason Rhode, Ph.D.Faculty Development and Instructional Design CenterNorthern Illinois Universityjasonrhode.comjrhode@niu.edutwitter.com/jrhode815.753.2475