2. Company Profile
Founded : Nov. 17, 1998 www.actron.com.tw
Capital : USD 25Million
Main Business : Automotive Electronic Components Manufacturing
Address : 1F, No.12, Sec. 2, Nan-Kan Rd., Luchu Hsiang, Taoyuan, Taiwan
Telephone : +886-3-311-5555
Fax : +886-3-311-9977
Unified Business No : 16748101
Chairman : Michael (M.K.) Lu
President : George Wu
Factory Size : 9,764 m-m.
Main Products : Pressfit diodes, Regulators, Coils
3. Difficult to penetrate ssuuppppllyy CChhaaiinn
Automotive Tier 1 Supplier Tier 2 Supplier
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70%
outsource
Global Auto
USD10 ~ 40
Billion Revenue
Features:
1. There are over 8,000~15,000 components, for better management, only 2~3
suppliers are selected for each components
2. Difficult to acquire accreditation by Int’l Automaker, tight relationship between
upper and lower stream.
3. The automotive market is a closed & concentrated market
4. Long & Tedious OE Accreditation Process
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OE background
preferred
Qualification :
Factory
Sample
Duration :
2~ 5 Years
Key
Components
need to be
qualified by
Automotive
At least 3
years of huge
& stable
volume.
Stable ASP
with 1~2%
drop per year.
Global
logistics and
ability to
fulfill JIT
5. Major Customers
Major Products Major Customers
•• PressFit Diodes •• Denso
•• Hitachi
•• Prestolite
•• Remy Inc
•• Valeo
••WAI / Transpo
•• Regulators • Prestolite
•• Remy Inc
•• Coils for ABS •WABCO
----- Customers are listed by alphabet -----
14. 3
Total Solution
•• Chip / Regulator IC :
-- ActronMono-chip , Actron Chip Sets &
Hybrid type design and make,
-- Dedicated IC design for customer
•• Assembly / Test Service :
-- Die Bond / Wire Bond, Hybrid
•• Brush Holder / Housing :
-- All types housing per customer requirement
•• Customer can choose anyone from above three,
also in any kind of combination --
A, B, C, A+B, A+C, B+C, and/or A+B+C