1. General Plan
Action Plans
Joseph Horwedel
City of San Jose

2. Do you know the way to San
Jose?

3. A Growing,
Changing City

6. A City of Growth and Change

7. Next 20 Years…
Growth Shifts to Seniors, Young Adults

9. How to Plan for Growth?
Task Force Land Use / Transportation Guidelines:
• Plan for People not just cars
• Meet the needs of business that
drive innovation
• Reduce vehicle miles traveled and
green house gasses
• Provide adequate land for new job
and housing growth
• Create walkable and bike friendly
“neighborhood villages”
• Create complete and vibrant
regional “hubs”
9

10. 470,000
New job capacity

12. Growth Distribution
Growth Study Scenarios
San José 2020 (No Project)
255,550 Jobs / 82,110 Units
Scenario 1-C (Low Growth)
346,550 Jobs / 88,650 Units
Scenario 2-E (Medium Growth)
360,550 Jobs / 135,650 Units
Scenario 3-K (ABAG / High
Housing)
339,530 Jobs / 158,965 Units
Scenario 4-J (High Jobs)
526,050 Jobs / 88,650 Units
Scenario 5-H (Medium-High Growth)
431,550 Jobs / 135,650 Units
12

13. Green, Healthy
Lifestyle

14. Looking at Access to Fresh Foods

15. Looking at Access to Fresh Foods

16. Thinking about new parks
Information provided
to City from 3rd party
mashing up our data
with other data.
Extending this to CIP
discussions matching
up where we are
growing.

17. 1/3rd mile walking distance to park
Measuring
accessibility of
amenities to
neighborhoods

18. Thinking about transportation choices
-40% VMT

19. Walkscore.com - San Jose
Great tool to visualize
private walking
infrastructure.
Extending this to CIP
discussions matching
up where we are
growing.
Useful to think about
what are the missing
private pieces

20. Thinking about transportation choices

21. What is a good measure of planning?
What should we measure to show success?
Should we measure / report what we do not
control?
How do we measure long term benefits?
What level should we measure planning?
- Neighborhood, City, County?

22. Cautions for measurement
Be aware of distortions in your progress
• Targets can encourage perverse behaviors
• “Teaching to the Test”
What get measured gets done
Peter Drucker
Using outputs to measure the performance of
an plan can drive the organization
to maximize the outputs while ignoring the outcomes.

23. Measuring complete neighborhoods.
Envision 2040 Plan added measures for access to:
• Parks, trails, and open space
• Neighborhood retail, fresh foods
• Library and community center
• Faith community and non profits
• Quality schools
• Public transit
• Jobs

24. My neighborhood walkability

25. Just down the street ... a 91 score

26. What it looks like to the public

27. What that 91 score looks like...

28. Action plans start
with measurable
actions

29. San José Green Vision
Economic Growth
Environmental Stewardship
Enhanced Quality of Life

30. Green Vision Progress Report
Green Vision Goal 2011 Status 2022 Target
Clean Tech Jobs 7,000 25,000
Per Capita Energy Use Reduction (%) 9.2 50
Electricity from Renewable Energy (%) 17 100
Green Buildings (million square feet) 5.4 50
Trash Diverted from Landfills (%) 71 100
Average Daily Use of Recycled Water (Million 8.1 40
Gallons Per Day)
Alternate Fuel Vehicles in Public Fleet (%) 40 100
Net New Trees 6,617 100,000
Smart Streetlights 297 62,000
Interconnected Trails (miles) 53.7 100

31. Yearly Status Reports

32. Goal 7: Adopt Measurable General Plan

33. Goal 7: Adopt Measurable General Plan

34. Goal 7: Adopt Measurable General Plan

35. Linking Strategy and Next Steps to Goals

36. Reporting includes so so news also
Goal 1

37. Key Accomplishments
• 3,274 solar PV systems
Seven Trees Community Center installed ~ 44.4 MW
• 5.4 million sq. ft. of
certified Green Buildings
including 1.4 million
municipal sq. ft.
• 71% overall diversion,
77% multi-family, 84%
City Facilities
• Advanced Water
Treatment Facility
construction underway

38. Key Accomplishments
• General Plan Update
adopted by Council
• 40% of City fleet on
alternative fuel; GHG
emissions reduced by
32%
• Awarded contract for
2,100 LED streetlights
and CPUC approved
PG&E tariff pilot for
dimmable streetlights

39. Key Accomplishments
• 60% of street tree
inventory completed
• OCF Community Tree
Nursery
• $5.4 million in grants
for bike and pedestrian
improvements
• 5.7% increase in Trail
Count survey; 20%
above national average

40. 2012 Work Plan Priorities
Leading by Example
• Village Plans and
Zoning Ordinances
• Electric vehicle
charging stations
• “Smart” LED
streetlights
• Trails and on-street
bike network

41. So what did we learn?

42. Assessing your progress
Make sure you have measurable goals in your plans.
Include goals that you want to achieve. Don’t waste
your time on feel good goals.
Engage the whole organization in achieving the goals,
especially your elected officials and your boss.
Connect the goals to what the agency delivers, or get
ready to spend time turning the ship.

43. Communicate the Progress!!
Talk with your community
about the results, good or
bad.
Publish quarterly and
annual reports that are
interesting.
Make sure your elected
officials know.

44. Reporting Progress

45. Reassessing Your Progress
Check in during regular time frame.
Are your efforts achieving the
desired outcome?
What is the next phase of the plan?

46. Most importantly
Find the
opportunities to
celebrate the
successes and
make sure to share
the glory!

47. Online Resources
Presentation on General Plan Action Plans
is available online at:
http://www.slideshare.net/johorwedel/apa-2012-general-plan-action-plans