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Introduction to
Social Media for B2B
Jeffrey L. Cohen, Social Media Marketing Mgr
         Howard, Merrell & Partners



         Using Food Service Examples
What is Social Media?
http://www.ïŹ‚ickr.com/photos/sin_agua/1261025867/
http://www.ïŹ‚ickr.com/photos/antichrist/110333106/
http://www.ïŹ‚ickr.com/photos/scottm/262491216/
Who Uses Social Media?
3 out of 4 people
use social media
http://www.ïŹ‚ickr.com/photos/dobrych/3518808386/
http://www.ïŹ‚ickr.com/photos/stuffandnonsense/3106026995/
Why Social Media?
http://www.ïŹ‚ickr.com/photos/alexpatterson/2078963636/
http://www.ïŹ‚ickr.com/photos/22240293@N05/3845692998/
Blogs
Twitter
Facebook
LinkedIn
Community
CRM
Online Solutions
Contact:

jcohen@merrellgroup.com
  Twitter: @jeffreylcohen

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