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WeChat operation
By Alan Siu 21/2/16
WeChat account
• In order to registered a WeChat corporate account for PRC readers.
• We need to have PRC company BR and a...
• Usually, the large company should register the WeChat subscribed account
and WeChat corporate account.
• The subscribed ...
In China, quite a lot of QR code promotion is used
through WeChat. Download the QR code can
receive a coupon from the show...
Official account can be linked up with backend
app. The text message can be displayed on large
screen broadcast.
How to build up a WeChat group
Click build up a face to face group
Input random 4 digital figures.
The rest of the friends input the same figure.
VS
• Sina: interactive with a known and unknown people.
• The fans can click follow to obtain the news.
• WeChat: Add frie...
WeChat PC version
http://www.wechat.com/zh_TW/
Official account version
• mp.weixin.qq.com
Luck draw and discount coupon can be used
in the official account.
Ewallet can be used for sales transaction
Official WeChat account
over 200,000 fans will become large official
WeChat account.
• Once write up an article via official account.
• The article can be shared through the WeChat group within the
similar c...
WeChat official account benefits
• Bottle message to send message to the public.
• The fans can share the message to their...
How to join WeChat official account
• ID card copy version ( If you would like to join PRC official web site,
you need to ...
User interface
• https://mp.weixin.qq.com
Update the official account picture
Add watermark for the pictures
Add a domain name for display of the article
Upload new article
Subscribed version can spread one article per
day
You can select the finished article to spread.
Selection of the spread area
Create a new article.
You can write up a new article by this method.
Modify the article on this page
Add photos in the specific folder.
Create specific folder with the correct names.
Create photo album
Upload the pictures
Add video link
Add video URL link.
Upload the video on Tencent video site.
• http://v.qq.com/u/upload.html
• Create an video account on Tencent video site.
•...
Add pictures from the photo album
Upload the article from the forum page
You can add sub category article by press this
button.
The outlook of WeChat articles display will be
like this.
Click save
Write up the article on forum page
http://weidb.com/g999
Select the correct category for the article
Drag the whole article ( text, video and
photos ) and paste on the forum group.
Copy the link of the article link in the forum.
Input the URL address on this place.
Spread the article to public.
Select the article you would like to release to
public.
Finally, the admin needs to scan the QR code
to upload.
Alter the WeChat security setting.
Then you don’t need to scan the QR code on PC screen and release the article.
Switch off this setting to turn off the scanning
code for broadcast.
Write up the article and share on those forum
with the QR code picture
• http://weidb.com/g999
• http://www.weixin111.com
...
Admin management platform
Edit the admin right, add customer servicer
editor ( max 4 person with WeChat account )
Set up auto reply message
Create the rules of auto reply, make sure the
keywords are input separately.
• Additional reply – First login to your account and receive the greeting
message.
• Notice reply – Notice for the keyword...
Connect the official account with Tencent
business circle
• http://www.weifenglin.com/
Design menu
Insert the detail
Official account 公眾號
• Connect with backend application
• Create multiple QR code for tracing the sales record
• Poll
• Ad...
WeChat store
• Need to provide company BR.
• http://jingyan.baidu.com/album/e5c39bf5811d8939d76033e9.html
WeChat mobile store
• http://www.weidian.com/?utm_source=baidupz_1&wfr=qeeODi5j
• Another sales channel through mobile.
• Build up brand awareness on mobile version.
• Mobile buyers can download the WeC...
• Personal mobile account, no need to provide company BR.
• Official account is needed to provide the company BR.
• Offici...
http://weidian.com/?userid=206468312
Contact Detail
• Alan Siu
• Email: itxchas@yahoo.co.uk
• http://hk.linkedin.com/in/alansiu
WeChat operation
WeChat operation
WeChat operation
WeChat operation
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Teach you how to operate WeChat official account from 0 to 1.

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WeChat operation

  1. 1. WeChat operation By Alan Siu 21/2/16
  2. 2. WeChat account • In order to registered a WeChat corporate account for PRC readers. • We need to have PRC company BR and an officer with PRC identity card to registered. • If we registered a WeChat account by using HK company BR. • The WeChat account can only be seen by Hong Kong readers and the Free Travelers from PRC in Hong Kong region. • Once the Free Travelers go back to China. They cannot receive the news.
  3. 3. • Usually, the large company should register the WeChat subscribed account and WeChat corporate account. • The subscribed account can be sent 1 news per day. It is used as sending the greeting message towards the readers. • The corporate account can be sent 4 news per month. The usage of a corporate account is to verify as reference check by WeChat company. • If you would like to open an official account in Hong Kong. You need to provide Hong Kong company BR. If you would like to open an official account in China. You need to provide PRC company BR. • The location of the official account can be viewed by that local readers.
  4. 4. In China, quite a lot of QR code promotion is used through WeChat. Download the QR code can receive a coupon from the show girl.
  5. 5. Official account can be linked up with backend app. The text message can be displayed on large screen broadcast.
  6. 6. How to build up a WeChat group Click build up a face to face group
  7. 7. Input random 4 digital figures.
  8. 8. The rest of the friends input the same figure.
  9. 9. VS • Sina: interactive with a known and unknown people. • The fans can click follow to obtain the news. • WeChat: Add friend on mobile version. Both sides are agreed. • The conversation will be keen on personal greeting.
  10. 10. WeChat PC version http://www.wechat.com/zh_TW/
  11. 11. Official account version • mp.weixin.qq.com
  12. 12. Luck draw and discount coupon can be used in the official account.
  13. 13. Ewallet can be used for sales transaction
  14. 14. Official WeChat account over 200,000 fans will become large official WeChat account.
  15. 15. • Once write up an article via official account. • The article can be shared through the WeChat group within the similar category. • If the WeChat group have the max figure 5000, the group admin share the article, there will be 5000 fans can receive it. • The WeChat group is separated into different categories.
  16. 16. WeChat official account benefits • Bottle message to send message to the public. • The fans can share the message to their group. • Generate the QR code for the public to join the account. • LBS feature. • Share the message to other social media channels. • Share e membership card. • eWallet
  17. 17. How to join WeChat official account • ID card copy version ( If you would like to join PRC official web site, you need to provide PRC version. ) • Email account • Mobile number ( If you would like to join PRC official web site, you need to provide PRC version. ) • Account number • The subscribed account can be sent 1 news per day. It is used as sending the greeting message towards the readers. • The corporate account can be sent 4 news per month. The usage of a corporate account is to verify as reference check by WeChat company.
  18. 18. User interface • https://mp.weixin.qq.com
  19. 19. Update the official account picture
  20. 20. Add watermark for the pictures
  21. 21. Add a domain name for display of the article
  22. 22. Upload new article
  23. 23. Subscribed version can spread one article per day
  24. 24. You can select the finished article to spread.
  25. 25. Selection of the spread area
  26. 26. Create a new article.
  27. 27. You can write up a new article by this method.
  28. 28. Modify the article on this page
  29. 29. Add photos in the specific folder. Create specific folder with the correct names.
  30. 30. Create photo album
  31. 31. Upload the pictures
  32. 32. Add video link
  33. 33. Add video URL link.
  34. 34. Upload the video on Tencent video site. • http://v.qq.com/u/upload.html • Create an video account on Tencent video site. • Then copy the URL link of the video and paste on the section on slide 32.
  35. 35. Add pictures from the photo album
  36. 36. Upload the article from the forum page
  37. 37. You can add sub category article by press this button.
  38. 38. The outlook of WeChat articles display will be like this.
  39. 39. Click save
  40. 40. Write up the article on forum page http://weidb.com/g999
  41. 41. Select the correct category for the article
  42. 42. Drag the whole article ( text, video and photos ) and paste on the forum group.
  43. 43. Copy the link of the article link in the forum.
  44. 44. Input the URL address on this place.
  45. 45. Spread the article to public.
  46. 46. Select the article you would like to release to public.
  47. 47. Finally, the admin needs to scan the QR code to upload.
  48. 48. Alter the WeChat security setting. Then you don’t need to scan the QR code on PC screen and release the article.
  49. 49. Switch off this setting to turn off the scanning code for broadcast.
  50. 50. Write up the article and share on those forum with the QR code picture • http://weidb.com/g999 • http://www.weixin111.com • http://www.anyv.net • http://wosao.cn • http://www.juweixin.com • http://www.weixin234.com • http://vx173.com • http://www.v4.cc • http://www.weihaobang.com
  51. 51. Admin management platform
  52. 52. Edit the admin right, add customer servicer editor ( max 4 person with WeChat account )
  53. 53. Set up auto reply message
  54. 54. Create the rules of auto reply, make sure the keywords are input separately.
  55. 55. • Additional reply – First login to your account and receive the greeting message. • Notice reply – Notice for the keywords reply. One time only. • Keywords reply – Input the correct keywords reply message. • http://jingyan.baidu.com/album/e75aca85a3e328142fdac659.html
  56. 56. Connect the official account with Tencent business circle • http://www.weifenglin.com/
  57. 57. Design menu
  58. 58. Insert the detail
  59. 59. Official account 公眾號 • Connect with backend application • Create multiple QR code for tracing the sales record • Poll • Add retail address • LBS with wifi system • Customer service • VIP member group
  60. 60. WeChat store • Need to provide company BR. • http://jingyan.baidu.com/album/e5c39bf5811d8939d76033e9.html
  61. 61. WeChat mobile store • http://www.weidian.com/?utm_source=baidupz_1&wfr=qeeODi5j
  62. 62. • Another sales channel through mobile. • Build up brand awareness on mobile version. • Mobile buyers can download the WeChat store app to evaluate the products.
  63. 63. • Personal mobile account, no need to provide company BR. • Official account is needed to provide the company BR. • Official WeChat mobile store can join the WeChat of sales promotion. • All the mobile store new features can be used for official account. • http://bbs.weidian.com/thread-155512-1-1.html
  64. 64. http://weidian.com/?userid=206468312
  65. 65. Contact Detail • Alan Siu • Email: itxchas@yahoo.co.uk • http://hk.linkedin.com/in/alansiu
  • AbbyNguyen3

    May. 19, 2016

Teach you how to operate WeChat official account from 0 to 1.

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