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Smart Machines 
The Next Big Hype
What will we call them? 
● Smart machines, Intelligent machines, 
Brilliant machines, Clever machines... 
www.smartmachines.fi ?
Google Trends on Sep 2014
Smart Machines is winning 
Hype is rising! 
● Hype Cycle of Smart Machines released 
Gartner, Jul 2014 
● McKinsey writes about Smart Machines 
McKinsey Quarterly, Sep 2014 
● Economist writes about Smart Machines 
“The Age of Smart Machines”, May 2014 
www.smartmachines.fi
New technologies are enablers 
● The idea of Smart 
Machines is not new, 
but now the time is 
right 
→ Perfect storm 
www.smartmachines.fi
Innovations are the key 
● Most important innovations will be 
combinatory innovations* 
● Creative destruction will face those not 
willing or able to take action 
www.smartmachines.fi * The Second Machine Age, Brynjolfsson & McAfee
Phases of competition 
1. Wondering 
○ These machines are amazing! 
2. Innovations, phase 1 
○ Changing the way business is done within existing industries 
(transport, retail sales, warehouses, production) 
3. Innovations, phase 2 
○ Creating new industries 
4. The Age of Ecosystems 
○ High-technologization of industries, ecosystem-level competition 
www.smartmachines.fi
Timing and technology 
● Smart Machines is built on top of existing 
technologies and innovations 
○ Cloud computing 
○ Big data 
○ Internet of Everything 
○ Robotics 
www.smartmachines.fi
Categories 
Cloud computing 
● IaaS 
● PaaS 
● SaaS 
XaaS 
Big Data 
● Volume 
● Variety 
● Velocity 
multiple other V’s 
Internet of Everything 
● People 
● Things 
● Places 
● Information 
Robotics 
● Industrial 
● Service 
● Consumer 
Smart Machines is a combination of existing technologies and concepts 
www.smartmachines.fi
www.smartmachines.fi
Cloud Computing is the brain 
powering Smart Machines
The Role of Cloud Computing 
● Cloud Computing is an enabler of Smart Machines 
“Imagine a robot that finds an object that it's never seen or 
used before—say, a plastic cup. The robot could simply send an 
image of the cup to the cloud and receive back the object’s 
name, a 3-D model, and instructions on how to use it” 
J. Kuffner, Google 
www.smartmachines.fi IEEE: Jan 2011, http://spectrum.ieee.org/automaton/robotics/robotics-software/cloud-robotics
www.smartmachines.fi
Advanced Analytics provides wisdom to Smart Machines
The Role of Big Data 
● Advanced Analytics helps to model and predict the 
future 
“Machine learning–mining historical data with computer 
systems to predict future trends or behavior–touches more and 
more lives every day. Search engines, online recommendations, 
ad targeting, virtual assistants, demand forecasting, fraud 
detection, spam filters–machine learning powers all these 
modern services. But these uses barely scratch the surface of 
what's possible. 
Microsoft Azure Machine Learning 
www.smartmachines.fi http://azure.microsoft.com/en-us/services/machine-learning/
The Role of Big Data 
● Cloud Services provide scalability 
“Amazon Kinesis is a fully managed service for real-time 
processing of streaming data at massive scale. Amazon Kinesis 
can collect and process hundreds of terabytes of data per hour 
from hundreds of thousands of sources, allowing you to easily 
write applications that process information in real-time, from 
sources such as web site click-streams, marketing and financial 
information, manufacturing instrumentation and social media, 
and operational logs and metering data.” 
Amazon Kinesis 
www.smartmachines.fi http://aws.amazon.com/kinesis/
Robotics makes digitalization visible in production, 
services, transportation and all other areas of life
Sales of Industrial Robots 
Record high sales of industrial 
robots in 2013 
Worldrobotics.org: http://www.worldrobotics.org/uploads/tx_zeifr/June_04__2014_PI_IFR_World_Robot_Market.pdf 
www.smartmachines.fi
Drones - soon flying everywhere 
No piloting skills required 
The eBee takes off, flies and lands 
autonomously. 
The artificial intelligence incorporated in the 
senseFly autopilot continuously analyzes data 
from the Inertial Measurement Unit and the 
onboard GPS and takes care of all aspects of 
the flight mission. 
https://www.sensefly.com/drones/ebee.html 
www.smartmachines.fi
Consumer robotics 
Jibo 
kickstarter project, shipping 2015 
What is Jibo? It’s a little pod with a motorized 
swivel, equipped with cameras, microphones 
and a display. It recognizes faces and voices, 
and can act as a personal assistant by setting 
reminders, delivering messages and offering to 
take group photos. It also serves as a 
telepresence robot for video chat. 
Time.com 
https://www.indiegogo.com/projects/jibo-the-world-s-first-family-robot 
www.smartmachines.fi
IBM SyNAPSE chip 
● Computer chip imitating the 
brain (introduced in Aug 2014) 
The architecture can solve a wide class of problems 
from vision, audition, and multi-sensory fusion, and has 
the potential to revolutionize the computer industry by 
integrating brain-like capability into devices where 
computation is constrained by power and speed. 
IBM: http://www.research.ibm.com/cognitive-computing/neurosynaptic-chips.shtml 
www.smartmachines.fi
Internet of Things 
There are 50 to 500 billion connected devices in 2020 
IDC, General Electric
Intel Edison 
● Remember Raspberry Pi? 
● Intel Edison takes tiny 
computers to the next level 
● It can be the brains of 
almost any device (width is only 
35 mm) 
The Intel® Edison development platform is the first 
in a series of low-cost, product-ready, general 
purpose compute platforms that help lower the 
barriers to entry for entrepreneurs in the Internet of 
Things (IoT). 
Intel: http://www.intel.com/content/www/us/en/do-it-yourself/edison.html 
www.smartmachines.fi 
3,5 cm
Spark 
● Spark is a Wi-Fi development 
kit for connecting devices 
aka “things” to internet 
The Spark Core is our tiny Wi-Fi development kit 
that helps you build a connected product in hours, 
not weeks. The Spark Core is hooked to the Cloud 
out of the box, and the entire design is open 
source. 
Spark: https://www.spark.io/ 
www.smartmachines.fi
The Smart Machine era will be the most disruptive in the history of IT. 
Gartner Oct 2013
Categories of Smart Machines 
● Movers 
○ Example: Google “Self-Driving car” 
● Doers 
○ Example: Rething Robotics “Baxter” 
● Sages 
○ Example: IBM “Watson” 
www.smartmachines.fi IBM: Oct 2013, http://www.ibmbigdatahub.com/blog/rise-smart-machines-nothing-fear-now-austin
Movers 
Google Driverless Car 
www.smartmachines.fi Google Self-Driving Car: http://en.wikipedia.org/wiki/Google_driverless_car
Doers 
Baxter 
www.smartmachines.fi Rething robotics: http://www.rethinkrobotics.com/baxter/
Sages 
IBM Watson beating top human players in Jeopardy 2011 
www.smartmachines.fi IBM: http://www.ibm.com/smarterplanet/us/en/ibmwatson/what-is-watson.html
Google Brain 
● Artificial Intelligence (AI) is gaining a lot of 
attention 
Building High-level Features 
Using Large Scale Unsupervised Learning 
Our high-level detectors also outperform standard baselines in terms 
of recognition rates, achieving 74.8% and 76.7% on cat and human 
body respectively. In comparison, best linear filters (sampled from 
the training set) only achieve 67.2% and 68.1% respectively. 
Stanford & Google -paper Jul 2012 
Cat face drawn by computer base on 
looking at cat images from Youtube. 
www.smartmachines.fi http://arxiv.org/pdf/1112.6209v5.pdf
Wearables 
“Clothing and accessories incorporating computer and advanced 
electronic technologies” 
Wikipedia, Sep 2014 
Google Glass 
www.smartmachines.fi 
Apple Watch
Wearables, categories 
1. Lifestyle 
○ enhancing and simplifying everyday tasks and activities 
2. Entertainment 
○ providing enjoyment and entertainment to the user 
3. Health & Fitness 
○ giving insight to the user by showing personal body data 
Global market of wearable to reach £30B by 2018 
www.smartmachines.fi http://wearableworldnews.com/2014/05/06/wearable-world-taxonomy
Role of Smart Machines 
● Assist people 
● Advise people 
● Observe and help people 
● Extend people 
● Replace people? ... 
www.smartmachines.fi IBM: Oct 2013, http://www.ibmbigdatahub.com/blog/rise-smart-machines-nothing-fear-now-austin
The Future of Employment 
“According to our estimate, 47 percent of total 
US employment is in the high risk category, 
meaning that associated occupations are 
potentially automatable over some unspecified 
number of years, perhaps a decade or two“ 
The future of employment: how suspectible are jobs to computerisation? 
Frey & Osborne, Oxford Martin School 
Oxford Martin School: Sep 2013, http://www.oxfordmartin.ox.ac.uk/downloads/academic/The_Future_of_Employment.pdf 
www.smartmachines.fi
What next? 
● Innovations 
● Investments 
● Creative destruction 
● New skills needed 
www.smartmachines.fi twitter.com/immon

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Smart machines - The Next Hype

  • 1. Smart Machines The Next Big Hype
  • 2. What will we call them? ● Smart machines, Intelligent machines, Brilliant machines, Clever machines... www.smartmachines.fi ?
  • 3. Google Trends on Sep 2014
  • 4. Smart Machines is winning Hype is rising! ● Hype Cycle of Smart Machines released Gartner, Jul 2014 ● McKinsey writes about Smart Machines McKinsey Quarterly, Sep 2014 ● Economist writes about Smart Machines “The Age of Smart Machines”, May 2014 www.smartmachines.fi
  • 5. New technologies are enablers ● The idea of Smart Machines is not new, but now the time is right → Perfect storm www.smartmachines.fi
  • 6. Innovations are the key ● Most important innovations will be combinatory innovations* ● Creative destruction will face those not willing or able to take action www.smartmachines.fi * The Second Machine Age, Brynjolfsson & McAfee
  • 7. Phases of competition 1. Wondering ○ These machines are amazing! 2. Innovations, phase 1 ○ Changing the way business is done within existing industries (transport, retail sales, warehouses, production) 3. Innovations, phase 2 ○ Creating new industries 4. The Age of Ecosystems ○ High-technologization of industries, ecosystem-level competition www.smartmachines.fi
  • 8. Timing and technology ● Smart Machines is built on top of existing technologies and innovations ○ Cloud computing ○ Big data ○ Internet of Everything ○ Robotics www.smartmachines.fi
  • 9. Categories Cloud computing ● IaaS ● PaaS ● SaaS XaaS Big Data ● Volume ● Variety ● Velocity multiple other V’s Internet of Everything ● People ● Things ● Places ● Information Robotics ● Industrial ● Service ● Consumer Smart Machines is a combination of existing technologies and concepts www.smartmachines.fi
  • 11. Cloud Computing is the brain powering Smart Machines
  • 12. The Role of Cloud Computing ● Cloud Computing is an enabler of Smart Machines “Imagine a robot that finds an object that it's never seen or used before—say, a plastic cup. The robot could simply send an image of the cup to the cloud and receive back the object’s name, a 3-D model, and instructions on how to use it” J. Kuffner, Google www.smartmachines.fi IEEE: Jan 2011, http://spectrum.ieee.org/automaton/robotics/robotics-software/cloud-robotics
  • 14. Advanced Analytics provides wisdom to Smart Machines
  • 15. The Role of Big Data ● Advanced Analytics helps to model and predict the future “Machine learning–mining historical data with computer systems to predict future trends or behavior–touches more and more lives every day. Search engines, online recommendations, ad targeting, virtual assistants, demand forecasting, fraud detection, spam filters–machine learning powers all these modern services. But these uses barely scratch the surface of what's possible. Microsoft Azure Machine Learning www.smartmachines.fi http://azure.microsoft.com/en-us/services/machine-learning/
  • 16. The Role of Big Data ● Cloud Services provide scalability “Amazon Kinesis is a fully managed service for real-time processing of streaming data at massive scale. Amazon Kinesis can collect and process hundreds of terabytes of data per hour from hundreds of thousands of sources, allowing you to easily write applications that process information in real-time, from sources such as web site click-streams, marketing and financial information, manufacturing instrumentation and social media, and operational logs and metering data.” Amazon Kinesis www.smartmachines.fi http://aws.amazon.com/kinesis/
  • 17. Robotics makes digitalization visible in production, services, transportation and all other areas of life
  • 18. Sales of Industrial Robots Record high sales of industrial robots in 2013 Worldrobotics.org: http://www.worldrobotics.org/uploads/tx_zeifr/June_04__2014_PI_IFR_World_Robot_Market.pdf www.smartmachines.fi
  • 19. Drones - soon flying everywhere No piloting skills required The eBee takes off, flies and lands autonomously. The artificial intelligence incorporated in the senseFly autopilot continuously analyzes data from the Inertial Measurement Unit and the onboard GPS and takes care of all aspects of the flight mission. https://www.sensefly.com/drones/ebee.html www.smartmachines.fi
  • 20. Consumer robotics Jibo kickstarter project, shipping 2015 What is Jibo? It’s a little pod with a motorized swivel, equipped with cameras, microphones and a display. It recognizes faces and voices, and can act as a personal assistant by setting reminders, delivering messages and offering to take group photos. It also serves as a telepresence robot for video chat. Time.com https://www.indiegogo.com/projects/jibo-the-world-s-first-family-robot www.smartmachines.fi
  • 21. IBM SyNAPSE chip ● Computer chip imitating the brain (introduced in Aug 2014) The architecture can solve a wide class of problems from vision, audition, and multi-sensory fusion, and has the potential to revolutionize the computer industry by integrating brain-like capability into devices where computation is constrained by power and speed. IBM: http://www.research.ibm.com/cognitive-computing/neurosynaptic-chips.shtml www.smartmachines.fi
  • 22. Internet of Things There are 50 to 500 billion connected devices in 2020 IDC, General Electric
  • 23. Intel Edison ● Remember Raspberry Pi? ● Intel Edison takes tiny computers to the next level ● It can be the brains of almost any device (width is only 35 mm) The Intel® Edison development platform is the first in a series of low-cost, product-ready, general purpose compute platforms that help lower the barriers to entry for entrepreneurs in the Internet of Things (IoT). Intel: http://www.intel.com/content/www/us/en/do-it-yourself/edison.html www.smartmachines.fi 3,5 cm
  • 24. Spark ● Spark is a Wi-Fi development kit for connecting devices aka “things” to internet The Spark Core is our tiny Wi-Fi development kit that helps you build a connected product in hours, not weeks. The Spark Core is hooked to the Cloud out of the box, and the entire design is open source. Spark: https://www.spark.io/ www.smartmachines.fi
  • 25. The Smart Machine era will be the most disruptive in the history of IT. Gartner Oct 2013
  • 26. Categories of Smart Machines ● Movers ○ Example: Google “Self-Driving car” ● Doers ○ Example: Rething Robotics “Baxter” ● Sages ○ Example: IBM “Watson” www.smartmachines.fi IBM: Oct 2013, http://www.ibmbigdatahub.com/blog/rise-smart-machines-nothing-fear-now-austin
  • 27. Movers Google Driverless Car www.smartmachines.fi Google Self-Driving Car: http://en.wikipedia.org/wiki/Google_driverless_car
  • 28. Doers Baxter www.smartmachines.fi Rething robotics: http://www.rethinkrobotics.com/baxter/
  • 29. Sages IBM Watson beating top human players in Jeopardy 2011 www.smartmachines.fi IBM: http://www.ibm.com/smarterplanet/us/en/ibmwatson/what-is-watson.html
  • 30. Google Brain ● Artificial Intelligence (AI) is gaining a lot of attention Building High-level Features Using Large Scale Unsupervised Learning Our high-level detectors also outperform standard baselines in terms of recognition rates, achieving 74.8% and 76.7% on cat and human body respectively. In comparison, best linear filters (sampled from the training set) only achieve 67.2% and 68.1% respectively. Stanford & Google -paper Jul 2012 Cat face drawn by computer base on looking at cat images from Youtube. www.smartmachines.fi http://arxiv.org/pdf/1112.6209v5.pdf
  • 31. Wearables “Clothing and accessories incorporating computer and advanced electronic technologies” Wikipedia, Sep 2014 Google Glass www.smartmachines.fi Apple Watch
  • 32. Wearables, categories 1. Lifestyle ○ enhancing and simplifying everyday tasks and activities 2. Entertainment ○ providing enjoyment and entertainment to the user 3. Health & Fitness ○ giving insight to the user by showing personal body data Global market of wearable to reach £30B by 2018 www.smartmachines.fi http://wearableworldnews.com/2014/05/06/wearable-world-taxonomy
  • 33. Role of Smart Machines ● Assist people ● Advise people ● Observe and help people ● Extend people ● Replace people? ... www.smartmachines.fi IBM: Oct 2013, http://www.ibmbigdatahub.com/blog/rise-smart-machines-nothing-fear-now-austin
  • 34.
  • 35. The Future of Employment “According to our estimate, 47 percent of total US employment is in the high risk category, meaning that associated occupations are potentially automatable over some unspecified number of years, perhaps a decade or two“ The future of employment: how suspectible are jobs to computerisation? Frey & Osborne, Oxford Martin School Oxford Martin School: Sep 2013, http://www.oxfordmartin.ox.ac.uk/downloads/academic/The_Future_of_Employment.pdf www.smartmachines.fi
  • 36. What next? ● Innovations ● Investments ● Creative destruction ● New skills needed www.smartmachines.fi twitter.com/immon