12. Who is your ideal client?
Budget Industry Referral
Timeline Mentsch?
13. Same conditionsâŚ
Client 1 Client 2
Industry Tech Tech
Project Manager X X
Type of project Theme + custom
design
Theme + custom
design
Designer Theirs Theirs
Developer Y Y
25. Hiring
What you are looking for
⢠Experience
⢠Portfolio
⢠Personality
⢠References
⢠Test them!
What they are looking for
⢠Compensation
⢠Respect
⢠Opportunity to learn
⢠Flexibility
⢠Passion
32. x = number of billable hours per month =
60% of available work hours
y = overall overhead per month (salary,
taxes, rent, office expenses)
z = profit goals
a = hourly rate
(y + z) / x = a
35. Credits
Photos
⢠Church of All Nations â Wikipedia
⢠Western Wall â Wikipedia
⢠Armenian Quarter â Jaime.Silva, Flickr
⢠Southpark image â Southpark downloads
⢠Running guys in black and white â New Old Stock
⢠Sunset â Unsplash
⢠The Aussie Troops â Flickr
Links
⢠IDC report on CRM
⢠SugarCRM data on usage
⢠ReadWrite web on CRM
Hinweis der Redaktion
A bit about me and illuminea â how I got started in business and WP
With all due respect to WP, the whole running after projects that start and end is time consuming, and means you donât know whatâs happening next month. We realized after a few years of doing that, that it was too stressful.
So we came up with additional and ongoing services to offer your clients. Maintenance, hosting, support, reporting.
Recurring: SEO, hosting, maintenance
Ask audience for some things that make the ideal client
Hiring
You may not think youâll ever reach the stage where you want to spend money, but you will (God willing). And it sneaks up on you.
Hiring is one of the riskiest things you will do.
So start collecting talent today. Meet someone good? Write their details down and store them for the day you need to grow your team.
Freelancers are uber-important. They are your elasticity.
Cloud servers - theyâre all about increasing your resources when you need them, shrinking when you donât. Thatâs where amazing freelancers can help you out.
Keep a good database of freelancers you can turn to when you need a few more hours of someoneâs time, temporarily, but donât need to hire. If you can create an ongoing relationship with freelancers, itâs win-win. They know they can expect work from you, and you have somewhere to turn when in need.