Please meet Spook, a team of experienced and creative low profile professionals looking for solutions to your brand, product or sales problems. We are your special task force. You fire and forget. We deliver quality creative power, relevant and efficient communication concepts and top level services in 3 languages. Mailto: Thomas@spook.se, or Marcin@spook.se to find out what Spook can do for You.

1. Hello!
Spook is a Digital Communication Agency that integrates digital
and classic communication channels.
We convert digital, social and mobile to in-store traffic and sales.
We work with corporate and consumer brands in Europe and the USA.
We’re located in Warsaw, Poland and Gothenburg, Sweden.
Spook is a partner of the Swedish Trade Council.

2. Clients

3. Brands we’ve served in multiple countries

4. Brands served in single markets
POLAND SWEDEN USA
ADV Autodesk Adidas
Accenture Brighter Corporation Athena Health
Aroma Espresso Bars Jula Autodesk
Biotech Varsovia Kentor Boston Childrens' Hospital
Cadbury Kontentan Boston Museum of Fine Art
Capital Advisory Services Kungälvsbostäder Chili's
Cursor S.A. Mazda Scandinavia Chronos
Dirlango Prosilient Columbia Management
Eniro / PF.pl Proxio ComCast
First Recycling ResMed CVS Pharmacies
Goldenegg Scandinavian PC Systems DWS Scudder (Deutsche Bank)
Grycan Smart Safety FCEP
ITI Somninvest Harvard University
Jula StreetSmart Opinion International African-American Museum
Lech beer Wrapp Liberty Mutual
n Television Yamaha Scandinavia Market Search
Neoinvestments Massachusetts State Lottery
Onet.pl McKinney
Orange
Polpharma
Samsung Electronics
Samsung Mobile
HOLLAND Mechanica Branding
Metlife
National Constitution Center
NBC
Toyota Belvilla Old Mutual
TP S. A. Imation Europe Pogo
Williams Lea Puma
Saucony
SPAIN Voce
Inicio.es
Restaura
SWITZERLAND
Tectus S.A.
Proceq S.A.

5. Cases

6. Introducing Jula to Poland
Spook was responsible for launching this Swedish retail brand in Poland.
The scope included:
Market entry strategy consulting:
Repositioning the brand in relation to the competitive landscape in Poland, identifying &
segmenting target groups and creating the communication strategy to reach them.
Launch campaign:
Execution of a launch campaign for the first three retail outlets.
Channels:
Digital engagement, Social media, Out-of-home, Radio, Direct, Daily press
Results:
20 000 visitors during the opening weekend in Warsaw.

7. Jula’s launch in Poland
e was listed on the top 10 list on Creativity Online (creativity.com) for three months.

8. McKinney: A web site you can talk to.
McKinney is one of the USA’s top ten advertising agencies. Spook created one of the
world’s first web 3.0 sites, that allows you to talk to it on any topic. The project
involved linguists and AI-scientists, and was full of cutting-edge technology. The site
was listed on the top 10 list on Creativity Online (creativity.com) for three months.

9. Mazda Scandinavia’s suprising results
Spook created a digital-only launch campaign for Mazda's anniversary models
at the end of 2009, using behavioral targeting.
Channels:
Digital engagement + in-game advertising on the Xbox platform
Results:
Click-through-rate of 10%.
150% Sales increase in comparison to the year before.

10. Mazda won through relevance.
e was listed on the top 10 list on Creativity Online (creativity.com) for three months.

11. Accenture was unknown to students
Spook launched an innovative recruitment campaign across print- and digital
channels, engaging students in a series of games and quizzes. The goal was to raise
awareness and to receive 3000 CVs.
Channels:
Out-of-home, digital engagement, gaming, member-get-member, direct.
Results:
Exceeded expectations by 100% - 6000 verified CVs collected.

12. Accenture: Engaging through competition

13. Imation Europe finds a different way to sell
Spook created an innovative on-line bidding system to support bulk sales to
distributors. Purchasing department heads logged on to place bids for hard-to-sell
home electronics products by the pallet.
Channels:
Direct mail + on line platform
Results:
The platform delivered sales of 60’000 EUR in the first month of operation.

14. Our innovation delivered strong sales

15. MetLife 3D Corporate Social Network
MetLife is one of the world's leading financial institutions. Spook came up with an
innovative social network to help loyalize employees, creating social ties between
MetLife peole in different countries.

16. Highly
Recommended

17. “The Swedish Trade Council in Poland cooperates
with Spook when we need to support our customers
with communication strategy and campaigns. The
Swedish Trade Council makes it easier for Swedish
companies to grow internationally.
A crucial step when expanding to a new country is
how you communicate and what image of yourself
you present to the market. In order to do this you
need someone who is creative, who can think “out of
the box”, who knows the reality both in Sweden and
on the new market, who can understand the needs of
the client company and above all someone who can
create something that the new market will react on.
Spook has it all!
I would warmly recommend to use Spook as your
partner for communication strategy and campaigns.”
Daniel Larsson
Country Manager Poland
Swedish Trade Council

18. “Spook has shown strong ability and flexibility in
working to develop innovative interactive applications
that have no precedent.
I highly recommend their talented team!”
Lon Sheritt, MPH
Director of Data Management
Center for Adolescent Substance Abuse
Research Children's Hospital Boston
Harvard Medical

19. ''We engaged Spook to help develop the Interactive
part of a pitch we were giving to Chili's restaurant.
Chili's is one of the largest restaurant chains in the
US, with thousands of locations. Spook worked
tirelessly for five days and nights, literally making
themselves available when ever we needed them.
Creatively, Spook helped up grow the concept of the
pitch. Technically, they had fantastic digital
recommendations that Chili's loved. And their work
ethic is amazing.
Hill Holliday won the $90 + million dollar Chili's
contract, and Spook's work helped us achieve that
victory.
I highly recommend Spook as a creative, interactive
agency.''
Michelle McCormack
Digital Producer
Hill Holliday Boston

20. "We have met Spook on several occasions
discussing different ideas and concepts.
Spook is cutting edge in how to create a full
concept that supports brands and sales in new
and interesting channels.
It feels like they easily understand us and that they
are very sensitive to what we need. We hope to do
some great projects with Spook in the near future."
Andreas Åhrman
Marketing Manager
Nudie Jeans Co.

21. ''At BEAM Interactive and Relationship Marketing
we pride ourselves on creating category defining
work for brands such as MINI USA, PUMA, Bed
Bath & Beyond, Comcast and Fidelity.
A key component of being able to deliver such
award winning work is to find intelligent, detail
oriented, hard working, professional and reliable
partners who have a great sense of design, strong
development capabilities and a true desire to
move the needle.
In Spook we find all of these qualities. Their
leadership, clear communication and approach to
hard work to consistently meet aggressive
timelines makes them a pleasure to work with.
I highly recommend working with them. If you
need a verbal reference please drop me a line.''
Rob Peacock
Director, Production
BEAM Interactive and Relationship Marketing

22. “Spook is a mind expanding agency.
They know how to create communication that really
engages consumers in unexpected places.”
Truls Sjöstedt
CEO
Brighter AB

23. ''I represent a Swedish company which is the leading
recycling company in Poland. Spook is our main
partner in marketing & communications.
We have hired Spook for work ranging from strategic
work such as brand positioning but also very
practical work connected to developing a corporate
identity with guidelines for everything from printed
material to machines and equipment.
What I appreciate most in our corporation with
Spook is that they are structured, dedicated and very
outSPOOKen.
I also benefit from their ability to think strategically on
a high level but then quickly come down to the
practical details of implementation and connect with
people on different levels in my organization.''
Jonas Granath
Managing Director
First Recycling Sp. z o.o.

24. Pretty
Pictures

25. Kentor / Sweden Recruitment campaign

26. Kentor / Sweden Interactive sales movie

27. Dirlango Corporate identity

28. Harvard medical National substance abuse prevention toolbox

29. Smart Safety Campaign

30. Nudie Jeans International communication strategy

31. Thank you for reading. This is not
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www.facebook.com/SpookCommunication
and on Spook.se