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Saiful Hidayat
             AVP IT Service Strategy
         Directorate of Information Technology
             PT. Telekomunikasi Indonesia
                 saifulh@telkom.co.id
               www.namakuIful.com

CSR Telkom-Republika, Bagimu Guru Kupersembahkan,
                 Magelang, 20-02-09
Outline
Industry Going Through Significant
              Transformation




                                                      2.
      1.
                                                  Explosion
Digitalization
                                                      of
      of
                                                  Broadband
 Practically
 Everything


                       3. Things Are Getting Smarter…A
                          Lot Smarter…Really, Really Fast
Peran Teknologi Informasi :
               Transformasi Kapabilitas
           (unleash, democratize, empower)

          Flexibility
                                        Speed
Adaptibility of Change
                                        Real-time process




                          Freedom:
 Knowledge                                      Cost Efficiency
Sharing Media                                   Transaction, Energy, &
                         Time, Place,           Operational
                            Form


            Creativity                  Coverage
    Open Collaboration                  Borderless
         on new ideas
Teknologi-Teknologi Pemicu Era Digital
                     Multimedia


                                             - smarter, faster, cheaper        Komponen
                         microelectronic

                                             - more integration electronic & light
                         optoelectronic

                                             - integration and interaction
                         hardware

                                             - will speak, read, & see like human
                         software

                         transmission        - super-highway
      Teknologi
Informasi & komunikasi
                         radio               - wireless proliferates

                         video & broadcast   - becoming interactive

                         switching           - on-demand bandwidth

                         networking          - intelligent, and adaptive         Sistem
Trend Prosesor




Moore’s Law:
Setiap 18 bulan, kompleksitas
meningkat dua (2) kali




www.pctechguide.com/ 02procs.htm
Teknologi Komponen
Access Control:
                                   QuickTime™ and a
                               TIFF (LZW) decompressor
                            are needed to see this picture.




Terminal (CPE):

Mass Storage Development:
                     !


Aplikasi Photonic:
         !
Komunikasi
Wired, always on
             quot;                     quot;


Fixed wired vs wireless
              #           quot;
   $          $%           quot;       quot;       !
  quot;                !      $
        #                      quot;           & (!
                                           '
    )* + !
      !'           ,. 0!
                    - /0 1 2           /     3
)      4     2      quot;
Indonesia Internet Users : # 5
                in Asia




Source : internetworldstats.com




                                  10.5%   1150%
EU: Broadband is a major Driver
       of the Economy
Visi Komunikasi Wireless
           (Nirkabel) Broadband
                                                                  Home



                               WiMAX
                                                      WiFi
                         3G/2.5G




Office, Hotel, Airport, Campus, Cafe




                                       On the Go
           WiFi
                                                      WiMAX + WiFi +
                                                     3G/2.5G+4G/LTE
                                                 devices enable a powerful
                                               communication service platform
          Destination
Konvergensi Layanan
                    s
                  me nt
                ae
             o G inm lec                Ind PC
           de a       E
         Vi tert er                        us
          En nsum                             try
            Co




                           Multimedia
                            Industry
                                                     Bro
                                                        adc
                                                      Med ast
      ing
  ank nt                                            Con ia
 B
     me
 Pay hants                                              tent
     c
  Mer



                              Telco/
                             Cellular
                             Industry
Evolution of Communication and Devices
                                       Multimedia Communication
Single Mode Communication




      Before to Today                      Today to Tomorrow




                                               softphone




  TELEPHONY                 INTERNET
                                              iPhone
                                              MULTIPLAY
Seamless Mobility -
         Location, Time and Device Agnostic
                                     Find Child’s GPS
                                     Location on TV

    Watch Shows
                                                   Download the
    on Demand,
                                                   Latest Tunes
    Answer Video
    Call on TV


Work                                                      Watch TV on
from Home                                                 Train, Program
                                                          DVR for Tonight


  Make
  Wait Time                                             Schedule a Meeting
  Productive


                                             Conduct Telepresence
            Conference
                                             Meeting
            Face-to-Face


   Keep YOU Informed, Connected, Entertained and Secure as You Move
            Through Life - at Home, at Work, and on the Go
Impact of Digital Technology
               #           2    #                 #


      7
8$                     5                5                 5
                                    2                 $
          #        quot;                          #               %
                                             6        $           #
          0,               0.

          50/+                 5+             %%              % % &3




                                            9!)           '
Outline
It’s a New Age…..
  The Upcoming Era of Conceptual Age

                                                                       (creators & empathizers)




                                                   (knowledge workers)




                            (factory workers)
           !quot;

          (farmers)




                            Source: Daniel H. Pink, A Whole New Mind, New York, Riverhead Books, 2005
“The Next decade will be the Value Era- the refining & institutionalizing of
 the concept of value. Value isn’t just money.
 Its intellectual capital, ideas, innovation”.
                      Gordon Petrash, PWC- Intellectual Asset Management Practice
The Six Aptitudes for Conceptual Age

  Not Just…             But Also…

Function               DESIGN
Argument               STORY
Focus                  SYMPHONY
Logic                  EMPATHY
Seriousness            PLAY
Accummulation          MEANING
Function to Design
8   %

             #
         quot;       $
Argument to Story
8

    #   9    quot;    $
                 #          $
From Focus to Symphony :
   Life is Like a Music
Logic to Empathy
quot;           :        quot;quot;        #
    4               $#     6

        :       #     #
Play
    !           #                 $;
                                   ;$       !
                                            <<   quot;   =
            $                $   $      /
9                   !quot;
                                  #
        !                /
Meaning
        $             quot;    $   4
*           >        $    !
    !               9$
We need to be teaching how to
think with the WHOLE MIND!
The Four Generations in 100 years
From “close” to “open” environment:
• Society
• Communication
• Market
• Mind
• Behavior
• Value                                       >1980
                                  1964-1980

                         1946-1964


             <1946
Generation Characteristics
    quot;# $%            + ,+
                      %+ --      $               .$           2       2%
        & '( *
            )            '( * '( )
                           )! *              '( / '( 1
                                               *! 0               3'( '
                                                                     0

4                5           6   7           8   7    6           6

    $                                        9            #                66


    4                    9                                    9
                                                              :

                                                 !
        6
    ;                #                   %


    $                                %                        6


                                     quot;                7   46
Worlds and Environment of the Generation

quot;# $%        +,
             %+         .$         2        2%
 & '( *
     )                 '( / '( 1
                         *! 0          3'( '
                                          0
           +-- $
           '( * '( )
             )! *


 ;-         ;-          ;-             ;-

            9;--        9;--           9;--


                        <+ 29          <+ 29


                                   2#$           #
Xers Generation ’65 – ’80 : Relationship with information




  ?###/
   ?        /   ?    ?quot;
                     #?            /4
Millennial : Relationship With Information
Challenge : How to Filter Information - Usator




                                                 Source: Thoughts on Digital Media, Slideshare.net
Millennial =New Digital Native



        Will Grow




9      =
       =
2            -

9                   $
From some one Blog
  (Teacher Voice)




        hfsconversations.blogspot.com
Change !
Scholl 2.0
>#
     4



     9       7




     <                  7

     4



     $   6       ,
learn
 with technology

the way students

live
 with technology
the technology toolbox
the technology toolbox:   blogs
                                     personal
                                  reflection
                                      seeking
                                  feedback
the technology toolbox:   wikis



collaborative
knowledge building
Gudang Ilmu : Wikipedia

     quot;

         quot;

    /@

    quot;

         !quot;
quot;
the technology toolbox:   social networking
                  making connections
the technology toolbox:   multimedia




expressing
 creativity
Mau Cari Informasi Apa Aja : Google
Bisnis : Google
Games as Learning Tools : Benefit
      A                                                          #                            $
                 B
      8                                                         &                         3
                                       quot;
      *                        *                             ?           4            2       C
      (
      '
                         !C                                     'quot; *

                                                      &
                                                      )                               3
Adapted from : Vicki Davis, Winner – 2006 International Edublog Award for Best Wiki



                                                                         www.secondlife.com
ATHG Internet
                                            IPOL
                                •Penyebaran Ideologi
                                •Infiltrasi Opini Desktruktif


                                                                       SOSBUD
        EKONOMI

•Pembajakan terhadap HAKI
                                                                •Infiltrasi Budaya Bebas
•Penguasaan Informasi Bisnis
                                     INTERNET                   •Informasi yang tdk
 oleh Pihak Asing
                                                                  Bertanggung Jawab
•Penguasaan Pasar Lokal oleh
                                                                •Penyerangan Privacy
 Pihak Asing
•US Centric Network


                                        HANKAM
                               •Serangan/Perusakan terhadap
                               Aset dan Informasi Strategis
                               •Penyebaran SARA
                               •Computer Crime
Sisi Gelap TI

3G :
Girls



                      • 3G Gaming marketplace
        Games
                        by 2006: $16 Billion
                       Source: 3G.co.uk, Feb. 2003


           Gambling
Antisipasi ATHG Internet : Online Safety Guide
     )   4     =           ?   4
>   D             E
4# quot;
8                  quot;quot;
quot;                   =
                               /
       <$<
          7        !
   7          7        2



   quot;
   quot;      $   42 2#%
9 #<$
 <
*  =          4                quot;   4
     quot;        4# quot;
quot;quot;            !
              /
Antisipasi ATHG Internet : Online Safety Tips

  '
          quot;$
      FC
       (             9        /
      8    )         ?
      C    /
      8                   /
      2        <?
               $         $
      quot;          ?        /
  '        quot;#
            =    /
  '
      $          quot;            =
                #
      <
*                  *@'
Personal Info Safety Tips
  C       ?quot;        quot;#          <
          /
  @       quot;         $
      quot;
                    /
  @

                                        /
  C                     quot;
    $
    $      9                !


                                    /
               $#
Outline
The 21st Century Student
*

                               New communities   New Content
              New connection
)quot;
)
  quot;
Millennial wants to learn…
#

8




*   9F
Learning With Fun…example
Instructional Technology
Cyber school
New education for new generation
Creative Industry Potential

 Knowledge-       '      '2
  Creative



  Skilled
               '1 1 1
                   1     '112
  Worker



    Labor     ' 1 11 1
                 11       '112
  Intensive
Era Digital perlu Budaya DIGITAL
4   E              E

2
                   4           quot;    4   quot;quot;

2              !               !   !=

#             quot;        E

%                                   !    $

                   !quot;      B
                           B
Outline
Indigo Initiatives




Inisiatif terpadu Telkom Group untuk mendukung
industri & komunitas kreatif yang sehat di Indonesia
Indigo (Indonesia Digital Community)
Mendorong “Valuetainment Creativity”
Indigo Purposes
          Giving People The Freedom

            to Communicate and Share




                 to Learn and Grow



                        to Create and Innovate




                                 to Work Hard and Fun


Pleasant Environment
Indigo Activity

           PROMOTION




           EDUCATION


                       PRODUCTION
DISTRIBUTION
Indigo Implementation
                  Giving People Freedom to…….


           !
        quot; #$ % &'( )
         *




    quot;
quot;
2           )

                              Indigo Education
 seminar industri kreatif        edukasi Internet & aplikasinya




kompetisi cipta karya musik           game competition
The Infrastructure
                   Digital Content & Applications


       Digital Content & Applications
Game   Education     Music   Animation    Schools   Govt       SMEs


                         Digital Payment

                     Digital Payment

                    Digital Asset Management
copyright Digital Asset
               directory           media
                                 Management                portal
protection     services                  server

                     Broadband & Broadcast

         Broadband & Broadcast
Russian

                                                                                               Spanish
                                                                       Japanese




                                                              Terima Kasih
                    Brazilian Portuguese




                                                                     Thank You
                                   Danke
              Merci
          =
Italian        French                      German


                                                                                                         Arabic
                                                                                     English




                                                                              Thai

                                               Traditional Chinese
HP With Camera
Internet Sehat

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Saiful Hidayat Trend Teknologi Digital Dan Dalam Pendidikan Bagimu Guru Kupersembahkan Ver 20022009

  • 1. Saiful Hidayat AVP IT Service Strategy Directorate of Information Technology PT. Telekomunikasi Indonesia saifulh@telkom.co.id www.namakuIful.com CSR Telkom-Republika, Bagimu Guru Kupersembahkan, Magelang, 20-02-09
  • 3.
  • 4. Industry Going Through Significant Transformation 2. 1. Explosion Digitalization of of Broadband Practically Everything 3. Things Are Getting Smarter…A Lot Smarter…Really, Really Fast
  • 5. Peran Teknologi Informasi : Transformasi Kapabilitas (unleash, democratize, empower) Flexibility Speed Adaptibility of Change Real-time process Freedom: Knowledge Cost Efficiency Sharing Media Transaction, Energy, & Time, Place, Operational Form Creativity Coverage Open Collaboration Borderless on new ideas
  • 6. Teknologi-Teknologi Pemicu Era Digital Multimedia - smarter, faster, cheaper Komponen microelectronic - more integration electronic & light optoelectronic - integration and interaction hardware - will speak, read, & see like human software transmission - super-highway Teknologi Informasi & komunikasi radio - wireless proliferates video & broadcast - becoming interactive switching - on-demand bandwidth networking - intelligent, and adaptive Sistem
  • 7. Trend Prosesor Moore’s Law: Setiap 18 bulan, kompleksitas meningkat dua (2) kali www.pctechguide.com/ 02procs.htm
  • 8. Teknologi Komponen Access Control: QuickTime™ and a TIFF (LZW) decompressor are needed to see this picture. Terminal (CPE): Mass Storage Development: ! Aplikasi Photonic: !
  • 9. Komunikasi Wired, always on quot; quot; Fixed wired vs wireless # quot; $ $% quot; quot; ! quot; ! $ # quot; & (! ' )* + ! !' ,. 0! - /0 1 2 / 3 ) 4 2 quot;
  • 10. Indonesia Internet Users : # 5 in Asia Source : internetworldstats.com 10.5% 1150%
  • 11. EU: Broadband is a major Driver of the Economy
  • 12. Visi Komunikasi Wireless (Nirkabel) Broadband Home WiMAX WiFi 3G/2.5G Office, Hotel, Airport, Campus, Cafe On the Go WiFi WiMAX + WiFi + 3G/2.5G+4G/LTE devices enable a powerful communication service platform Destination
  • 13.
  • 14. Konvergensi Layanan s me nt ae o G inm lec Ind PC de a E Vi tert er us En nsum try Co Multimedia Industry Bro adc Med ast ing ank nt Con ia B me Pay hants tent c Mer Telco/ Cellular Industry
  • 15. Evolution of Communication and Devices Multimedia Communication Single Mode Communication Before to Today Today to Tomorrow softphone TELEPHONY INTERNET iPhone MULTIPLAY
  • 16. Seamless Mobility - Location, Time and Device Agnostic Find Child’s GPS Location on TV Watch Shows Download the on Demand, Latest Tunes Answer Video Call on TV Work Watch TV on from Home Train, Program DVR for Tonight Make Wait Time Schedule a Meeting Productive Conduct Telepresence Conference Meeting Face-to-Face Keep YOU Informed, Connected, Entertained and Secure as You Move Through Life - at Home, at Work, and on the Go
  • 17. Impact of Digital Technology # 2 # # 7 8$ 5 5 5 2 $ # quot; # % 6 $ # 0, 0. 50/+ 5+ %% % % &3 9!) '
  • 19. It’s a New Age….. The Upcoming Era of Conceptual Age (creators & empathizers) (knowledge workers) (factory workers) !quot; (farmers) Source: Daniel H. Pink, A Whole New Mind, New York, Riverhead Books, 2005 “The Next decade will be the Value Era- the refining & institutionalizing of the concept of value. Value isn’t just money. Its intellectual capital, ideas, innovation”. Gordon Petrash, PWC- Intellectual Asset Management Practice
  • 20. The Six Aptitudes for Conceptual Age Not Just… But Also… Function DESIGN Argument STORY Focus SYMPHONY Logic EMPATHY Seriousness PLAY Accummulation MEANING
  • 21. Function to Design 8 % # quot; $
  • 22. Argument to Story 8 # 9 quot; $ # $
  • 23. From Focus to Symphony : Life is Like a Music
  • 24. Logic to Empathy quot; : quot;quot; # 4 $# 6 : # #
  • 25. Play ! # $; ;$ ! << quot; = $ $ $ / 9 !quot; # ! /
  • 26. Meaning $ quot; $ 4 * > $ ! ! 9$
  • 27. We need to be teaching how to think with the WHOLE MIND!
  • 28. The Four Generations in 100 years From “close” to “open” environment: • Society • Communication • Market • Mind • Behavior • Value >1980 1964-1980 1946-1964 <1946
  • 29. Generation Characteristics quot;# $% + ,+ %+ -- $ .$ 2 2% & '( * ) '( * '( ) )! * '( / '( 1 *! 0 3'( ' 0 4 5 6 7 8 7 6 6 $ 9 # 66 4 9 9 : ! 6 ; # % $ % 6 quot; 7 46
  • 30. Worlds and Environment of the Generation quot;# $% +, %+ .$ 2 2% & '( * ) '( / '( 1 *! 0 3'( ' 0 +-- $ '( * '( ) )! * ;- ;- ;- ;- 9;-- 9;-- 9;-- <+ 29 <+ 29 2#$ #
  • 31. Xers Generation ’65 – ’80 : Relationship with information ?###/ ? / ? ?quot; #? /4
  • 32. Millennial : Relationship With Information Challenge : How to Filter Information - Usator Source: Thoughts on Digital Media, Slideshare.net
  • 33. Millennial =New Digital Native Will Grow 9 = = 2 - 9 $
  • 34. From some one Blog (Teacher Voice) hfsconversations.blogspot.com
  • 36. Scholl 2.0 ># 4 9 7 < 7 4 $ 6 ,
  • 37. learn with technology the way students live with technology
  • 39.
  • 40.
  • 41. the technology toolbox: blogs personal reflection seeking feedback
  • 42.
  • 43. the technology toolbox: wikis collaborative knowledge building
  • 44. Gudang Ilmu : Wikipedia quot; quot; /@ quot; !quot; quot;
  • 45. the technology toolbox: social networking making connections
  • 46.
  • 47. the technology toolbox: multimedia expressing creativity
  • 48.
  • 49. Mau Cari Informasi Apa Aja : Google
  • 51. Games as Learning Tools : Benefit A # $ B 8 & 3 quot; * * ? 4 2 C ( ' !C 'quot; * & ) 3 Adapted from : Vicki Davis, Winner – 2006 International Edublog Award for Best Wiki www.secondlife.com
  • 52.
  • 53. ATHG Internet IPOL •Penyebaran Ideologi •Infiltrasi Opini Desktruktif SOSBUD EKONOMI •Pembajakan terhadap HAKI •Infiltrasi Budaya Bebas •Penguasaan Informasi Bisnis INTERNET •Informasi yang tdk oleh Pihak Asing Bertanggung Jawab •Penguasaan Pasar Lokal oleh •Penyerangan Privacy Pihak Asing •US Centric Network HANKAM •Serangan/Perusakan terhadap Aset dan Informasi Strategis •Penyebaran SARA •Computer Crime
  • 54. Sisi Gelap TI 3G : Girls • 3G Gaming marketplace Games by 2006: $16 Billion Source: 3G.co.uk, Feb. 2003 Gambling
  • 55. Antisipasi ATHG Internet : Online Safety Guide ) 4 = ? 4 > D E 4# quot; 8 quot;quot; quot; = / <$< 7 ! 7 7 2 quot; quot; $ 42 2#% 9 #<$ < * = 4 quot; 4 quot; 4# quot; quot;quot; ! /
  • 56. Antisipasi ATHG Internet : Online Safety Tips ' quot;$ FC ( 9 / 8 ) ? C / 8 / 2 <? $ $ quot; ? / ' quot;# = / ' $ quot; = # <
  • 57. * *@' Personal Info Safety Tips C ?quot; quot;# < / @ quot; $ quot; / @ / C quot; $ $ 9 ! / $#
  • 59. The 21st Century Student * New communities New Content New connection )quot; ) quot;
  • 60. Millennial wants to learn… # 8 * 9F
  • 62. Instructional Technology Cyber school New education for new generation
  • 63. Creative Industry Potential Knowledge- ' '2 Creative Skilled '1 1 1 1 '112 Worker Labor ' 1 11 1 11 '112 Intensive
  • 64. Era Digital perlu Budaya DIGITAL 4 E E 2 4 quot; 4 quot;quot; 2 ! ! != # quot; E % ! $ !quot; B B
  • 66. Indigo Initiatives Inisiatif terpadu Telkom Group untuk mendukung industri & komunitas kreatif yang sehat di Indonesia Indigo (Indonesia Digital Community) Mendorong “Valuetainment Creativity”
  • 67. Indigo Purposes Giving People The Freedom to Communicate and Share to Learn and Grow to Create and Innovate to Work Hard and Fun Pleasant Environment
  • 68. Indigo Activity PROMOTION EDUCATION PRODUCTION DISTRIBUTION
  • 69. Indigo Implementation Giving People Freedom to……. ! quot; #$ % &'( ) * quot; quot;
  • 70. 2 ) Indigo Education seminar industri kreatif edukasi Internet & aplikasinya kompetisi cipta karya musik game competition
  • 71. The Infrastructure Digital Content & Applications Digital Content & Applications Game Education Music Animation Schools Govt SMEs Digital Payment Digital Payment Digital Asset Management copyright Digital Asset directory media Management portal protection services server Broadband & Broadcast Broadband & Broadcast
  • 72.
  • 73. Russian Spanish Japanese Terima Kasih Brazilian Portuguese Thank You Danke Merci = Italian French German Arabic English Thai Traditional Chinese