This webinar will take you down the path to learning to express your company's beauty in order to create an integrated positioning offline, online and even socially.

1. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]
Everybody is beautiful
The power of Differentiation
Markus von Aschoff
General Manager, ifridge & Company
Daniel Kraft
ifridge & Company
@danielkraft
http://www.ifridge.com/people/danielkraft/
https://www.xing.com/profile/Daniel_Kraft
http://www.linkedin.com/in/danielkraft

2. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]
ifridge & Company
Daniel Kraft
Founder & Managing Partner
Creative mind, communicator, investor
Stefanie Lightman
Founder & Managing Partner
Marketing veteran, keeping it real expert
Markus von Aschoff
Director & General Manager
Strategist, translator from product to market
Who we are
What we do
Who do we help
We are entrepreneurs. We support those We build great companies and we’re here to We work directly with founders or the
who have the courage to start a company. help you do the same. Our engagements executive team who have the courage to
Consider us your secret co-founder who range from mentor to a full set of services start something. Structure is less important
supports you to take the next step.
from strategy to operations.
than the vision and the people behind it.

3. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]
Strategy
What’s Your Story
Go to Market
Innovation
Innovation
From Genius Idea to Roadmap
Strategy
Go to Market
Turning Ideas into Revenues
Operations
Operations
Getting it to Work, Making Money

4. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]

5. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]
What’s your story?

6. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]

7. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]
Who you are! What you do!

8. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]

9. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]

10. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]

11. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]

12. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]
Make your beauty shine and take the next step
Strategy
What’s Your Story
Go to Market
Innovation
Innovation
From Genius Idea to Roadmap
Strategy
Go to Market
Turning Ideas into Revenues
Operations
Operations
Getting it to Work, Making Money

13. Client: [ifridge]
Project: [ifridge Corporate]
Project Lead: [Daniel Kraft]
There is More
Markus von Aschoff
Contact
General Manager
@mava77
Strategist, translator from product to market
www.ifridge.com/MarkusvonAschoff
Founders Handbook
Building great companies by Daniel Kraft
www.ifridge.com/events/webinars
Championships Start with Strategy
Your Business Guide by Rob Felton
June 6, 2012 – 11am EST (1700 CET)