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Business and Nutrition:
What’s possible? What isn’t?
John Humphrey
Ewan Robinson
1
Outline
• Intro
• Business and development
• Business ecosystem issues
• Case studies
• Conclusion
2
Introduction
• Why food and nutrition?
• Why businesses?
3
A framework for
Business and Development
4
Business Ecosystem constraints
5
Inputs
Farm
production
Processing ConsumersRetailingDistribution
6
Regulation / Market Order
Inputs
Farm
production
Processing ConsumersRetailingDistribution
Price and
quality Signalling
Reaching
the poor
Low
awareness
Business ecosystem constraints
7
Case studies
8
Non-profit Distribution
9
Regulation / Market OrderRegulation / Market Order
Inputs
Farm
production
Processing ConsumersRetailingDistribution
Price and
quality Signalling
Low
awareness
Non-profit distribution (i.e. RUTF)
Reaching
the poor
Reaching
the poor
10
Regulation / Market OrderRegulation / Market Order
Commercial Distribution
Inputs
Farm
production
Processing ConsumersRetailingDistribution
Price and
quality Signalling
Reaching
the poor
Reaching
the poor
Low
awareness
11
Mandatory Fortification
12
Regulation / Market OrderRegulation / Market Order
Inputs
Farm
production
Processing ConsumersRetailingDistribution
Price and
quality Signalling
Low
awareness
Mandatory Fortification
Reaching
the poor
Reaching
the poor
13
Mandatory Fortification
Dangote Flour Mills,
Lagos, Nigeria
http://dangote.com/ourbrands/flour
14
Farm Production
15
Regulation / Market Order
Inputs
Farm
production
Processing ConsumersRetailingDistribution
Price and
quality Signalling
Reaching
the poor
Low
awareness
Price and
quality
Farm Production
16
Inputs
Farm
production
Processing
Price and
quality
Price and
quality
Farm Production
17
Regulation / Market Order
Inputs
Farm
production
Processing ConsumersRetailingDistribution
Price and
quality Signalling
Price and
quality Signalling
Reaching
the poor
Low
awareness
Reaching
the poor
Low
awareness
Farm Production
18
Complementary Foods
19
20
Complementary Foods in Tanzania
21
Product Price per kg
Maize flour 1,000
Domestic flour mix 3,000
Domestic fortified flour 5,000
Multinational 13-20,000
Concluding thoughts
22
Questions?
23

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Business and Nutrition: What’s possible? What isn’t?