Practical Employee Engagement Tools - HSBC

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Anthony Denatale

1 of 3 presentations for the Engage Wales networking event. Hosted by ideasUK, held at the Wales Audit Office, Cardiff.

Business Seele & Geist Technologie

Practical Engagement
Tools
Michael Davies
Zufi Yousaf

Cardiff Networking Event

Wales Audit Office

Overview

Audience of 36,500
Open to UK employed staff
8,000 suggestions received per year (average)
Interactive platforms
Key marketing channels

Submission statistics
2007 8,462 2010 9,368

2008 6,879 2011 7,856

2009 10,462

Key marketing channels
Implemented ideas Posters

Internal TV Advertising
Platform launch Merchandise

Roadshows Competitions

Events Intranet
Recognition Idea of the month
topic

scheme awareness scheme awareness

Networking e-newsletters /
emails
Leadership
& evaluator buy-in Yearly results

Platform usage Certificates

Teaching / Tool Kits Word of mouth
Quality ideas Recognition events

Marketing highlights
Branding Certificates

Roadshows Winners Lunch

Idea of the Month

Aligned with business
priorities
Defined topic
Top 15 ideas selected
One overall winner

Social media platform

Site features
Commenting / voting
Top tag words
Most discussed ideas

Marketing tools
Engagement statistics
Employee location
Online collaboration

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Practical Employee Engagement Tools - HSBC

1. Practical Engagement Tools Michael Davies Zufi Yousaf Cardiff Networking Event Wales Audit Office

2. Overview Audience of 36,500 Open to UK employed staff 8,000 suggestions received per year (average) Interactive platforms Key marketing channels Submission statistics 2007 8,462 2010 9,368 2008 6,879 2011 7,856 2009 10,462

3. Key marketing channels Implemented ideas Posters Internal TV Advertising Platform launch Merchandise Roadshows Competitions Events Intranet Recognition Idea of the month topic scheme awareness scheme awareness Networking e-newsletters / emails Leadership & evaluator buy-in Yearly results Platform usage Certificates Teaching / Tool Kits Word of mouth Quality ideas Recognition events

4. Marketing highlights Branding Certificates Roadshows Winners Lunch

5. Manager’s Toolkits

6. Idea of the Month Aligned with business priorities Defined topic Top 15 ideas selected One overall winner

7. Social media platform Site features Commenting / voting Top tag words Most discussed ideas Marketing tools Engagement statistics Employee location Online collaboration

8. Questions?