30 DAY
SOCIAL MEDIA
MARKETING
PLAN

What to Expect
Near
Instant Social
Work Mastery
Results
This plan is not easy to The Plan is Becoming “Social
keep up with and it designed to give
requires diligence. What Proof” is one key
will keep you going is you near instant factor in Google's
knowing you are taking results because of Panda update.
your learned knowledge, the research you Every day of this 30
and immediately taking
activity, and turning will be doing before day plan, will help
learned knowledge into you even start you with your overall
activity knowledge. By creating content. rankings. Remember
doing this you will see this is just the
your blog gain visitors,
You will have a
plan of attack that starting point, but
links, rankings and great
feedback from your new will have you this will jump start
fans. Each day that you you to internet
finish you will be one step
motivated to take
business mastery.
closer to your traffic and action.
financial goals.

The first week of the 30 day plan will be
the set up stage, it is hard, it is tedious
but it can't be ignored. Nobody goes to
war without a plan; nobody builds an
empire without a blueprint. So lay your
foundation correctly, don’t build on
quicksand....let’s get started!

Day 1: Keyword research
Start off with your foundation of keyword terms you will be going after,
don't let this stop you. The first blog I launched I didn't even do keyword
research I just did it, needless to say it failed. Although I took action and
learned from it, I wish I had a plan to start with. Until you become a
more sophisticated marketer, just be a noob and go through the
process. I will give you a few steps that will get you started therefore at
least you will have an ideal of keyword terms you can rank for.

Step 1:
Download a free trail of market
samurai and seo power suite

Step 2:
Build a large list of keyword terms for
the network marketing industry (or
whatever industry you are in) with seo
power suite rank tracker module

Step 3:
Choose Google related searches

Step 4:
Put in a root keyword, then when you get result
choose select all and hit next. Do this process over
& over again until Google runs out of suggestions,
then copy keywords to clipboard.

Step 5:
Enter your keywords into market samurai to do
keyword research
Choose these settings... (remember this is just for the beginner
marketers)
Choose the keywords with at least 500 monthly searches. Remember if
you have a lower searched keyword, you can use that keyword as a
combination with another similar keyword phrase

Make your choices and click the key next to the keyword so we can
analyze it closer.
We will use a simple 3 rule formula for evaluating these keywords.
• Rule 1: On page seo, no more than 1 site with all y's
• Rule 2: Page Rank, at least 2 sites with pr3 and below
• Rule 3: Back Links Per Page, at least 2 sites below 50

This keyword fails the 3 rule evaluation

This keyword passes all 3 rules (Even though it passes all
3 rules I would never pick it because it has to low of a
search volume per month, example purposes only)
Summary: You are looking for keywords that have high
search volume and low competition, using our 3 rule
evaluation process. Dig deep because they are out there,
new keywords are becoming popular every day.

Day 2: Buy 2 Domains today (only 1 is needed if
you are not in the network marketing industry)
We will start by looking for an aged domain with back links. If
you have an aged domain with prior back links built to it, you
have a jump start over your competition. You can start with a
constant flow of back links so you can rank in the serps
(search engine results page)rapidly.

1. Go to Godaddy auctions and search for domains
with your keywords first, if you don't find any than
just search for keywords terms from the industry
as a whole. Remember we are searching for a
needle in a haystack here, nothing cute and fancy.

2. Use the search criteria of at least 2 years old

3. Use a page rank tool or scrape box to look up
page rank, if you are using scrape box it is the fake
page rank checker add-on.

4. Use blekko to see if the site has any backlinks, we
are using blekko because yahoo site explorer is no
longer.

5. Check the whois domain tool to see if the domain
has any drops

6. Make your pick then Register it whois private, this is
key, if you don't register it private you have a chance
of losing your page rank on the next pr update.
You have now cut time off of your authority goal by getting
an aged domain with built in page rank and back links,
remember to get two domains because one will be our
personal blog and the second will be our mlsp domain.
Note: Godaddy auction could take a few days but don't
wait. You can move on to the next day and just point your
domain when it becomes available.

Day 3: Hosting & pointing your domain
Buy hosting for your new blog & install your wordpress blog with the thesis theme.
There are many themes out there and one of the top 3 themes, is the thesis do it
yourself theme. I am far from a technical guy, but the thesis theme is written in a
css code that is cleaner and more seo friendly than any other theme. Remember
everything counts, and if a theme will help your seo so you can rank better, than
that’s the theme for us. I love using hostgator; they have good customer service
and having a hosting company with bad customer service and know live people you
can talk to, totally sucks. The slight discount that you receive from these types of
hosting companies is not even worth it when you have a problem that
comes up and you need help.

Step 1:
After signing up for your hosting account, point your
domain to it, you will find your name server information in
your cpanal area for your host gator account (pic below).

Step 2:
Click add-on domains

Step 3:
Install your wordpress site

Step 4:
Install your Thesis theme

Step 5:
Install feed burner feedsmith plug-in
(If you don’t know how to install a plug-in just Google "FeedburnerFeedsmith
Plug-in Video")

Sign up for feed burner account

Claim your feed
(Do a Google search for “best wordpress plug-in” & “Google
analytics wordpress” &feedburner tutorial video) I'm not a
tech guy remember, I’m just like you, I just know how to
search Google well.... Hehehe

Day 4: The back end system MLM Lead System Pro
(this only applies for the network marketing industry, all other industries just
move on to day 5, I do suggest you start researching affiliate products for your
industry)
Sign up for mlsp and go through the getting started training also sign up for
your mlsp domain. This is a onetime $50 hosting set up fee. The reason
why you want your own domain is because when you forward domains,
you can't build links. We want to emulate what we did earlier and get an
aged domain with page rank that we can build links to.

Step 1:
Account Tab

Step 2:
Domain Hosting

Step 3:
Set up all your affiliate
programs

Day 5: Setting up your Social Footprint
Sign up for all the sites in ping.fm & only wire (exclude Facebook & Twitter from ping.fm we
will use twitter feed to update them), this will take some time so make sure you set aside
enough time to completely fill in the profile information. Choose your username wisely; you
can use your personal name, your keyword, or your domain name. Once you sign up for your
accounts, Start a new spreadsheet in Google docs or Excel to put ALL your RSS feeds &
profile links into. Collect them all into one document and begin pinging them with pingler,
once they are updated with new content. I like pingler because if you do the monthly
subscription you can set it up to track your rss feeds automatically, so any time your profiles
or feeds get updated with new content, pingler will automatically ping the serps for you.

Step 1:
ping.fm

Step 2:
Twitter Feed

Step 3:
Sign up for bit.ly

Tip: Do not ping feeds that have already been pinged - only
when they have new content.
Tip: Use the same profile picture for all the networks you sign
up for- I.E Personal Branding

Day 6: Using Google tools
Set up your Google reader and Google alerts. To be a good blogger you must be in tuned into
the blogosphere of your niche. Take all the top leaders in mslp and subscribe to their RSS
feed and set alerts for their names and web properties(apply this to any industry or niche, just
find the key thought leaders and follow them. One will lead you to the next). Every day you
should be making comments on other blogs in your niche. Post a thoughtful, deep, excellent
comment soon after you get an alert that a new post has been made on any of the high traffic,
important blogs you are watching. Posting a good question that will invite conversation is also
acceptable.

Step 1:

Step 2:

Step 3:

Step 4:
I use the Feedly app for Google, it takes all the feeds you signed up
for in Google reader and puts them into Feedly. It will display all your
feeds in a nice magazine format for easy reading. You can tweak it to
your preferences but it is much nicer than reading blog post in
Google reader.

Day 7: Take slight brake
Take this day and rest a little bit, make it an easy work day. Go back over
your work you have done for the week and make sure there are no
mistakes. Check all your RSS feeds, your social profiles, review and finish
anything you haven't completed from week one. Get your keywords that
you have chosen and think about the first post you will write because
tomorrow we will be blogging.
Note: I have not mentioned anything about blog design, we are going to take
an ugly site and make it worthy of designing it later. I would rather you have
a ugly blog full of content, comments, and traffic, then a cute blog with no
content or traffic. The only thing I do suggest is getting your opt in up and
working for your new subscribers.

Day 8: Let’s go Blogging
Your set up period is over now it’s time to start blogging. From your keyword research that you have done
pick the first topic you wish to blog about. From your Google reader and alerts take a look at the format that
the leaders are using and copy them. Don't copy the content just copy the format, the structure of their blog
post. Do this to your liking, test aligning a picture on the left side or maybe on the right. Remember you
want to make a blog post scan-able to the reader for fast reading. So that means short paragraphs, bullet
points, bold text, etc... This might be your first blog post ever so just get it done. Don't worry about how it
looks or how informative it is, just get a post written and get it published. After it is published buzz your
content to all your social profiles in ping.fm, pingler & only wire & tribepro. (If you have pingler set up to ping
automatically that is one less thing to worry about)
Note: Tribe pro is primarily a network marketing tool for all other
industries try socialadr
Tip: Use a 9/1 or a 8/2 promotion strategy with ping.fm and only wire,
meaning always promote other peoples content before your own

Day 9: Directory Submission Day
Submit your site to directories today. I use a tool called sick submitter. It is
an automated tool that does all the heavy lifting for you. I do this on a
weekly basis because getting links over time helps your blog in the search
engines; remember we want a steady consistent flow of back links, aka.
Link velocity, not an all at once avalanche. A great free resource I used to
use before I started using sick submitter is called easy submits

Day 10: Article Marketing Day

Write and submit an article today using the same keyword has your 1st blog post. We will be doing a mass
promotion today. 1st write an article that supports the keywords and topic of your 1st blog post. 2nd submit that
article to e-zine articles with a link pointing back to your blog post & your mlsp domain. 3rd take that article
and using the best spinner spin it and re-purpose it for a mass submission. 4th Take the new article you have
crated in the best spinner and do a mass submission in article demon or article marketing robot. If you have
a hard time writing articles I recommend using instant article factory it makes writing articles a breeze. 5th
Once the article shows up in e-zine articles(whenever they approve it) make sure to buzz the exact page
where your article shows up on ping.fm, only wire, and tribepro. So we just took one article and promoted
your 1st blog post and your mlsp domain, also re-purposed it and did a mass promotion for bulk back-links.
Tip: Make sure you always spin your keywords, article summary, and the resource
box as well.
Note: I use article demon just because I like the user interface a little better
than article marketing robot, but both products are exceptional.

Day 11: Remote Blogging Day
Sign up for all these remote blog platforms listed below. A remote blogs are a low cost or a
free hosted blogging solution. Remote blogs are great to use because they are all usually
considered authority sites in Google’s eyes. So if you have a keyword that you are going after,
you might rank faster for that keyword by using these authority remote blog sites than using
your own self hosted wordpress blog. The key is ranking for a keyword, you don't care where
they are coming from, the truth of the matter, having backlinks coming from various places is
good for your overall seo picture over time, also it looks more natural and with all the
automation tools we use in our business, looking more natural is a plus. The #1 goal here is to
build an authority site that ranks well for multiple keywords over time. After you sign up for
these sites, write an article from 500-700 words using your keywords.
Then use the best spinner to make unique versions of that article and post
it to all your remote blogs today.

Note: Don't spend all your time building up remote blog sites. They are good for link juice but remember
they are still not your own sites. Your accounts can be disabled or Google can DE-index your site for any
given reason. Your primary goal is to build your own blog up to be an authority site.
Xanga
LiveJournal
Posterous
Wordpress Gain followers by posting really cool links
Blogger you find around your
Tumblr niche. We come across content all the time
Movable Type that we like but it is nothing we would put
Drupal on our main site, remote blogs are perfect
Squarespace for posting these types of things. People
Weebly will start following and recommending you
Text Pattern to others on EACH of the microblog
Life Type
communities you belong to just because
Terapad
you post really cool stuff!
Bravenet
Tripod
Text Pattern
Include your mlsp domain

Day 12: Comment Day

Check out your feedly and see what other
bloggers you subscribe to are up to today. Go
to the interesting posts and make great
comments. The more insightful, the more
helpful the better the comment. See if you
can make 20-30 blog comments today on
different blogs around your niche. When you
are asked for your URL in the comments
area, choose from your Twitter account,
certain posts on your site for deeper links,
and your other important social profiles
around the web that you pay the most
attention to, also your feedburner RSS feed.
Always mix up your links when blog
commenting so you don't have all your
comments just pointing to your main domain!
Maybe your Facebook page or better
networker blog. It’s all about being social and
gaining exposure, you never know why
people will tune in, if you are good looking girl
or guy, you never know you might get a new
subscriber just off your looks, the key is
having fun and being social.

Day 13: Press release day
Press releases are a very effective way of blog promotion. Some people are really good at
this and it can work together with some offline efforts you are already involved in. Example:
Let’s say your kids play soccer; well your blog can become a sponsor for your kid’s team.
This is news worthy information; try to make your press releases semi-news worthy. Let’s
take a look at a press release from two angles. One, it’s a back linking strategy and you
will build some great backlinks from your submissions. Two your press release could end
up going viral if an actual reporter picks it up and finds it really to be news worthy. These
are two tools I use for my press release strategy, Duct tape marketing has this really cool
free tool to help write your press releases. Once I have that completed I spin it make
unique copies with the best spinner and use this fivver gig to submit it.

Day 14: Directory Submission Day

The first time we had a directory submission day, we had just two sites to submit. This time we
have our blog, plus our mslp site, plus all of our remote blogs. That is why it is so important to
keep organized. Over time you might have 100-500 sites you are managing and tracking in the
serps with seo power suite, it can grow that fast. Use good keywords, different ones for each
site, some repetition is ok but use the best spinner to help you spin titles & descriptions.

Day 15: Blog Post & Comment Day

Get in a regular routine of blog posting, take the information you are receiving
from forums and other blogs, make a blog post about them, curate some
content. Then go back to the forum or blog and leave a link to your blog post,
instead of helping one community of people you can reach others by taking the
answer to questions outside of that particular community and putting it on your
blog.
Comments
Check Google reader & alerts for blogs you can post comments on today. Post
comments, good ones, on at least 5-10 blogs today. More if you can. Check
each blog and if the owner is letting people use keywords instead of just names,
use a good keyword. For Instance: Where you put your name in the comments
section normally. Try using a keyword instead. Deep link back to your main
site's posts that are most relevant and don't just link back to main domain
unless you don't have a relevant post to link to. Set up a schedule to comment
every day for 30 minutes from today onward.

Day 16: Research Day

Do research on Fivver.com for any top rated gigs that can help you with directory submissions, link
building, and social marketing. I do almost everything myself now, but there are plenty of fivver
gigs worth five bucks. Sign up for better networker, if you haven’t already. Better networker is the
most popular forum for the network marketing industry right now, start joining in on the
conversation. Remember answering question and asking question is how you build your social
proof. Ask a question and see how some of the power users answer you. Then model yourself
after them and start answering some question from users that you have the answer too. Don't use
the forum for spamming your message; use the forum to increase your marketability.
Tip: Look for top rated gigs

Day 17: Blog Post day
Get in a regular habit of blogging and creating content. This is such a barrier for most
people, but you have to conquer it. Remember you have three choices write it yourself, pay
for it or curate it. Successful people do what unsuccessful people are not willing to do. With
the keyword research you did, on day one, you have subjects to blog about, if you don’t, you
didn’t do it right and you might want to do some more keyword research. You can do a riff
post of a cool blog post you liked. A riff post is when you write an original title & first
paragraph using your keywords, in this paragraph you introduce the post you are riffing &
commentate about it. Then you just copy and paste the other persons post with a link back
to the author and giving the other author credit for the post. You then write a few paragraphs
about your thoughts & insights of the post you riffed.

Post Example:
Step 1: Write intro paragraph
Step 2: Link to real post with author credit

Step 3 : <blockquote>
Step 4: Write follow up paragraphs
Step 5: Post it, that’s it do more or do less. The point is you are
blogging, you are giving your readers some valuable content, they can
use. You are also link building, by linking directly to the authors post,
and it’s also a form of curating content. This post took 5 minutes, of
course I spend more time on content I really care about, but I just
wanted to show you how quickly you can blog every day. This is a 10
hour a week strategy; we want you to reach your network marketing
goals & dreams, by just committing to 10 hours a week.

Day 18: Community Day:
Build your social authority! Get into discussions on community sites and other web 2.0
properties like Facebook groups on mlsp find good twitter accounts to follow, make a
Google+ account, etc. and make comments on stories and sites that are relevant to your
niche. Really get into it and make a lot of relevant, helpful, insightful, but short comments
and try to hit everything you can today to improve your social proof on every social site you
are a member of. (Showing you are an involved member of the community and not just
spamming your own links to game the system.) Use the 90/10 rule, 80-90% of the links you
promote should be others, other people in your tribe, other people you follow, etc.

Day 19: Article submission day
Write and submit an article to e-zine articles, your goal with e-zine articles is to submit 100
articles in 100 days, 1 article a day. Once you have done enough article writing, back link
building, forum marketing, and all the things you need to do online, you hit what is called
critical mass, you have done so much promotion, your efforts are now growing organically,
on its own and no one can stop it. Once your article shows up on the article directories, buzz
the exact page where your article shows up with ping.fm, pingler & only wire & tribe pro
or(socialadr) and manually on your other social profiles

Day 20: Groups Day
Start a new group around your blog's main topic or an mlsp group on sites like, Face book,
Google+ etc... I don't promote spending allot of time on social networks. They can be a
complete waste of time. Do not make it your primary source of leads. Use social networks
for buzz traffic to your blog post. Look at it like this; social networks are the big water coolers
of the internet. They are the place where everybody hangs out, so you have to go where the
users are, but your goal is to get users out of the social networks and onto your blog or mlsp
domain. Not the other way around, you could end up spending hours on end just wasting
your time. Focus on the most popular sites like, Face book, twitter, and YouTube. Join
groups already established on network marketing. Make comments, start off the discussions
and invite your friends and followers to the groups you create or join.

Day 21: Press release & Directory Day
Submit another press release today &
Directory Submissions

Day 22: Seo Day
Use today and go back over the content you have submitted, make sure
it’s written properly with no clerical mistakes. Check your keyword density
and check if it is properly optimized (seo power suite) for your keyword
terms you are seeking. See if you are ranking for any terms yet. Do some
more research and see if you can make any quick and easy content
revisions to rank faster. Also don't forget your daily task.

Day 23: Video Day
Tubemogul or traffic Geyser? Tubemogul is a very powerful tool with analytics built in, plus
it’s free. On the other hand traffic geyser is an extremely powerful tool and it truly has more
to offer has far has video syndication go's. I suggest using Tubemogul until you are ready to
take video marketing seriously. When you decide to step your video marketing up, then
upgrade to traffic geyser. I'm kind of video shy so this is what I’m doing for my video
marketing, I am using software called article video robot. Simply put it takes your articles
and blog post and turns them into videos. So if you have a bit of a problem with video like I
do, don't let that stop you from producing video content, just re-purpose some of your written
content to video, and voila! You are in the video marketing game...
(Although I am shy and reluctant to get on camera, I have a video podcast series in
production now; you must overcome your fears to accomplish your goals)

Day 24: Remote Blogging Day
Make new posts to all of your remote blogs today, research good links and cool
post from your Google reader. You can do three things for remote blog content.1st
you can do a riff post or curate some content (explained earlier in day 17). 2nd
You can use an earlier method and create an original article using instant article
factory spin it with the best spinner to make enough original copies for your
remote blogs. 3rd If you are having trouble coming up with content, use Instant
Article Wizard Proto help you produce some content, very, very powerful tool. With
content being king online and having to produce so much of it we have two
options pay for it or use tools to help us produce it ourselves.

Day 25: Research day
It’s Time to go fishing, do you want to be icurrent.com
the cool kid that knows about everything alltop.com/
that’s going on in your niche. Well in blogcatalog.com
order to be that person you have to be guzzle.it/
tuned in. Introducing personalized news, yourversion.com
pick a few of these sites, the ones you paper.li/
like the best and wait for the news to postpost.com/
start rolling in. utopic.me/
google.com/blogsearch
flipboard.com/
Don't forget your daily task

Day 26: Blog Post Day
Take all this research you are doing and start focusing on becoming the thought
leader in your niche. Make your content just a little different from everyone else's
content. You have a broad over view of your niche, and you can see all the
content that is coming in. Take the popular content and make a post about it. If
you can't come up with anything, you can do a riff post, nothing wrong with it; at
least your blogging and putting good resources in front of your readers. Another
option if you are struggling for content is a guest blogger or guest post . If we all
use these same communities and build the user base up, we will all benefit.

Day 27: Article submission &
Directory Submission day
Submit a new article at e-zine articles & use your article demon or article
marketing robot account to do some mass article promotion. You have a
boat load of links to promote by now so just take your pick and promote it.
Once your article shows up on the article directories; buzz the exact page
where your article shows up with ping.fm, pingler & only wire & tribepro,
manually on your other social profiles

Day 28: Remote Blog Day
Make new posts to all remote blogs
today. Use the technique from before, try
to use some new keywords that are low
hanging fruit and easy to rank for.

Day 29: Content Development Plan
A good content strategy when first starting out is 2 original blog post a week, 2 riff
post or curated post, 2 batch remote blog post a week to all your platforms, 1
press release a week. So today sit down and make a content creation strategy for
yourself for the following weeks. Take what you have learned in these past weeks
and build a program for yourself. Remember this is not about anybody else but
yourself and your goals. Do what you can but be consistent, think long term over a
12 month period of time. If you create this much content over a 12 month period of
time, you will have reached your goals by the end of the year.
Note: Remember I am showing you a plan to do mass submissions, so when
I say one press release a week it’s really hundreds using the best spinner

Day 30: Mass Article Promotion &
Directory Submission & Press release Day
It’s time to promote all your blog post that has got indexed. Focus today on doing
a few submissions, write new articles for keywords you have not produced content
for yet. Submit your Blog, remote blogs, &mlsp domain to directories today.
Submit a press release today with the method we learned earlier. This time let the
world know how much of a winner you are. Let them know that you have just
completed your 30 day social media marketing plan, and you are pumped up. Let
them know that you will keep producing the type of content they are looking for
and that you are here to stay. Remember the only way to win, is to not quit, be
here a year from now and keep working your plan.

Time to Reflect
So we are at the end of day 30 social media marketing plan, congratulations. You have done what some will
never do, but always wish they would do. Look at what we have done in this time we have spent together. You
have learned how to do keyword research; you have set your first blog up. You bought a domain with page
rank and age to it. You have written multiple blog post and articles, you have submitted press releases about
your blog. You have done social marketing, forum marketing, blog commenting. You have done directory
submissions and produced videos, I am proud of you, and you should be proud of yourself. Now ask yourself
if your whole team just did what you did this month would you be successful as an organization? Now take
your activity knowledge and don’t stop, build momentum from these activities, outsource the activities you
don’t like, but keep moving. Internet marketing never stops, there is always something to be doing, evaluate
your business and keep producing content. In a world of spectators and on lookers, you are just the opposite.
You are in the game, not on the side line, set your goals high and keep achieving.

Thank You!