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                                                    Boundaryless !!!
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                                          Team                     Google




                                                         Nike




“Globalisation - Creating a Boundaryless HR”
 Defining & Managing of Global HR Practices



                                                         Shilpa Anna Rajan
 CONFIDENTIAL
                                                        Vidya Ramaswamy
 June 15, 2009
A Snapshot - Tata Consultancy Services

               Diverse Workforce
                                                                           Hungarian, 5%   Chinese, 10%
                                                                                                            Chilean, 15%
 • Largest IT Employer(126150)
 • 140 offices in more than 42 countries across the                                                                    British, 8%
                                                          Ecuadoran, 13%
   globe
 • 30% women, 54% workforce 3 yrs exp
                          kf      3+
                                                           Mexican, 10%
 • 67 nationalities, 773 Non Indian Hires (FY09)
                                                                                                                     Brazilian, 11%
 • Global Solution Unit(Vertical) in TCS
 • 3500 employees in India, UK, Europe, US,                       Uruguayan, 6%
                                                                                                                American, 8%
   APAC                                                                                     Others, 12%   Colombian, 2%
                                                                                                                   ,

 • Pioneer in Global HR practices




                                          The Differentiators


                                • KOSMOS
                                • iCALMS              • Digitization
                                • ACE                 • Shared Services
                                • AE FLI              • Global ESS
                                • Knowmax




As on 31st March 2009
                                                                                                                           PaperPresentation
                                                         -1-
                                                                                                                            CONFIDENTIAL
(Re) Defining and Managing of Global HR Practices
                                       ‘INSights
                                         Survey

                                 Spiral
                                Dynamics
                                                          Experienced
                      Dash of                              Satisfiers
                      Yellow



                    Managing Global HR - Case of Sub Operating Unit


                (Re)defining - Change management Intervention
                            called “A Dash of Yellow”

                     To Understand Perceived Expectations


                Managing - Global HR & OD Interventions using
                       “Spiral Dynamics & PROPEL”

                To E bl Movement f
                T Enable M     t from Current to Desired St t
                                      C     t t D i d State


                Sustaining - Continual Improvement Focus using
                                    “ESAT”

                          To Institutionalize and Excel

                                                                        PaperPresentation
                                           -2-
                                                                         CONFIDENTIAL
The Quintessence


    The Objectives - Trigger Questions…              The Methodology - Exploratory



    • What were the employee                      • Understanding Challenges in Global
      perception of Motivational Factors            HR(Problem Area in focus)
      (Defining)
                                                  • Experience Survey and Focus
    • How to indentify Interventions to             Group Discussions for Gathering
      enable transition from current to             Info (Data Collection)
      desired state? (Managing)
                                                  • Case Study and Analysis of
    • How to validate Satisfaction Levels           (pre & post) Outcomes
    • Pre and Post Implementation                   (Validation of Concepts)
      (Empirical Research)

    • How to Analyse Effectiveness wrt
      Business Outcomes?
      (Continual Improvement)



                                                                                      PaperPresentation
                                            -3-
                                                                                       CONFIDENTIAL
Boundaryless HR - The Saga…




   A Dash of Yellow - Interactions to capture perceived expectations using 6 Hats


   Key Satisfiers Blueprint - Derived from Focus Group Discussions


   Boundaryless Interventions ( HR&OD) on Top 5 Satisfier Categories


   Employee Satisfaction Survey Design - To measure Employee Satisfaction along top 5 satisfiers -
  Career & Job, Communication, Culture & Pride, Leadership, Supervisor


   ESAT Roll Out - To Gauge Effectiveness/Satisfaction and Analysis of Delta




                                                                                            PaperPresentation
                                                  -4-
                                                                                             CONFIDENTIAL
Findings and Recommendations

       Appreciating Interdependencies - Holistic Management of the Boundaryless HR Function & the
       consequent bearing on business outcomes


       OD Interventions in line with the articulated Vision, Mission and Values of the business
                                                     Vision


       Robust Communication for Shared Cultural identity


       Stakeholder Involvement in Interventions - Co creating Cultural Change alongside Structural Change


       HR & Leadership as Partners and Change Agents for sustaining the agility of the Boundaryless
       Organization

                Pre and Post Transformation ASI                               Change in Satisfaction Score- Pre and Post

           76                                                               Category          Pre       Post         Delta
           75
           74
           73
           72                                     Pre Change          Career & Job            74.24        75              (+0.76)
  AI
   S




           71                                     Post Change
           70
           69                                                         Culture & Pride         70.83        71              (+0.17)
           68
           67
                                                                      Communication           70.29        71              (+0.71)
                          e



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                                                                      Leadership                 73        73               Same
          Le
            tu
          ar




           S
         om
         C


         ul
        C


        C




                        Cate gory
                                                                      Supervisor              70.25        73              (+2.75)

                                                                                                                       PaperPresentation
                                                                -5-
                                                                                                                        CONFIDENTIAL
Thank You
Appendix 1 - Culture Maps (A Dash of Yellow)




                                               PaperPresentation
                              -7-
                                                CONFIDENTIAL
Appendix 2 - Blueprint & Interventions
                                                                Key Satisfiers Blueprint

                                                     (as bt i d f
                                                     ( obtained from A D h of Y ll
                                                                       Dash f Yellow E
                                                                                     Exercise)
                                                                                          i )
Career Opportunities                                    Recognitions
Compensation                                            Good working Conditions
Leadership Practices                                    Excellent working Relations
Good company Policies                                   Participation in Decision Making
Employment Security                                     Role Clarity
Degree of Autonomy & Responsibility                     Immediate Supervisor
Learning & Competency Development                       Facilitation from Support Groups
Robust Communication                                    Scope to Innovate
Work Life Balance                                       Collaboration across Geographies

Global Opportunities                                    Culture & Sense of Belonging

S       Satisfiers
                                                 “Boundaryless” Initiatives                             Effectiveness Measures Tracked
No      Category

      Immediate
 1                      Spiral Dynamics, PROPEL interventions, Soft skills training                Qualitative feedback
      Supervisor

                                                                                                   Mentorship Index and Delayed Feedback
 2    Leadership        Leadership connects, Leadership Development programmes
                                                                                                   Index

                        Knowledge Portal, Newsletters, Postings, strategy review meets, open       Connectivity Index, Knowledge Deployment
 3    Communication
                        houses                                                                     Index

                        Mentorship programmes, Induction & Acculturization ,Rewards, Town halls,
      Culture and                                                                                  Mentorship Index, Induction Quality Index,
 4                      Cultural Sensitization programmes, Fostering Innovation (Labs,
      Pride                                                                                        No of employees participating
                        Brainstorming)

                        Job postings with new roles, updated roles on Competency Management        HiPo Satisfaction Index, No of employees
 5    Career and J b
      C        d Job
                        system, High Potential Programme (HiPo) for role rotation/enhancements     rotated in last 3 months



                                                                                                                                  PaperPresentation
                                                                       -8-
                                                                                                                                   CONFIDENTIAL
Appendix 3 - Quantitative Benefits

                                                      SLA Compliance and Customer Satisfaction Index


                                     120.00%
                                     100.00%
                                     80.00%
                                     80 00%
                                     60.00%
                                     40.00%
                                     20.00%
                                      0.00%
                                                    Jul-08        Aug-08      Sep-08          Oct-08          Nov-08
                                                                                                       SLA              CSI




                                                               Employee Turnover Percentage

                                           1.5%
                                              1.25%
                                               1%



                                       %
                                              0.75%
                                           0.5%
                                           0 5%
                                              0.25%
                                               0%
                                                       April    May    June    July    Aug       Sep         Oct       Nov
                                                       (08)     (08)   (08)    (08)    (08)      (08)        (08)      (08)
                                                                                  Month




                                                                                                                PaperPresentation
                               -9-
                                                                                                                 CONFIDENTIAL

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“Globalisation - Creating a Boundaryless HR” Defining & Managing of Global HR Practices

  • 1. IPL Boundaryless !!! Slumdog Team Google Nike “Globalisation - Creating a Boundaryless HR” Defining & Managing of Global HR Practices Shilpa Anna Rajan CONFIDENTIAL Vidya Ramaswamy June 15, 2009
  • 2. A Snapshot - Tata Consultancy Services Diverse Workforce Hungarian, 5% Chinese, 10% Chilean, 15% • Largest IT Employer(126150) • 140 offices in more than 42 countries across the British, 8% Ecuadoran, 13% globe • 30% women, 54% workforce 3 yrs exp kf 3+ Mexican, 10% • 67 nationalities, 773 Non Indian Hires (FY09) Brazilian, 11% • Global Solution Unit(Vertical) in TCS • 3500 employees in India, UK, Europe, US, Uruguayan, 6% American, 8% APAC Others, 12% Colombian, 2% , • Pioneer in Global HR practices The Differentiators • KOSMOS • iCALMS • Digitization • ACE • Shared Services • AE FLI • Global ESS • Knowmax As on 31st March 2009 PaperPresentation -1- CONFIDENTIAL
  • 3. (Re) Defining and Managing of Global HR Practices ‘INSights Survey Spiral Dynamics Experienced Dash of Satisfiers Yellow Managing Global HR - Case of Sub Operating Unit (Re)defining - Change management Intervention called “A Dash of Yellow” To Understand Perceived Expectations Managing - Global HR & OD Interventions using “Spiral Dynamics & PROPEL” To E bl Movement f T Enable M t from Current to Desired St t C t t D i d State Sustaining - Continual Improvement Focus using “ESAT” To Institutionalize and Excel PaperPresentation -2- CONFIDENTIAL
  • 4. The Quintessence The Objectives - Trigger Questions… The Methodology - Exploratory • What were the employee • Understanding Challenges in Global perception of Motivational Factors HR(Problem Area in focus) (Defining) • Experience Survey and Focus • How to indentify Interventions to Group Discussions for Gathering enable transition from current to Info (Data Collection) desired state? (Managing) • Case Study and Analysis of • How to validate Satisfaction Levels (pre & post) Outcomes • Pre and Post Implementation (Validation of Concepts) (Empirical Research) • How to Analyse Effectiveness wrt Business Outcomes? (Continual Improvement) PaperPresentation -3- CONFIDENTIAL
  • 5. Boundaryless HR - The Saga… A Dash of Yellow - Interactions to capture perceived expectations using 6 Hats Key Satisfiers Blueprint - Derived from Focus Group Discussions Boundaryless Interventions ( HR&OD) on Top 5 Satisfier Categories Employee Satisfaction Survey Design - To measure Employee Satisfaction along top 5 satisfiers - Career & Job, Communication, Culture & Pride, Leadership, Supervisor ESAT Roll Out - To Gauge Effectiveness/Satisfaction and Analysis of Delta PaperPresentation -4- CONFIDENTIAL
  • 6. Findings and Recommendations Appreciating Interdependencies - Holistic Management of the Boundaryless HR Function & the consequent bearing on business outcomes OD Interventions in line with the articulated Vision, Mission and Values of the business Vision Robust Communication for Shared Cultural identity Stakeholder Involvement in Interventions - Co creating Cultural Change alongside Structural Change HR & Leadership as Partners and Change Agents for sustaining the agility of the Boundaryless Organization Pre and Post Transformation ASI Change in Satisfaction Score- Pre and Post 76 Category Pre Post Delta 75 74 73 72 Pre Change Career & Job 74.24 75 (+0.76) AI S 71 Post Change 70 69 Culture & Pride 70.83 71 (+0.17) 68 67 Communication 70.29 71 (+0.71) e n b tio ip rid r Jo ll so ra sh ca P vi & ve er & ni er O r ad ee u re up m Leadership 73 73 Same Le tu ar S om C ul C C Cate gory Supervisor 70.25 73 (+2.75) PaperPresentation -5- CONFIDENTIAL
  • 8. Appendix 1 - Culture Maps (A Dash of Yellow) PaperPresentation -7- CONFIDENTIAL
  • 9. Appendix 2 - Blueprint & Interventions Key Satisfiers Blueprint (as bt i d f ( obtained from A D h of Y ll Dash f Yellow E Exercise) i ) Career Opportunities Recognitions Compensation Good working Conditions Leadership Practices Excellent working Relations Good company Policies Participation in Decision Making Employment Security Role Clarity Degree of Autonomy & Responsibility Immediate Supervisor Learning & Competency Development Facilitation from Support Groups Robust Communication Scope to Innovate Work Life Balance Collaboration across Geographies Global Opportunities Culture & Sense of Belonging S Satisfiers “Boundaryless” Initiatives Effectiveness Measures Tracked No Category Immediate 1 Spiral Dynamics, PROPEL interventions, Soft skills training Qualitative feedback Supervisor Mentorship Index and Delayed Feedback 2 Leadership Leadership connects, Leadership Development programmes Index Knowledge Portal, Newsletters, Postings, strategy review meets, open Connectivity Index, Knowledge Deployment 3 Communication houses Index Mentorship programmes, Induction & Acculturization ,Rewards, Town halls, Culture and Mentorship Index, Induction Quality Index, 4 Cultural Sensitization programmes, Fostering Innovation (Labs, Pride No of employees participating Brainstorming) Job postings with new roles, updated roles on Competency Management HiPo Satisfaction Index, No of employees 5 Career and J b C d Job system, High Potential Programme (HiPo) for role rotation/enhancements rotated in last 3 months PaperPresentation -8- CONFIDENTIAL
  • 10. Appendix 3 - Quantitative Benefits SLA Compliance and Customer Satisfaction Index 120.00% 100.00% 80.00% 80 00% 60.00% 40.00% 20.00% 0.00% Jul-08 Aug-08 Sep-08 Oct-08 Nov-08 SLA CSI Employee Turnover Percentage 1.5% 1.25% 1% % 0.75% 0.5% 0 5% 0.25% 0% April May June July Aug Sep Oct Nov (08) (08) (08) (08) (08) (08) (08) (08) Month PaperPresentation -9- CONFIDENTIAL