2. Increasing disintermediation between Termination,
Switching and Local Communication/PBX
SIP is the main „ open standard“ for telecommunication signaling
Many open source implementations exist <- open standards can be easily
implemented
Provides for Voice, Text, Presence and Video
Media is transported via RTP and standardized codecs
Many platforms for SIP-based switching exist, e.g. Freeswitch, Asterisk...
Wholesale SIP trunking provides very competitive termination of calls
SIP, RTP SIP, RTP
Cloud-based
Local PBX Cloud-based Switch wholesale termination
Competition at all three layers lowers prices and increases effiency while
disrupting the tradional, monolithic telecommunication business
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3. Inbound communication gives rise to completely new
business models
Interconnection fees are currently
among the most stable sources of
income for telecommunication
operators
Number portability is beginning to
erode operator hold on this market
Totally new business models: „call me
for kickbacks“ arising
Agressive competition for customers‘
number result in increasing churn
Outbound and inbound telecommunication will diverge and segregate
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4. The cloud-powered voice API: SaaS, APIs and mash-ups
„Simplicity is the key to the adoption of technology“
End users interact with web sites – either through
apps or browser
B2C operators also deploy, configure and program
their sites purely remotely – through the browser
„Deep“ offerings, such as access to billing, banking
and communicationi networks will be provided as
B2B2C services to B2C OTT providers
APIs provided by cloud-based SaaS acts as the „middleware“ between
B2C providers and network operators
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5. WebRTC: a new technology framework for in-browser
rich media communications.
It is an implementation of an IETF workgroup (RTCweb) open standard
RTC: Real-Time Communications, i.e. text, voice and video
Based on code Google acquired from Global IP Solutions
(GIPS: the voice engine used by Skype)
Released to the public domain: open source
WebRTC enables rich media applications such as voice calls, video chat,
white-boarding, gaming etc. without any client or plug-in to run from a
browser using simple HTML and JavaScript APIs.
Voice, IM and Video in the browser
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6. Unified Communication (UC) meets social sharing: “my
desk is your desk”
Applications such as WebEx and Teamviewer provide the richest form of
communication: voice, video, text and program interaction
Integration with CTI, Unified Communication and corporate social
networks will provide „distributed workspace“ environments, which will
greatly enhance workflow and communication productivity
Phone, Videoconference, Mail, Presentation, address and directory services
will be accessible „seamlessly“ across all available screens and I/O
interfaces.
FMC will further blur the distinction
Corporate communication will be revolutionized and
completely bypass national operators
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