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How to plan a social media campaign for your business

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Spiderworking
Spiderworking

The document outlines the four steps to creating an effective social media campaign for a business: 1) Monitoring what is being said about the brand and competitors online, 2) Planning the strategy, tools, and goals of the campaign, 3) Implementing the campaign through various social media platforms, and 4) Evaluating the results and monitoring achievement of goals to make adjustments as needed. It also discusses potential advantages and disadvantages of social media campaigns, such as driving traffic but losing some message control.

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Creating a social media campaign for your business
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