Large organizations need to innovate to survive. This talk shows how tools like AR, VR, Voice, Machine Learning and more can help transform your business. The talk also talks about how larger companies can inhibit innovation.

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2018 Innovation at Scale & Building with ❤

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1 / Intro
2 / Our View of the Future
3 / Innovation Trends
4 / Why Innovation Fails at Scale
Overview
!2

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Every company is either a technology
company today or will need to become one.
Why do we Innovate?
!3

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COMPETITIVE ADVANTAGES
!4
It took over 73 years for the
telephone to hit a 90%
adoption rate in the U.S.
Dramatic Adoption Rates
T E C H N O L O G Y T O D A Y I S A D O P T E D A T A N A L A R M I N G R A T E
Telephone
Smart Phones
It will take only eight years for
the smart phone to hit a 90%
adoption rate in the U.S..
73
Y E A R S
8
Y E A R S

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We live, build, and ship innovation.
Our Point of View
!5

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1 / The willingness to try.
2 / The freedom to take risks.
3 / The drive to ship, measure, and iterate.
Ingredients for Innovation
!6
*These are the base ingredients for our innovation teams

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Billion dollar business are designed to
protect themselves from change.
!7

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The thing that drives innovation is people.
!8

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10. The Future is already
here… it’s just not evenly
distributed yet.
- William Gibson

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1 / Mobile & IoT
2 / Voice
3 / Augmented Reality
4 / Virtual Reality
5 / Artificial Intelligence & Machine Learning
Five technologies that are already here
!11

12. Mobile & IoT1/

13. A T H O M E O N T H E H O M E S C R E E N
Device Usage is Increasing
13
Today’s consumer is always connected. Mobile apps and the Internet of
Things (IOT) command an increasingly large portion of our time.
Time spent with digital
media on a mobile device
- eMarketer, 2016
Connected devices
in 2020
- IHS Markit, 2017
3+
H R S / D A Y
31
B I L L I O N
Time Spent per Adult User per Day with Digital Media, USA, 2008- 2016 Number of Devices in The Internet of Everything

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15. Let’s summarize it
Why Raizlabs
• Locks, Garagedoors & Doorbells
• Temperature and Environment
• Cleaning and Cooking devices
• Speakers and Entertainment
• Digital Assistants
T H E P H O N E A S A G A T E W A Y
At Home Connected Devices
At home connected devices are reaching both existing
electronic devices as well as net new devices. The key
categories include:

16. Let’s summarize it
Why Raizlabs
• Gateway for cloud connectivity
• Smaller BLE Connected Devices without Screens
• Correlation of data from multiple devices
• Management of device state
• Improved usability via apps
T H E P H O N E A S A G A T E W A Y
Medical Connected Device Usage
Mobile applications provide an ideal way for devices to
scale down, remove their interfaces and rely on the
smartphone as a rich interface and gateway for cloud
storage of clinically relevant data.

17. Let’s summarize it
Why Raizlabs
• Agriculture
• Retail
• Hotel
• Transportation
• Publishing
• Aviation
• Food and Restaurant
T H E P H O N E A S A G A T E W A Y
Other Mobile IoT Verticals
These just touch on two key areas but these trends are
universal across other industries too.

18. Voice2/

19. 19
24
M I L L I O N
75
P E R C E N T
“How much wood could a woodchuck
chuck if a woodchuck could chuck wood?”
O V E R 2 0 0 M I L L I O N T I M E S A M O N T H S O M E O N E A S K S A L E X A

20. Y O U R B R A N D H A S A V O I C E
Voice Applications
20
24m Smart Speakers
shipped by end of 2017
- Strategy Analytics 2017
75% of US Households will have
a Smart Speaker in Q4 of 2020
- Gartner, Edison Research 2017
24
M I L L I O N
75
P E R C E N T
Voice is rapidly becoming a preferred medium for search
(mobile & smart speaker) and over time will likely dominate
human computer interactions.
Early Use Cases Include:
• Hands free instructions & guides
• Information Retrieval (i.e. weather, nearby locations, status)
• Home commands for IoT
• Reminders
• Re-order

21. Let’s summarize it
Why Raizlabs
R A I Z L A B S
“Alexa, get me a beer”
A L E X A A N D G O O G L E H O M E S K I L L S
Raizlabs is an early adopter of Voice and recently launched a
new skill for Buttery and Amazon Echo.
The skill allows Buttery customers to order a beer with just
their voice. The buttery team takes it from there with delivery
to your house!

22. E N G A G E W I T H C O N S U M E R S
Voice in Hardware & Kiosks
22
Accuracy of Natural Language
processing is up to 95% in 2017
- Kleiner Perkins Caufield & Byers partner Mary
Meeker
95
P E R C E N T
Twenty percent of all mobile queries
were made with voice in 2016
- Kleiner Perkins Caufield & Byers partner Mary Meeker
20
P E R C E N T
We have hit the tipping point for AI research and
startup investment. That research is now finding its
way to companies and consumer facing applications.

23. AR & VRA U G M E N T E D & V I R T U A L R E A L I T Y
3/ 4/

24. I N M O S T H A N D S A L R E A D Y
Augmented Reality
24
ARKit, Apple’s Augmented Reality platform is the largest augmented reality
platform in the world.
Early Use Cases Include:
• Product sizing & placement (i.e. furniture, cars, etc)
• Measurement of parts, area, and material
• Statistics at sporting events (i.e. stats over players or at venues)
• Experiential events (i.e. Snapchat style filters, virtual worlds, etc)
• In-Store Navigation (Lowe’s just launched)
• Gaming (i.e. Pokemon Go)
Estimated number of iOS
devices (~50%) now have
native support for
Augmented Reality (iOS 11)
500
M I L L I O N
Number of
devices supported
by Google later
this year.
100+
M I L L I O N

25. AR

26. AR26

27. AR
E N G A G I N G E X P E R I E N C E S
IKEA AR Experience
27
IKEA was an early adopter of AR and
allowed customers to drop and manipulate
3 dimensional models of it’s furniture
directly into their homes.
Not only do users know if it will look good,
but they’ll know it fits before purchasing.

28. 28
Virtual Reality
F O R E A R L Y A D O P T E R S
Virtual Reality remains popular with early adopters
but hasn’t broken in to the mainstream due to device
fragmentation (Oculus, Samsung Gear VR, HTC,
Google all competing for distribution).
Most relevant examples of virtual reality include
experiential events & employee training.
20+
M I L L I O N
Early Use Cases Include:
• Gaming (currently dominates the platform)
• Manufacture & Training
• Experiential events marketing

29. 29
Virtual Worlds
A L I T E R A L P L A Y G R O U N D
An open ended virtual world experience with
realistic textures, lighting, and sound. We
also brought it to life with an interactive
archery range - try your luck at hitting the
target!

30. 30
Training Virtually
S U R G I C A L T R A I N I N G V I A V R
Imagery from MRIs, CT scans and
angiograms are being used to create
three-dimensional models that
physicians and patients see and
manipulate - leading to better patient
outcomes through surgical training as
well as better patient understanding
of their own procedures

31. 31
Shopping Virtually
P H Y S I C A L R E T A I L V I R T U A L L Y
Full immersive experiences are
beginning to be used to allow more
options than can be physically located
in a brick and mortar store. By
tapping into virtual reality, we can
allow consumers to customize and
experience products like never
before.

32. 32
VR in Hospitals
A L L E V I A T I O N O F P A I N A N D A N X I E T Y
Full immersive experiences are allowing pediatric
patients to have a less stressful and frightening
experience in hospitals while undergoing
surgeries or recovery.
Credit: Hermes Pardini Laboratories in Brazil

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AI & Machine Learning5/

34. AI at Work
P R A C T I C A L U S E S O F A I T O D A Y
34
The fields of Artificial Intelligence and Machine Learning have
received substantial investments in the past decade. The
results of investment should begin to enter the corporate
world.
Early Use Cases Include:
• Content personalization and recommendation.
• Cohort analysis and segmentation for marketing automation.
• Pattern recognition and prediction, such as autocompletion
and forecasting.
• Bots leveraging natural language processing for enhanced
customer support.
• Identifying and classifying objects within images for quality
control or contextual hints

35. © Rightpoint; all rights reserved. !35
• Arbie: is RBC Insurance
Canada’s chatbot
• Nienke: is NN Dutch’s chatbot
• Nuance and SPIXII: UK-based
white label chatbots for insurance
industry
• Lemonade: US P&C insurance
using AI/chatbot to deliver
policies and handle claims
through web and mobile
Next Generation Chatbots
P O W E R E D B Y A I & M L

36. E N G A G E W I T H C O N S U M E R S
Big Data Recommendations
36
Using AI & Machine learning we can create engaging
experiences that offer ease of use and added brand
engagement for customers.
Over 75% of what people watch comes
from our recommendations; which are
driven by machine learning
- Netflix
75
P E R C E N T
35% of Amazon’s consumer
purchases, come from product
recommendations.
- McKinsey 2013
35
P E R C E N T
ROWS
R A N K I N G

37. Defaults drive behaviors
P E R S O N A L I Z E D R E C O M M E N D A T I O N S
37
Using AI & Machine learning we can create personalized experiences that
offer ease of use and added brand engagement for customers.
85% of In-Store Replacements for
Instacart are chosen based on
algorithmic recommendations.
- Kleiner Perkins, Internet Trends Report 2017
85
P E R C E N T
Overall Revenue uplift, increasing to
15% in year two of implementation.
- Forrester Research
+10
P E R C E N T

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Why does Innovation fail at Scale?
!38

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Innovation has to be
built into the numbers
“We have to
hit our
quarterly
number.”

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Innovation can’t succeed
without the whole
company
“We have an
innovation lab
that thinks
about that.”

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So will the
competition.
“This will
cannibalize
the core
business.”

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Correct, unless
we protect it.
“This won’t
produce
enough
revenue.”
Raising Mice in the Elephants’ Cage

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They could, if the org &
culture supported them.
“Our people
can’t do this.”

44. © 2017 Rightpoint; all rights reserved. !44
1 / We have to make our quarterly number
2 / Innovation is not my problem
3 / This will cannibalize the core business
4 / This isn’t enough revenue
5 / Our culture/people don’t support this

45. © 2017 Rightpoint; all rights reserved. !45
1 / Time
2 / Accountability
3 / Fear
4 / Money
5 / People

46. Your work is going to fill a
large part of your life, and the
only way to be truly satisfied
is to do what you believe is
great work. And the only way
to do great work is to love
what you do.
- Steve Jobs

47. Thank you.
❤
@graiz