this presentation describes the differences in the global cultures and how it might affect doing business with different cultures?
what should a global leader do when dealing with different cultures?
when is the return of these recommendations on him as a leader?
2. Whatisculture?
Culture means the values, customs,
traditions, and ways of living which
distinguish one group of people
from another.
Culture is patterns of thinking,
feeling, and acting underpinning the
collective programming of the mind
which distinguishes the members of
one group or category of people
from another.
Culture gives people a sense
of:
who they are…
belonging
how they should behave
what they should be doing
8. 10categoriestounderstandculture
Mental Process and Learning
•mind is internalized culture,
and the mental process
involves how people organize
and process information
•each culture has a reasoning
process, but then each
manifests the process in its own
distinctive way
Work habits and practices
9.
10. Hofstede’sresearch
To create opportunities for
collaboration, global leaders must
learn
not only the customs, courtesies, and
business protocols of their
counterparts from other countries, but
they must also understand the
national character, management
philosophies, and mind-sets of the
people.
Dr. Geert Hofstede, a European
research consultant, has helped
identify important dimensions of
national character. He firmly believes
that “culture counts” and has
identified four dimensions of national
culture
11.
12.
13. Globalleadersshould:
be sensitive to cultural differences
appreciate people’s distinctiveness and
effectively communicates with
individuals from different cultures
not impose his/her own cultural attitudes
and approaches
not be ethnocentric – belief in the
inherent superiority of one’s own group
and culture
14.
15. Asaresultofculturalunderstanding,one
becomes
Broad minded
Tolerant of cultural uniqueness
Gain new insights for improving human
relations
Aware of the impact of our native culture
Minimize the impact of culture shock
Maximize intercultural experiences
Hinweis der Redaktion
Sense of self and space: Self-identity can be manifested by humble bearing or by by macho behavior & space like American and Arabian in treatment
Communication and language: slang or LAKANAT ,body language (Hindu /Italy)
Some countries men wearing skirts , long hair ,
Beef is ok but For Hindu forbidden
Some ones pet is another man’s food
Time: tiny or loose ….sunset and sunrise only, boss must arrive late in some cultures (some countries can determine the time through status or age )
Relationships. Marriage, female power ,separation between male and female , elders are honored or not
Hindu household, the joint family includes under one roof, mother, father, children, parents, uncles, aunts, and cousins. In fact, one’s
physical location in such houses may also be determined, with males on one side of the house, females on the other. There are some places
where the accepted marriage relationship is monogamy, while in
other cultures it may be polygamy or polyandry (one wife, several husbands)
Values and Norms.: Those operating on a survival level value the gathering of food, adequate covering, and shelter, while those with high security needs value material things, money, job titles, as well as law and order
Beliefs and Attitudes envy is a major thing in the Arab world and they believe it is a destructive supernatural power
Mental Process and Learning
Some cultures favor abstract thinking and conceptualization, while others
prefer rote memory and learning.
Work habit
In Japan, the cultural loyalty to family is transferred to the organization
that employs the person and the quality of one’s performance—
it is expressed in work group participation, communication, and
away of observing a culture is to note the manner and method
of offering praise for accomplishments, which can include testimonial
dinners, pay increases, commendations, and medals.
Power distance—indicates “the extent to which a society accept that power in institutions and organizations is distributed unequally
Uncertainty avoidance—indicates “the extent to which a society feels threatened by uncertain or ambiguous situations.”
Individualism—refers to a “loosely knit social framework in a society in which people are supposed to take care of themselves and of their immediate families only.” Collectivism, the opposite, occurs when there is a “tight social framework in which people distinguish between in-groups and out-groups; they expect their in-group (relatives, clan, organizations) to look after them, and in exchange for that owe absolute loyalty to it.” Masculinity—with its opposite pole, femininity, expresses “the extent to which the dominant values in society are assertiveness, money and material things, not caring for others, quality of life, and people.”