SlideShare ist ein Scribd-Unternehmen logo
1 von 26
CRM PRESENTATION IIPM , Delhi ( Marketing & Finance – F9 )COPYRIGHTED COPYRIGHTED ©
INTRODUCTION Intro LGEIL : Established 1997 Fastest ever Nationwide Launch Greenfield projects 2
Customer Service 3 Service Center Locater Complaint Registration Warranty Annual maintenance Contract Extended Warranty 2.1.1
Service Center Locater www.in.lge.com Delhi Statistics.            9 Care Centers all over Delhi providing solution for            Color TV, DVD player, Music system, Home Theatre,             Car Audio, Refrigerator, Washing Machine Microwave,             Vacuum Cleaner            12 Care Centers for Air Conditioners            2 Care Centers for commercial AC            3 Care Centre for Desktop, Notebook, OSD and Monitor            14 Care Centre for GSM and CDMA 5
Complaint Registration Online     Phone Warranty Terms and  conditions Warranty Period Warranty Lapse 6
ANNUAL MAINTAINCE PLAN & Extended Warranty 7
2.1.1 SERVICE NO WAITING  8
Membership privileges Reward points Program  partner benefits 9
Visit to Malviya Nagar branch 10
11
Different Customer Relationship Enhancement Programs LG Lead XI, South Africa LG Lead XI England LG Diwali Celebration Contest Microwave Cookery Queen Grand Finale LG Quiz Reward program for Notebook       & Desktop PC's Malika-e-kitchen 12
Questionnaire 13
Questionnaire  14
Reach 15
Loyalty program 16
Repair pricing 17
Offers 18
Spare Part Price 19
Overall Satisfaction 20
Questions? WHERE DOES THE COMPANY LACKS? ????????????????????????????????????? ??????????????????? ????????????????? ??????????? ??????????????
High  Repairing Cost For the  customers!
Recommendation
Solution Profit Customer -  loyalty Improve  price logistics customerservice Inventory management Sales & marketing customermanagement DeliveryManagement Suppliermanagement Value chain SCM POS EDI CRM
THANK YOU RohitNayyarAnkit Gupta UrvashiAryaRitika Gupta DivyaMelho.       Premjeet Singh VaibhavMalho.   Usman Ali Khan 26

Weitere ähnliche Inhalte

Was ist angesagt?

LPG Marketing in Competitive Environment in India
LPG Marketing in Competitive Environment in IndiaLPG Marketing in Competitive Environment in India
LPG Marketing in Competitive Environment in India
ketaki misra
 
Presentation - Sales & Distribution at ITC
Presentation - Sales & Distribution at ITCPresentation - Sales & Distribution at ITC
Presentation - Sales & Distribution at ITC
Sharad Srivastava
 
Indian oil presentation
Indian oil presentationIndian oil presentation
Indian oil presentation
Tanmay Gattani
 
The ceo factory management lessons from hindustan unilever by sudhir sitapat...
The ceo factory  management lessons from hindustan unilever by sudhir sitapat...The ceo factory  management lessons from hindustan unilever by sudhir sitapat...
The ceo factory management lessons from hindustan unilever by sudhir sitapat...
SathevilGovindarajoo1
 
Comparison Between Toyota and Honda
Comparison Between Toyota and HondaComparison Between Toyota and Honda
Comparison Between Toyota and Honda
Aqsa Awan
 

Was ist angesagt? (20)

LPG Marketing in Competitive Environment in India
LPG Marketing in Competitive Environment in IndiaLPG Marketing in Competitive Environment in India
LPG Marketing in Competitive Environment in India
 
A Report On Corporate Social Responsibility : The Tata Group
A Report On Corporate Social Responsibility : The Tata GroupA Report On Corporate Social Responsibility : The Tata Group
A Report On Corporate Social Responsibility : The Tata Group
 
Delhivery logistics
Delhivery logisticsDelhivery logistics
Delhivery logistics
 
Hul ppt
Hul pptHul ppt
Hul ppt
 
Kirloskar group
Kirloskar group Kirloskar group
Kirloskar group
 
ITC Cigarette
ITC CigaretteITC Cigarette
ITC Cigarette
 
A Complete Study on Customer Satisfaction towards Reliance Petroleum
A Complete Study on Customer Satisfaction towards Reliance PetroleumA Complete Study on Customer Satisfaction towards Reliance Petroleum
A Complete Study on Customer Satisfaction towards Reliance Petroleum
 
ITC limited
ITC limitedITC limited
ITC limited
 
Supply chain management on itc
Supply chain management on itcSupply chain management on itc
Supply chain management on itc
 
TCS 2016
TCS 2016TCS 2016
TCS 2016
 
Presentation - Sales & Distribution at ITC
Presentation - Sales & Distribution at ITCPresentation - Sales & Distribution at ITC
Presentation - Sales & Distribution at ITC
 
Bajaj auto manendra
Bajaj auto manendraBajaj auto manendra
Bajaj auto manendra
 
Hero Motocorp
Hero MotocorpHero Motocorp
Hero Motocorp
 
The Function & Management of Unilever
The Function & Management of UnileverThe Function & Management of Unilever
The Function & Management of Unilever
 
Indian oil presentation
Indian oil presentationIndian oil presentation
Indian oil presentation
 
The ceo factory management lessons from hindustan unilever by sudhir sitapat...
The ceo factory  management lessons from hindustan unilever by sudhir sitapat...The ceo factory  management lessons from hindustan unilever by sudhir sitapat...
The ceo factory management lessons from hindustan unilever by sudhir sitapat...
 
Reliance (2)
Reliance (2)Reliance (2)
Reliance (2)
 
Tata Motors Company Analysis Report 2015-2016
Tata Motors Company Analysis Report 2015-2016Tata Motors Company Analysis Report 2015-2016
Tata Motors Company Analysis Report 2015-2016
 
PPT OF ITC (INDIA TOBACCO COMAPANY)
PPT OF ITC (INDIA TOBACCO COMAPANY)PPT OF ITC (INDIA TOBACCO COMAPANY)
PPT OF ITC (INDIA TOBACCO COMAPANY)
 
Comparison Between Toyota and Honda
Comparison Between Toyota and HondaComparison Between Toyota and Honda
Comparison Between Toyota and Honda
 

Ähnlich wie CRM

Zonic TotalReach Booklet
Zonic TotalReach BookletZonic TotalReach Booklet
Zonic TotalReach Booklet
Crystal Amante
 
ConnectTheGrid Overview Webinar - June 10, 2015
ConnectTheGrid Overview Webinar - June 10, 2015ConnectTheGrid Overview Webinar - June 10, 2015
ConnectTheGrid Overview Webinar - June 10, 2015
West Monroe Partners
 
Enov8 Mobile Agency Deck
Enov8 Mobile Agency DeckEnov8 Mobile Agency Deck
Enov8 Mobile Agency Deck
shoguneast
 

Ähnlich wie CRM (20)

Zonic TotalReach Booklet
Zonic TotalReach BookletZonic TotalReach Booklet
Zonic TotalReach Booklet
 
Bdc process maps for rcs solutions based consultants v4
Bdc process maps for rcs solutions based consultants v4Bdc process maps for rcs solutions based consultants v4
Bdc process maps for rcs solutions based consultants v4
 
Tackling Compliance When it Becomes Your Biggest Performance Bottleneck.pdf
Tackling Compliance When it Becomes Your Biggest Performance Bottleneck.pdfTackling Compliance When it Becomes Your Biggest Performance Bottleneck.pdf
Tackling Compliance When it Becomes Your Biggest Performance Bottleneck.pdf
 
Buy vs Build - Customer Data Platform (CDP) for Financial Services
Buy vs Build - Customer Data Platform (CDP) for Financial ServicesBuy vs Build - Customer Data Platform (CDP) for Financial Services
Buy vs Build - Customer Data Platform (CDP) for Financial Services
 
ConnectTheGrid Overview Webinar - June 10, 2015
ConnectTheGrid Overview Webinar - June 10, 2015ConnectTheGrid Overview Webinar - June 10, 2015
ConnectTheGrid Overview Webinar - June 10, 2015
 
Why go pro?
Why go pro?Why go pro?
Why go pro?
 
What are the biggest challenges and struggles channel partners encounter when...
What are the biggest challenges and struggles channel partners encounter when...What are the biggest challenges and struggles channel partners encounter when...
What are the biggest challenges and struggles channel partners encounter when...
 
Crm process presentation for dealers v9
Crm process presentation for dealers  v9Crm process presentation for dealers  v9
Crm process presentation for dealers v9
 
Enov8 Mobile Agency Deck
Enov8 Mobile Agency DeckEnov8 Mobile Agency Deck
Enov8 Mobile Agency Deck
 
Guidon Lean Retail Webinar: Leveraging Lean Store Operations to Improve the C...
Guidon Lean Retail Webinar: Leveraging Lean Store Operations to Improve the C...Guidon Lean Retail Webinar: Leveraging Lean Store Operations to Improve the C...
Guidon Lean Retail Webinar: Leveraging Lean Store Operations to Improve the C...
 
Enhanced B2B customer experience with UniServe NXT platform
Enhanced B2B customer experience with UniServe NXT platformEnhanced B2B customer experience with UniServe NXT platform
Enhanced B2B customer experience with UniServe NXT platform
 
Balancing Resiliency … with Availability, Continuity, Recoverability
Balancing Resiliency … with Availability, Continuity, RecoverabilityBalancing Resiliency … with Availability, Continuity, Recoverability
Balancing Resiliency … with Availability, Continuity, Recoverability
 
INTEGRATED COMMUNICATIONS BUSINESS PLAN.pptx
INTEGRATED COMMUNICATIONS BUSINESS PLAN.pptxINTEGRATED COMMUNICATIONS BUSINESS PLAN.pptx
INTEGRATED COMMUNICATIONS BUSINESS PLAN.pptx
 
Webinar: Accelerating digital transformation practical insights
Webinar: Accelerating digital transformation practical insightsWebinar: Accelerating digital transformation practical insights
Webinar: Accelerating digital transformation practical insights
 
Νίκος Μποτίνης, 6th Digital Banking Forum
Νίκος Μποτίνης, 6th Digital Banking ForumΝίκος Μποτίνης, 6th Digital Banking Forum
Νίκος Μποτίνης, 6th Digital Banking Forum
 
Video Enabled Business Processes (VEBP)
Video Enabled Business Processes (VEBP)Video Enabled Business Processes (VEBP)
Video Enabled Business Processes (VEBP)
 
Atmosphere Coffee Break - Scripting & Order Entry
Atmosphere Coffee Break - Scripting & Order EntryAtmosphere Coffee Break - Scripting & Order Entry
Atmosphere Coffee Break - Scripting & Order Entry
 
Global Communications Partner-Program (overview 2014)
Global Communications Partner-Program (overview 2014)Global Communications Partner-Program (overview 2014)
Global Communications Partner-Program (overview 2014)
 
5 Strategies to Improve Candidate Engagement Through Gamification
5 Strategies to Improve Candidate Engagement Through Gamification5 Strategies to Improve Candidate Engagement Through Gamification
5 Strategies to Improve Candidate Engagement Through Gamification
 
Managing the Flexible Workforce of the Future [Amsterdam]
Managing the Flexible Workforce of the Future [Amsterdam]Managing the Flexible Workforce of the Future [Amsterdam]
Managing the Flexible Workforce of the Future [Amsterdam]
 

Mehr von Ankit Gupta, FRM (20)

Price Discrimination
Price DiscriminationPrice Discrimination
Price Discrimination
 
Status symbol
Status symbolStatus symbol
Status symbol
 
It happened in India" Kishore Biyani"
It happened in India" Kishore Biyani"It happened in India" Kishore Biyani"
It happened in India" Kishore Biyani"
 
Macro Economics Outlook
Macro Economics OutlookMacro Economics Outlook
Macro Economics Outlook
 
Organization Behaviour
Organization Behaviour Organization Behaviour
Organization Behaviour
 
Tata sky Case Study
Tata sky Case StudyTata sky Case Study
Tata sky Case Study
 
Teamwork
TeamworkTeamwork
Teamwork
 
Bata Rejuvenation
Bata RejuvenationBata Rejuvenation
Bata Rejuvenation
 
A commercial law presentation
A commercial law presentationA commercial law presentation
A commercial law presentation
 
Business Plan
Business PlanBusiness Plan
Business Plan
 
Vs
VsVs
Vs
 
Sunset in the morning caselet: Tata Sky
Sunset in the morning caselet: Tata SkySunset in the morning caselet: Tata Sky
Sunset in the morning caselet: Tata Sky
 
System Essential Report
System Essential ReportSystem Essential Report
System Essential Report
 
Ratios Analysis
Ratios AnalysisRatios Analysis
Ratios Analysis
 
The Google story (Book Presentation)
The Google story (Book Presentation)The Google story (Book Presentation)
The Google story (Book Presentation)
 
Purple cow ppt
Purple cow pptPurple cow ppt
Purple cow ppt
 
Nokia ppt
Nokia pptNokia ppt
Nokia ppt
 
Archies ppt
Archies pptArchies ppt
Archies ppt
 
Hong kong business culture(Cross culture ppt)
Hong kong business culture(Cross culture ppt)Hong kong business culture(Cross culture ppt)
Hong kong business culture(Cross culture ppt)
 
Book Presentation on" THE WALMART WAY"
Book Presentation on" THE WALMART WAY"Book Presentation on" THE WALMART WAY"
Book Presentation on" THE WALMART WAY"
 

Kürzlich hochgeladen

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 

Kürzlich hochgeladen (20)

Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...Boost the utilization of your HCL environment by reevaluating use cases and f...
Boost the utilization of your HCL environment by reevaluating use cases and f...
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
M.C Lodges -- Guest House in Jhang.
M.C Lodges --  Guest House in Jhang.M.C Lodges --  Guest House in Jhang.
M.C Lodges -- Guest House in Jhang.
 
Monte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSMMonte Carlo simulation : Simulation using MCSM
Monte Carlo simulation : Simulation using MCSM
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
Pharma Works Profile of Karan Communications
Pharma Works Profile of Karan CommunicationsPharma Works Profile of Karan Communications
Pharma Works Profile of Karan Communications
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 
RSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors DataRSA Conference Exhibitor List 2024 - Exhibitors Data
RSA Conference Exhibitor List 2024 - Exhibitors Data
 
Grateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdfGrateful 7 speech thanking everyone that has helped.pdf
Grateful 7 speech thanking everyone that has helped.pdf
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesMysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services
 
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
Best VIP Call Girls Noida Sector 40 Call Me: 8448380779
 

CRM

Hinweis der Redaktion

  1. Now talking about Lg customer service centre it has the following information : ( as on the slides ) .LG Electronics has one of the largest service networks in India with 1100+ SVC Centers, 6000+ Engineers covering 250+ Towns. In order to provide round the clock call registration  LG  call centres are working 24*7 and accessible through Toll Free no 18001809999, DSC will be a one point service solution for all LG Products including Mobile Phones, LCD Panels, Home Appliances, & IT Products. The company has invested $ 4 M to built-up the Infrastructure & Training mechanism for their Direct Service Centers in the country.LG Electronics India, pioneer in the consumer durable industry further armoured its relationship with the Indian consumer with the launch of its fully equipped LG Owned Direct Service Center in Chennai. The DSC was launched by Mr. Woody Nam, President Asia, LG Electronics and Mr. Moon Bum Shin, MD, LGEIL.The DSCs across the country aim to serve the customers with Speed, Quality & Smile. Equipped with State of the art Equipment’s the center is all set to wheedle its consumer in the region. The product servicing will be undertaken by professionally trained engineers at the center. Unlike the regular customer service centers the Direct Service Centers will directly interface with the customers to build its Brand Image through face to face repairs of IT and Mobile products.LG provides excellent customer service and for that they are consistantlymaximising their reach. They are recruiting 2000 SVC workforce from ITI’s.they also intend to increase our partnership with 45 ITI’s. Despite of slowdown we have managed to sustain our growth momentum and opening of DSC in Tamil Naidu reconfirms our commitment for providing superior quality service”.
  2. 2.1.1. is a service initiative from LG, that is first of its kind in India. A Prompt Response Service through which we will attempt to provide you with a quick after-sales service to nurture your relationship with LG and ensure the sound functioning of all your favourite LG Products.If you live in one of the 135 cities where LG 2.1.1. service is currently operational, log on to our website, give us a call, send SMS or simply a mail to get an instant registration. After which our endeavour will be to call you back with in the promised one hour time slot. For us it means being there for you, for you it is simply no waiting.
  3. PoorlabourExample : Mr.Raju ( south delhi ) About 2 months ago I wrote about an experience with an electronics company (LG Electronics USA) and some amazing customer service they were providing.  The bottom line recap was this:I bought a TV about 5 years agoTV started getting wonky about 8 months agoTV was self-declared dead 2 months agoTV was out of warranty by YEARSI called on a whim to LG supportThey extended the warranty to cover the full cost of repairsAll this process so far, no questions asked.  No feeling of guilt.  No making it seem like they were bending over backwards or that they were really doing me a favor.To catch up, the repairs have failed.  Personally I think it is a combination of the TV going bad and the authorized repair facility (who had admittedly never worked on an LG unit – so how are you authorized then?) not really putting things in right.  After 3 attempts and 2 new parts (optics unit and some drive board) which appeared to have totaled about USD $1,000 retail (what I would have had to pay), it still wasn’t working.  The repair guy was frustrated and left my house with saying I just put in the parts…you’ll have to call LG.  He was not friendly.We called LG again thinking they would say that they’ve given their best effort and apologize and we’d be on our way.  Not so.  Again, rather than making us feel bad at all the next conversation shocked me…it was along the lines of this: We’re so sorry Mr. Heuer you’ve had this problems.  We don’t want to inconvenience you anymore.  We’d like to replace your TV with a new one.  In case you didn’t hear it, that was the sound of me picking my jaw up off the floor.Wow.  Their service just keeps getting better.  We had to do some verification by sending in the label from our old unit (via FedEx that they paid for).  I got a call the next business day after delivery was confirmed.  The call was simple: here are the three models you can pick from.  Wow…choice even!  Since they didn’t have my model anymore I could choose a 50” plasma, 47” plasma or a 42” LCD (our original was 44”).  Holy cow…I had to pinch myself.  I chose the 42 (retail value $1500) because of where it was going and didn’t need anything more.This whole process has really just been simply amazing to me.  I cannot believe how this company is really taking customer service seriously.  Bravo LG, bravo.